WEEKLY LEARNING ACTIVITY SHEETS

Media and Information Literacy Grade 12, Quarter 3, Week 1

Name: _____________________________________ Section: ___________

LEARNING OBJECTIVES
 Describes how communication is influenced by media and information
(MIL11/12IMIL-IIIA-1)

Specific Objectives
After the lesson, the learners will be able to:
o Understand communication as a process and how it influenced by
media and information;
o Create a log that reflect their current use and interaction with
media and information and the effects and influence of these in
their communication;
o Realize the important role of media and information in the new
normal education

Time Allotment: 2 hours

Key Concepts

Media and Information: Bridges for Communication and

Information
We are now in the 21st century where people are dependent on media and
information technology. Waking up in the morning, some of those with smartphones
would first check and reply text on the phone or messages from Facebook messenger.

Communication
Communication is simply the act of transferring information from one place,
person or group to another (SkillsYouNeed, 2020). It is the process of sending and
receiving messages through verbal or nonverbal means, including speech, or oral
communication; writing and graphical representations (such as infographics, maps,
and charts); and signs, signals, and behavior (Nordquist, 2020).

Author: JANELKRIS E. PLAZA

School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 1
Division: SURIGAO DEL SUR
Email Address: [email protected]
The Communication Process

(Lumen Learning)

1. Source - The source imagines, creates, and sends the message. In a public
speaking situation, the source is the person giving the speech.
2. Message - The message is the stimulus or meaning produced by the source for
the receiver or audience.
3. Channel - The channel is the way in which a message or messages travel
between source and receiver (What Is Communication?, 2012).
4. Receiver - The receiver receives the message from the source, analyzing and
interpreting the message in ways both intended and unintended by the source.
5. Feedback - When the receiver responds to the source, intentionally or
unintentionally, she/he is giving feedback. Feedback is composed of messages
the receiver sends back to the source.
6. Environment - The environment is the atmosphere, physical and
psychological, where an individual sends and receives messages. This can
include the tables, chairs, lighting, and sound equipment that are in the room.
7. Context - The context of the communication interaction involves the setting,
scene, and expectations of the individuals involved.
8. Interference or noise – This is anything that blocks or changes the source’s
intended meaning of the message.

Media and information influence to communication

Media and information technology play a vital role in globalization. Through

these, we become connected to different people around the world. These have a
significant influence on the modern culture and become tools in sharing information,
ideas, personal messages, and other content and have become more widespread and
accessible. Not only that they become sources of information, but entertainment as
well.
Media, particularly social media provides great ways to connect, to interact, and
to communicate with friends and family while living separately. We can share pictures,
videos, some information among our friends who are far away from us. Through social
media, you can make strong your existing relationships and can make new friends
Author: JANELKRIS E. PLAZA
School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 2
Division: SURIGAO DEL SUR
Email Address: [email protected]
from all over the world through different social networking websites (A Research Guide
for Students, 2019). Social media reduce the barriers of communication and making it
easier for everyone to express their thoughts to the world (EASE Technology Solutions,
2016). Indeed, as technology grows and expands our range of communication, media
is becoming a vital tool for daily social interaction.

While media can be a good channel for communication and a good source of
information, they also pose some threats to users. Among these are as follows.

1. Media becomes a source of misinformation and fake news. These sometimes are
utilized to push personal gain and agenda, making the receiver of the
information deceived, confused and misinformed.

2. Though media help us improve the way we communicate, it is also abused by

many. Everybody publishes whatever they want and unmindful of the
consequences of their posts. Social media made everyone feel that they are
allowed to say whatever comes to their mind, making them say things that they
would not normally say on personal encounters, thus fueling up bullying (EASE
Technology Solutions, 2016).

3. Media can also pose medical, social and psychological issues. What is posted
on media may cause dissatisfaction with body image, creates addiction,
promote identity stealing and can destroy interpersonal relationships.

Activity 1
“Complete Me”
DIRECTIONS: Complete the following statements about what you have learned
about the lesson.

1. Communication is _______________________________________________________.

2. Communication is a process because

___________________________________________________________________________

___________________________________________________________________________

3. The positive influence of media and information to communication are

___________________________________________________________________________

___________________________________________________________________________

4. The negative influence of media and information to communication are

___________________________________________________________________________
___________________________________________________________________________

Author: JANELKRIS E. PLAZA

School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 3
Division: SURIGAO DEL SUR
Email Address: [email protected]
 Activity 2
“The Pros and Cons of Media and Information Technology”
As a young person belonging to a new generation, it is very clear that you are
very affected by the media and information technology. Identify five media and
information gadgets that you have and state the positive and negative impacts/effects
of these in your life, especially when interacting with other people.

My MI How I Utilize these Positive Effects/ Negative

Gadgets gadgets for Influence on my Effects/Influence
communication communication on my
with others communication
with others
1.

2.

3.

4.

5.

Activity 3

DIRECTIONS: Write an essay composed of not less than 200 words about
the topic below. The RUBRIC below will be the basis for assessing your
work.
The Role of Media and Information in Education in the New
Normal brought about by the Covid-19 Pandemic

Author: JANELKRIS E. PLAZA

School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 4
Division: SURIGAO DEL SUR
Email Address: [email protected]
 Features 4- Expert 3- Accomplished 2-Capable 1-Beginner
Quality of Writing Piece was written in Piece was written in an Piece had little style or Piece had no style or
an extraordinary interesting style. voice. voice
style. Somewhat informative Give some new Gives no new
Very informative and and organized information but poorly information and very
well-organized organized poorly organized.
Grammar usage Virtually no spelling, Few spelling and A number of spelling, So many spelling
& Mechanics punctuation or punctuation errors, punctuation or punctuation and
grammatical errors minor grammatical errors grammatical errors grammatical errors.

Post Test
Complete the statements below by writing the letter of the correct answer
on your answer sheet.

1. The act of transferring information from one place, person or group to

another is referred to as:
a. context b. communication c. media d. noise
2. The means of communication, such as radio, television, magazines, or
the internet are referred to as:
a. media b. noise c. context d. interference

3. The process of developing and sending a message is referred to as:

a. decoding b. encoding c. interpretation d. noise

4. The process of turning communication into thoughts is

a. decoding b. encoding c. environment d. noise

5. The encoder of communication is the

a. context b. environment c. context d. source

6. When the receiver of your text message perceive your typing in all
capitals as that you are shouting or angry, the situation falls under
a. decoding b. encoding c. feedback d. context
7. The following are the positive effect of media to communication
EXCEPT

a. used as tools for sharing information, ideas, and messages

b. great ways to connect with friends and families
c. utilized to deceive, confuse and misinform people
d. source of entertainment
8. The following are the negative effect of social media to communication
EXCEPT

a. become sources of misinformation and fake news

b. give confidence to the user to bully or harass individual
c. promote identity stealing

Author: JANELKRIS E. PLAZA

School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 5
Division: SURIGAO DEL SUR
Email Address: [email protected]
 d. used as a means of teaching and learning in this new normal
brought by COVID-19
9. The positive impact of information and technology to society are
enumerated below, the one that is not is:
A. integral in democratic processes
B. build communities

C. strengthened civil society

D. tool in insinuating chaos and war among countries and people

E. contributed to economic welfare of the people

a. E b. D c. C d. B
10. This time a lot of items are being copied and uploaded on facebook.
Included are movies which are not meant to be for free viewing. As
responsible netizen, you must:
a. tag or notify your friends so that they could also enjoy free viewing.
b. report the matter to facebook authorities.
c. download those and distribute to others.
d. just allow things to happen, anyway many are doing it.

Author: JANELKRIS E. PLAZA

School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 6
Division: SURIGAO DEL SUR
Email Address: [email protected]
Answers Key:
Activity 1
Answers may vary.

Activity 2
To be checked by the teacher.

Activity 3
The answers will vary from each student. Scoring will be based on the rubric
Post Test

1. b
2. a
3. b
4. a
5. d
6. d
7. c
8. d
9. b
10. b

Author: JANELKRIS E. PLAZA

School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 7
Division: SURIGAO DEL SUR
Email Address: [email protected]
References:
(2012). What Is Communication? In Business Communication for Success v.1.0. Saylor
Academy.

What is Communications Studies? (2020). Retrieved from Communications-Major:

https://www.communications-major.com/what-is-communications/

A Research Guide for Students. (2019). Negative Impacts of Media. Retrieved from A
Research Guide for Students: https://www.aresearchguide.com/negative-
impacts-media.html

Alton, L. (2018, July 4). We all need to start using social media responsibly – or face the

consequences. Retrieved from The Next Web:

https://thenextweb.com/contributors/2018/07/24/we-all-need-to-start-using-
social-media-

responsibly-or-face-the-consequences/

Bhamare, C. R. (2020). Effects of Social Media on Communication Skills. Retrieved

from The Knowledge Review: https://theknowledgereview.com/effects-social-
media-communication-skills/

EASE Technology Solutions. (2016, December 31). How Social Media Affects
Communication. Retrieved from EASE Technology Solutions "Completing the
Pieces": https://www.easetechnologysolutions.com/how-social-media-affects-
communication/#:~:text=There%20is%20no%20doubt%20that,their%20though
ts%20to%20t
he%20world.&text=Also%2C%20the%20interpersonal%20communication%20s
kills,being%2 0affected%20in%20the%20process.

Hanke, S. (2018, September 13). How Social Media Affects Our Ability to
Communicate, Five Steps of Gaining Control. Retrieved from Thrive Global:
https://thriveglobal.com/stories/how-social-media-affects-our-ability-to-
communicate/

Lumen Learning. (n.d.). Key Components of Communication. Retrieved from

Lumen Organizational/Human Relations:
https://courses.lumenlearning.com/wmopen-
organizationalbehavior/chapter/key-components-of-
communication/

Nordquist, R. (2020, February 11). What Is Communication? The Art of

Communicating and How to Use It Effectively. Retrieved from Thought Co.
Learn Something Everyday: https://www.thoughtco.com/what-is-
communication-1689877

Author: JANELKRIS E. PLAZA

School/Station: GAMUT NATIONAL HIGH SCHOOL-TAGO Page 8
Division: SURIGAO DEL SUR
Email Address: [email protected]