Professional Documents
Culture Documents
Doorbell Cum Visitor Indicator - Sensing Is Life 1
Doorbell Cum Visitor Indicator - Sensing Is Life 1
I hereby declare that the field work entitled of “DOORBELL CUM VISITOR
work done by me under the guidance of Dr. Shivangee Tiwari (Assistant Professor)
(BBD ITM, Lucknow) and this Mini report is submitted in the partial fulfillment of
1
ACKNOWLEDGEMENT
I would like to express my special thanks of gratitude to our H.O.D. DR. MEETU
PANDEY who gave me the golden opportunity to do this wonderful opportunity to pen
down a innovative business plan and also helped me in doing a lot of Research and I
I am highly indebted to my Faculty guide DR. SHIVANGEE TIWARI Ma‟am for their
information regarding the project & also for their support in completing the project.
I would like to express my gratitude towards my parents & my college mates for their
However, it would not have been possible without the kind support and help of many
individuals and organizations. I would like to extend my sincere thanks to all of them
Anjali Pandey
2
PREFACE
organization but informally it is a sacred place for me as it‟s my first practical exposure
environment. Although I am student of MBA It is a two year full time degree courses. So
far this training is scheduled for first semester syllabi of AKTU i.e. (Mini Project) as a
separate topic to be asked in detail in viva-voice conducted by external Thus study will
existence. I have tried my best to gain out of well framed circumstances & with the help
of experienced personnel who helped me out so for become possible to them. As being a
very confidential functioning many things are there which can‟t be known but on the
basis of gathered information and certain hints, the project has been formed. It may have
something missing but I have tried to present all things what I have received. Although
this report has been got checked by different personnel but after that if there is some
Certain observations & suggestions also have been stated which if possible to be
reviewed.
3
S.NO CONTENT PAGE NO
1 DECLARATION 1
2 ACKNOWLEDGEMENT 2
3 PREFACE 3
4 TABLE OF CONTENT 4
5 EXECUTIVE SUMMARY 5
6 INTRODUCTION 6
7 PRODUCT DETAIL 7
8 OBJECTIVE 8
9 NEED OF INNOVATION 9
10 SOURCE OF IDEA 10
11 PROTOTYPE 11
12 USES OF THE PRODUCT 12
13 FEASIBILITY STUDY
14 COMPETITIVE ANALYSIS 13
15 SWOT ANALYSIS 14
16 TEACHINICAL FEASIBILITY 15
17 MARKET ANALAYSIS 17
19 FINACIAL FEASIBILITY 23
20 LIMITATION 25
21 OTHER POSSIBILITY OF FURTHER INNOVATION 26
22 CONCLUSION 27
23 BIBLIOGRAPHY
4
EXECUTIVE SUMMARY
The main objective behind this project was to gain knowledge about the different fields
that is market, finance and recent trends in the market.
The first part basically covers the introduction and details about product that is what is
product all about, its objectives, uses, needs.
The second part contains details about the segment, costing, pricing,
And the last part contains details about the finance, limitation and other possibilities of
further innovation.
DOORBELL WITH GPS TRCAKER
The Doorbell will help you to detect the keys or the items attached with it through
SENSER
OBJECTIVE OF INNOVATION
To bring something new and come up with new ideas and technologies that increases the
productivity.
NEED OF INNOVATION
To maximize ROI and increasing productivity
COSTING AND PRICING
I have followed various costing and pricing strategies ( penetration and skimming pricing
strategies).
COMPETITIOR AND SWOT ANALYSIS
To find out who are your competitors? And how your product differs from others?
SWOT analysis is also done to find out strength, weakness, opportunity and threats
SOURCE OF FINANCE
Two source of finance that is from SBI and IDBI BANK
5
INTRODUCTION OF THE PRODUCT
This doorbell cum visitor indicator circuit can also give identification of the visitor to
your home in your absence. When you‟re home, you can use it simply as a normal
doorbell.
The circuit (see Fig. 1) comprises a monostable built around timer IC 555 (IC1), relay
driver transistor BC548 (T1), inverter section built around IC 7404 (IC2), latching section
built around IC 555 (IC3) and LED display driver transistor BC548 (T2).
6
The monostable output drives the relay through transistor amplifier T1. The normally-
opened (N/O) contact of the relay connects an electric bell with mains supply as shown in
Fig. 1. The output of the monostable also goes to inverter N1, which, in turn, enables the
latching circuit built around IC3 in conjunction with DPDT slide switch S2. The output
of IC3 at its pin 3 is fed to LED1 (visitor-out indicator) and LED2 through LED16 via
The switch panel shown in Fig. 2 is to be mounted on the entry gate or door, while the
LED display panel shown in Fig. 3 is to be kept inside the house near the owner‟s desk.
7
8
Circuit operation
Before you leave your house, slide switch S2 (Out) to „on‟ position and press reset switch
S3 once. When somebody visits your home and presses doorbell switch S1, it will trigger
the monostable (IC1) and also energise the relay to ring the bell. The monostable output
through inverter N1 will enable the latching circuit and LED1 will glow continuously to
The message “Please indicate the first letter of your name (single alphabet in English
only) by flipping switches S4 through S18 to „on‟ position,” as required, is written just
Suppose the visitor‟s name is Tina Chopra. As the initial alphabet of her first name is „T,‟
she has to flip the topmost-row and middle-column switches towards „on‟ position. The
When you return home, just flip switch S19 to „on‟ position to check the visitor‟s initial.
The topmost-row and middle-column LEDs will glow to indicate the alphabet „T,‟ so you
know that one of your friends having name starting with „T‟ had visited your place in
your absence. The status of the LEDs for this example is shown in Fig. 3 by the red
LEDs.
Now you can slide switch S2 to „off‟ position or press reset button S3 once. When the
indicator is not in use, slide DPDT switch S2 to „off‟ position to bypass the latching and
LED display sections by cutting off the power supply and thus prevent unnecessary
continuous drain of power. Now the rest of the circuit will work as a doorbell only.
The rows and columns may be increased to accommodate a 5×7 display matrix. The
9
OBJECTIVE OF INNOVATION
The objective of innovation is to come up with new ideas and technologies that increase
productivity and generate greater output with the same input. Without innovation, there is
not anything and without anything new there will no progress. Innovation is really a core
think something new and to bring innovative ideas that will add something extra to the
Following are some of the key point about objective behind this innovation:
Competitive advantage
To maximize ROI
To find the things easily with one click—this is one of my main motive behind
this innovation. We mostly tend to forget thing easily so what if this things are
To easily track
To save time
To increase demand
10
To bring opportunity
mission
To become a leading innovation brand for products and services in the markets
served.
11
NEED OF INNOVATION
Need of innovation arises because innovation increases the chance to react to changes
and discover new opportunities. It can also help to foster competitive advantage as it
allows you to build better products and services for your customers.
Increased productivity
of this type of product because every things are being advanced like smart
watches
the product.
Economic growth
Increased well-being
Environmental sustainability
Creative development
Continuous improvement
12
Doorbell cum visitor indicator is the need of today‟s era where things have totally
changed. When somebody visits your home and presses doorbell switch S1, it will trigger
the monostable (IC1) and also energise the relay to ring the bell. The monostable output
through inverter N1 will enable the latching circuit and LED1 will glow continuously to
13
SOURCE OF DATA
Source of data means the origin from where data has been collected. Basically there are
two main types of source of data:
Primary data
Secondary data
I have focused on both the source of data.
Idea generation-----i have drawn these data from internet where i saw normal Doorbell
and came with idea to innovate it by installing a GPS tracker.
Data collection-----i have collected some of the data about the design of the Doorbell
from the newspapers (TIMES OF INDIA)
Some of the data I have collected from friends who gave me idea about how and where to
install it.
INTERNET
NEWSPAPER
FRIENDS
14
PROTOTYPE
15
USES OF THE PRODUCT
Doorbell cum visitor indicator is the need of today‟s era where things have totally
changed. When somebody visits your home and presses doorbell switch S1, it will trigger
the monostable (IC1) and also energise the relay to ring the bell. The monostable output
through inverter N1 will enable the latching circuit and LED1 will glow continuously to
16
FEASIBILITY STUDY
This IoT based application is devised to perform video surveillance of home premises
and alert in case of any object detected. This system will detect the presence of person
and alerts the user by sending an e-mail with the image of object as attachment. Instead
of the CCTV set-up we have used PIR Sensor and a web camera. Whenever an object is
found within the range of PIR sensor, web camera captures the image through Raspberry
Pi and sends commands to click the picture and save it. When the system detects the
presence of an object, the camera captures it and sends it through FTP server of
presence is detected and is sent to the corresponding user address through an application
called “pushetta”. In this application PIR sensor is used to detect the presence of a person
or any object and web Camera used to capture the detected presence. When this detection
takes place in the range of PIR sensor, it triggers the Camera through Raspberry Pi which
in turn sends commands to camera to click the picture and save it. Whenever anyone
comes in range of PIR sensor then the emitted infrared radiations of the object are
detected as a motion within the respective area. Web Camera is used to capture the
images when the presence is detected and then the Sensor triggers Camera to capture the
image and is sent to respective mail address. It creates a message alert through “Pushetta”
It is a simple and reliable way of communication instantly with less maintenance cost.
Raspberry Pi creates a message and a mail to send it to the defined user address. The mail
contains a message and image of person as attachment along with date and time.
17
COMPETITOR ANALYSIS
A competitive analysis can help you learn the ins and outs of how your competition
works, and identify potential opportunities where you can out-perform them. A
competitive analysis is an important aspect of the research. Even the strongest giants are
scared of competition. The regular competitor analysis helps you stay ahead of others. It
involves the evaluation of strength and weaknesses of your competitors and your
business. It also enables you to stay atop of industry trends and ensure your product is
information is critical for staying relevant and ensuring both your product and your
Tells me where your competitors are falling short — which helps me identify areas of
opportunities in the marketplace, and test out new, unique marketing strategies they
I have Learn through customer reviews what's missing in a competitor's product, and
consider how I might add features to my own product to meet those needs.
18
SWOT ANALYSIS
SWOT stands for 'Strengths, Weaknesses, Opportunities and Threats'. This is a method of
analysis of the environment and the company's standing in it.
By doing SWOT analysis I have come across to some of the points:
STRENGTH----UNIQUENESS
WEAKNESS----LACK OF MARKET KNOWLEDGE
OPPORTUNITY----GRAB MORE MARKET
THREAT---COMPETTTORS
Following are the some of the benefits of SWOT analysis according to me:
Helps me to understand my business better.
Help me to address weaknesses.
Help me to deter threats.
Help to grab opportunities.
Develop business goals and strategies for achieving them.
19
It helps organizations determine whether the technical resources meet capacity and
whether the technical team is capable of converting the ideas into working systems.
Follow these steps to begin your technical feasibility study:
A technical feasibility study assesses the details of how you intend to deliver a product
or service to customers. Materials, labor, transportation, where your business will be
located, and the technology that will be necessary to bring all this together. It's the
logistical or tactical plan of how your business will produce, store, deliver, and track its
products or services.
A technical feasibility study is an excellent tool for both troubleshooting and long-term
planning. It can serve as a flowchart of how your products and services evolve and move
through your business to physically reach your market.
The word "summary" is key here. Highlight the key points of each section you'll include
in your technical feasibility study.
Prepare an Outline
List the materials you'll require to produce a product or service. This section is
where you'll indicate where you'll get those materials. Include information such as
whether volume discounts will be available as your business grows or if you plan
to manufacture your parts at some point in time.
Include what parts and supplies you'll need to produce a product, including things
like glue and nails. Mention all materials that will be involved in producing or
manufacturing what you're selling.
20
Calculate Labor Requirements
You can't run a business, offer services, or manufacturer products without the
help of others and that help will cost you. Even if you start your business as its
only employee, you'll have to add to your labor pool at some point if you plan to
grow.
How will you transport items if you must send them from one place to another?
Where you run your business will have an effect on your success.
Tell investors when you plan to do what to bring your concept to fruition.
Be sure to include all the technical requirements of your business from production
to customer receipt. This information will help investors know more about the
operations of your business.
21
Market forecast
Raw materials required
Research findings and conclusion
22
MARKET ANALYSIS
A market analysis is a quantitative and qualitative assessment of a market. It looks into
the size of the market both in volume and in value, the various customer segments and
buying patterns, the competition, and the economic environment in terms of barriers to
entry and regulation. Through these analyses, the strengths, weaknesses, opportunities and
threats of a company can be identified
2. Research the state of the industry---It's vital to include a detailed outline of the
current state of your industry. Include where the industry seems to be heading, using
metrics such as size, trends and projected growth, with plenty of data to support your
findings. You can also conduct a comparative market analysis to help you find your
competitive advantage within your specific market.
6. Analyzing the data---After you collect all the information you can and verify that it is
accurate, you need to analyze the data to make it useful to you.
23
PRODUCT FOR WHICH SEGMENT
Segmentation means to divide the marketplace into parts, or segments, which are
definable, accessible, actionable, and profitable and have a growth potential
I AM FOCUSING ON THE FOLLOWING SEGMENT:
Market segment
Customer segment
MARKET CUSTOMER
SEGEMNT SEGMENT
NATIONAL
WOMAN
MARKET
GIRLS
BOYS
24
TARGETED ADUIENCE
There is a lot of attributes that can be used in finding the right audience. Which are
listed below?
Demography (Age—25+)
Interests (whether they are interested in DOORBELL WITH GPS or not)
Purchase intentions (whether they have intention to purchase it or not)
You should also analyze your products and services. What benefits do you offer?(GPS
TRACKING) Try to list them. Then think about people who have a need that your benefit
fulfills. How old are they? What they are interested in? What they are looking for and
why your product meets their needs? It will help you to find the right attributes of your
target group.
How to reach targeted audience?
To reach targeted audience I have used :
Television
Radio
Newspaper
Social media( Facebook, twitter, Google)
Board and hoardings
25
POSITIONING
1. Cheap
2. Expensive
Based on quality
Based on competition
26
COSTING AND PRICING OF THE PRODUCT
I will decide the product cost keeping this factors into mind that is:
Material required: cost of the raw material required for making the
product(wheels exercise ball, remote control etc)
Number of labor required to manufacture this chair will also be the factor for
deciding the cost of the chair.
And at last overheads cost will also be included in the cost price of the product.
27
PRICIND OF THE PRODUCT
Price is the value that is put to a product or service and is the result of a complex
set of calculations, research and understanding and risk taking ability. A pricing
strategy takes into account segments, ability to pay, market conditions, competitor
actions, trade margins and input costs, amongst others. It is targeted at the defined
customers and against competitors.
Following are some of the pricing strategies which I am going to adopt while
pricing:
Penetration pricing: price is set artificially low to gain market share quickly.
This is done when a new product is being launched. It is understood that prices
will be raised once the promotion period is over and market share objectives are
achieved. Example: Mobile phone rates in India; housing loans etc.
Skimming strategy: high price is charged for a product till such time as
competitors allow
after which prices
can be dropped. The
idea is to recover
maximum money
before the product or
segment attracts
more competitors
who will lower
profits for all
concerned.
Example: the
earliest prices for
mobile phones,
VCRs and other
electronic items
where a few players ruled attracted lower cost Asian players
Competitive pricing
Competitive pricing is extremely similar to penetration pricing in that your goal is
to drive your target audience away from your competitors and toward your brand.
However, instead of making price increases later on, you‟ll continue to track what
your competitors are charging and beat them out.
28
3. Don't forget about fixed costs
Basically I have followed this two pricing strategies and accordingly I have kept the price
of product Rs, 800
29
AVAILABLE SOURCE OF FUNDS
A financial feasibility study projects how much start-up capital is needed, sources of
capital, returns on investment, and other financial considerations. It looks at how much
cash is required, where it will come from, and how it will be spent. There are many
sources from where financing can be done but I am going to finance it from two financial
institutions.
This two bank provide loan for the startup:
30
SBI Business Loan Interest Rates India (as per 20 Feb. 2022)
SBI business loan is one of the most popular schemes as it comes at with affordable
business loan rates, and has an online process to apply along with superior customer
service. SBI business loan interest rates begin from 11.20% and vary based on the
eligibility of the borrower.
SBI business loan is one of the most popular schemes as it comes at with affordable
business loan rates, and has an online process to apply along with superior customer
service. SBI business loan interest rates begin from 11.20% and vary based on the
eligibility of the borrower. Check Best Offers
31
LIMITATIONS OF THE PRODUCT
Following are the some of the limitations of the product which put a limit on growth of
the business:
1. Shortage of labour
If adequate labours are not available then business may not be
successful.
2. Extra cost
Too much of cost is involved in manufacturing the product right from the
purchase of raw material till it reaches the final consumer.
Lots of many is spend on advertisement of the product
3. Evolving market
4. Competition
Due to high level of competition the product may not successfully run into
the market.
5. High battery consumption
6. Resources and cost
Too many resources are involved in the production of the product.
7. Price is too high
8. Lack of knowledge
9. Managerial capacity
32
riskness
extra cost
evolving market
competition
lack of knowledge
There is number of possibility of future update of this product that will make more
comfortable and reliable.
Reasons for further innovation:
To bring something new
To capture new market
To create new demand
To full customer needs
We can have some more feature in it that.
33
CONCLUSION
doorbell system that utilizes the Amazon dash button and existing devices in modern
homes to develop a budget solution for users. The Dashbell system has the similar
functionality with its commercialized counterparts with a much lower price. It costs less
than 40 US dollars compared to 199 US dollars for a single smart doorbell available in
market. The Dashbell employs a distributed approach, which enables fast fault detection
and diagnosis. By doing so, we spread the benefits that smart doorbells bring to home
users and contribute to building a smarter and better world through technology.
34
BIBLIOGRAPHY
http://www.efytimes.com/e1/fullnews.asp?edid=127705
http://electronicsforu.com/electronicsforu/circuitarchives/view_article.asp?sno=1657&titl
e+=+ 5+Free+eBooks+On+Analog+Circuits+Designing&b_type=new&id=12688
http://electronicsforu.com/electronicsforu/circuitarchives/view_article.asp?sno=1656&titl
e+=+ 16+Free+e‐Books+On+Mechatronics+%26+Robotics&b_type=new&id=12674
http://electronicsforu.com/electronicsforu/circuitarchives/view_article.asp?sno=1655&titl
e+=+ 5+Free+eBooks+On+Robust+Control&b_type=new&id=12666
http://electronicsforu.com/electronicsforu/circuitarchives/view_article.asp?sno=1654&titl
e+=+ 7+Free+eBooks+On+Instrumentation+Engineering&b_type=new&id=12665
http://electronicsforu.com/electronicsforu/circuitarchives/view_article.asp?sno=1640&titl
e+=+ 9+Free+eBook+On+Electromagnetics%21&b_type=new&id=12598
http://electronicsforu.com/electronicsforu/circuitarchives/view_article.asp?sno=1637&titl
e+=+ 25+Free+eBooks+On+Electronics%21&b_type=new&id=12652
35