CHAPTER 2 ACTIVITIES

1. Research on what travel will be like twenty years from now.

Change is happening everywhere here in our world, there is nothing permanent than change,
everything is constantly changing in just a blink of an eye. We never know what may the future
holds, everyday is unpredictable and everyday is a new day for new discoveries, new inventions
and new hope for our world. Even the pandemic we are experiencing right now that constantly
changes the life of everyone, who would have thought that we are now experiencing it for over a
year that causes job lose, bankruptcy of businesses due to forced close, online classes, travel
banned and worse deaths because of the virus threats. One of the businesses that is being affected
of this crisis was the travel industry, due to the strict restriction crossing to national boarders of
each country, many travel businesses are losing their jobs and has to cut loses to stay in line with
their business like unemployment in some of their staffs. This is the reason why a lot of people
are thinking, imagining, and predicting about the future of the travel twenty years from now,
would it survive the pandemic and be able to create new inventions and advancement in traveling
with the use of brilliant ideas of technology or it will just be the same even after pandemic is
over due to the loses they need to gain back.

The travel industry has a future. By 2030, there will be 1.8 billion tourists a year
worldwide, according to the United Nations World Tourism Organization, 400 million more than
last year. That's a lot of people clamoring for cheap airline tickets, affordable hotel rooms,
ridesharing, and whatever becomes the next big thing in travel. Hard to believe, as the travel
industry is reeling from a coronavirus pandemic. The epidemic has hit the travel industry hard,
canceling flights, hotel reservations and cruises. Before the coronavirus is contained, the travel
industry will lose jobs and there will be bankruptcies and consolidations. While it may not look
like it now, the travel industry has a future. A golden future. Look for even bigger changes in ten
years, experts say. Futurist Ray Hammond predicts that air passenger numbers will double by
2040 and consumers will demand a faster and more efficient travel experience. Hammond
detailed his predictions in a new report called The World in 2040, commissioned by Allianz
Partners. "The face of travel as we know it will change dramatically over the next 20 years,” says
Hammond. “Airline passenger numbers are forecast to double by that time and the travel
industry is coming under increasing pressure from travelers for faster and more efficient travel
experiences. By 2040, personal software assistants will be sufficiently intelligent to help
travelers book their trips online and they will be able to cope with all the complexities of multi-
destination travel planning in order to meet the needs of the traveler. Travel will also become
more about rejuvenation, adventure, fulfillment and learning new skills rather than just ticking
off places to see from a list."

It's one thing to talk about the possibilities. Faster trains and planes, self-driving cars and
biometrics are exciting. The future of travel looks bright, but let's hope the customer experience
improves dramatically too, but that's the problem of the future. Nobody knows what will happen.
Innovation continues to change the way we live and explore the world. It's impossible to
accurately predict what travel will look like ten years from now, but the actions companies and
organizations are taking today can tell us a lot about what the future may hold. Nearly every
segment of the travel industry is focused on a cleaner, greener future, and travelers are thinking
more outside the box than ever before.

2. Research on why the Olympic Games survived since 776 BC.

The Olympic Games we know and celebrate today stem from events that took place
thousands of years ago in ancient Greece. The earliest recorded evidence of the ancient Olympics
dates back to 776 BC. The ancient games were dedicated to the Olympian gods and took place
on the plains of Olympia in the western part of the Peloponnese. Pelops, king of Pisa in the
Peloponnese, is revered in Greek mythology as the founder of the Olympic Games.

Initially, the games had only one event - spinning the "stadium". Coroebus d'Elis, a Greek
cook, was the first recorded winner of the competition in 776 BC. The ancient games were
closely associated with the religious festivals of the worship of Zeus, and Olympia became a
central place for the worship of the king of the Olympian gods. The games went on for nearly 12
centuries until the Roman Emperor Theodosius banned them in AD 393, denouncing them as
pagan cults. The Olympics were revived in the 19th century and have since become the most
important sports competition in the world. The first modern games were held in Athens, Greece,
in 1896. Since 1994, the Summer and Winter Games have been held separately, alternately every
two years.

The Olympic Games really took off as an international sporting event after 1924, when the
VIII Games were held in Paris. Some 3,000 athletes (including more than 100 women) from 44
countries competed that year and for the first time there was a closing ceremony at the Games.
The Winter Olympics made their debut that year, with events such as figure skating, ice hockey,
bobsleigh and biathlon. Eighty years later, when the 2004 Summer Olympics returned to Athens
for the first time in more than a century, nearly 11,000 athletes from a record 201 countries took
part. In a move that aligns with both ancient and modern Olympic traditions, the shot put
competition was held that year at the site of the Classic Games in Olympia.

3. Research on the origin of the hospitality industry in the Philippines.

It was known that the Malays, led by the sovereignty of a Datu, were the first to emigrate
and inhabit the southern regions of the country; long before Fernando de Magallanes discovered
the Philippines. It was in the small communities called barangays that most of the core
characteristics of the Filipinos developed. The culture of the Philippines encompasses a mix of
traditional Spanish and Filipino Catholic traditions with influences from America and other parts
of Asia. Part of the Filipino culture is to always treat our guests with warmth, regardless of
whether they are foreigners or not. So if foreigners would normally comment on something right
after their visit to the Philippines, it is probably not the food or the places they visit, but the
hospitality of the people.

In some cases, this noble intention may be negatively perceived by others. The most
common misunderstanding of Filipino hospitality is the idea that Filipinos put their guests,
especially foreigners, on the pedestal out of inferiority and submission. The best example of this
was the first step of the Spanish into the field. Rather, the truth behind Filipino hospitality is the
idea that no guest or visitor should be harmed under their roof, as Filipinos value a friend's
highest loyalty to the extent that friends are treated like family. They also value his last name
and reputation which all society reasons should avoid being. Philippine hospitality knows no
bounds, whether you are a foreigner or a fellow Filipino, and understanding a guest's needs
knows no socioeconomic status. When visitors arrive unannounced after eating at a Filipino
home, some snacks and drinks await them.

A prominent Filipino historian, Teodoro A. Agoncillo, noted in his book, History of the
Philippine People, that hospitality and most of the Philippine characteristics were inherited from
Malay traditions. That's when Filipino hospitality began. The University of the Philippines
responded by offering one of the country's first tourism programs in 1977. In anticipation of the
increase in visitor numbers, more hotels and resorts were opened in the 1970s in Manila and
some of the major provincial cities.

DISCUSSION QUESTIONS

1. Discuss early tourism

The term tourism is derived from the Hebrew word “torah” which means studying, learning, or
searching that was only used in the 19th century and its ancestry can be traced in the Old
Testament. Early tourism has two purposes, first is for business such as trading and religious
travel but in this time there were also travel for private purposes, one example is the Olympic
Games held in Greece in 776BC as well as the travelling for enjoyment and visiting friends and
relatives by the rich Romans.

2. Describe the Grand Tour

The Grand Tour was a cultural pilgrimage undertaken by wealthy youth at a time when the world
was much less connected than it is today. By carriage and sometimes on foot, these tourists
explored the cradle of Western civilization to learn more about the art, architecture, and culture
of antiquity and the Renaissance. Italy was the last stop on the tour; As the saying goes, all roads
lead to Rome.
 3. Describe the tourism during the Medieval Period, the Renaissance, and Elizabethan
Eras

Travel during Medieval Period is derived from the word travail, which means travel is declined
and became burden, dangerous and demanding. There were only crusaders and pilgrims who are
travelling and no one travelled for pleasure because there were thieves inflicted harm on those
who dared to travel. The tourism in in the Renaissance and Elizabethan Eras, travel for education
became popular with a few renowned universities developed so the travel for education was
introduced largely by the British. The education of a gentlemen should be completed by a
“Grand Tour” were young men are encouraged to travel to the continent of the cultural centers to
widen their education that lasted for three years.

4. How did the Industrial Revolution bring about major changes in tourism
development?

Industrial Revolution bring tourism development in the particular reason that during this time
technologies were developed and being invented that brought not only technological changes but
also social changes that made travel become desirable. Working class resorts are being build and
established in major industrial centers giving interesting reason to people from emerging middle
class with high incomes combining with growing education to travel especially on holidays.

5. Discuss tourism in 19th and 20th centuries.

During 19th century tourism there were railroads being created due to the technological
developments of railway and steam engines that brought more competition and not only business
as various private companies invested especially in resorts, hotels and entertainment facilities.
Thomas Cook, one of the world's most well-known tour operators and travel organizer also
known as the “Father of the Travel Agency Business” gives people reasons to travel more
offered low-cost package holidays to dozens of destinations worldwide. In this time also steam
powers increases mobility providing reliable and inexpensive travel. 2oth century tourism
increased travel interest because of WWII were the outcome was the progress in aircraft
technology that brought about many changes that influenced the volume of tourism. Railways
starting to be declined with the introduction of motorcar after the post war recovery years
increase in private ownership car started.

6. Describe the origin of tourism and hospitality in the Philippines.

First tourism association in the Philippines started to organized in 1952 also known as the
Philippine Tourist and Travel Association (PTTA). There were offices like American Express
International that informally arranging land tours for foreign travels as the tourism in the
Philippines started with the original inhabitants that roamed around to search for food especially
for inter-tribe travel as it becomes more recognizable when galleons or wooden boats sailed
between Mexico and Philippines during galleon trade. Airline pioneers the 1920’s steamship
which are the “China Clipper” and the “Manila Clipper” that brought some passengers to Manila
via Hong Kong but there were only few tourist attraction and destination during that time.
Travelers from China, U.S, Japan and Europe entrepreneurs influence as with the word
“colorum” which means unregistered private cars and coaches. New association were being
organized which is Board of Travel and Tourism Industry (BTTI) led by the government when
more hotels and restaurants and entertainment facilities were established in 1950.

7. Explain the contributions of the Sumerians to the development of the hospitality

Sumerians are the people who lived in Mesopotamia near the Persian Gulf during 4000BC, they
are people known as prosperous as well as farmers and cattle breeders wherein they sell their
surplus grain to people in other parts of the region. Local Sumerians taverns were established
making them the first hospitality business in line with the growing and trading of grain, they also
converted it to alcoholic beverages or beers. This explains that the Sumerians has a lot of
contributions given in the development of hospitality industry because they originated trading
from other regions that influenced other people and become the start of growing of business.

8. How did the invention of the railroad and the development of railroad networks
affect the development of the hospitality industry?

Rail transport could be a valuable solution to growing tourism, speeding up commuter trips and
offering more options for travellers and potential visitors to your hotel. Less transportation time
meant businesses could push for a greater output of goods, which maximized profit. The simple
presence of railroads could bring a city economic prosperity. Railroads even helped shape the
physical growth of cities and towns, as steam railroads and then electric street railways
facilitated growth along their lines and made suburban living feasible.

9. Explain the international travel patterns.

There were top ten countries generating international travel, the United States, Germany, United
Kingdom, Canada, Japan, France, Netherlands, Mexico, Switzerland and Australia that lead us to
have major travel flows which occurs between the United States and Western Europe and also
causes heaviest flow of traffic in air into Europe between New York and London.

10. Discuss the factors that hastened the growth of tourism and hospitality.

Growth of tourism and hospitality were hastened due to different factors which is mainly positive
and helpful to the development of both industries, there were increases in discretionary time or
the shorter work weeks and longer vacations. Rising disposable income for large sections of the
population leads to give ideas in the growing retirees desiring to have energy in travelling. The
growth of cities is being born and the greater mobility of the population arises leading to the
development of modern transportation, advances in communication and growing multinational
businesses requiring higher educational levels and became the reason in shifting values for small
families desire to changed roles. The credit availability becomes greater through credit cards and
bank loans and people who are single starts growing giving the ideas to have the simplification
of travel through package tours.