Footwear Market Analysis
Footwear Market Analysis
NEW DELHI
With shoe industry reaching a $790 B worth of just
exports, India alone exported 262 million non-leather pairs
of shoes in 2018 and 289 million pairs were imported. In
1950, the population of Delhi was 1,369,369.We have an
annual growth of 2.94%.
So considering today’s Delhi Population = 18 million
In the income pyramid, bottom 20% fall below poverty line, so
won't buy online,
so, these 3.6 lakh people would buy 10.8 lakh (3.6* 3)shoes a
year.
shoes utility
3.youth (fashion)
35 + : 40 %> 40 lacs
18-35 : in 35 lacs people all cannot afford buying shoes , lets say
60 % can afford shoes , .6*35 = 21 lacs
on each will have atleast one pair of shoes ,so 21 lacs shoes .