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    This document contains an HR case study about a journalist named Upadhyay and her career decisions between different publications, followed by three exam questions: 1) The case study describes Upadhyay's career moves between regional and national publications in India, assessing her mindset in making these decisions and whether they were effective. 2) The second question asks about factors that impact human resource planning and demand forecasting techniques used to estimate manpower requirements. 3) The third question asks for an opinion on whether HRM is just a new name for personnel management, highlighting differences between the two. 4) The final question justifies that internal recruitment is cost-effective and

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    This document contains an HR case study about a journalist named Upadhyay and her career decisions between different publications, followed by three exam questions: 1) The case study describes Upadhyay's career moves between regional and national publications in India, assessing her mindset in making these decisions and whether they were effective. 2) The second question asks about factors that impact human resource planning and demand forecasting techniques used to estimate manpower requirements. 3) The third question asks for an opinion on whether HRM is just a new name for personnel management, highlighting differences between the two. 4) The final question justifies that internal recruitment is cost-effective and

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    24 views1 page

    C-205 HRM Prof L Mishra MT 21-23 For Exam

    Uploaded by

    Anurup Patnaik
    This document contains an HR case study about a journalist named Upadhyay and her career decisions between different publications, followed by three exam questions: 1) The case study describes Upadhyay's career moves between regional and national publications in India, assessing her mindset in making these decisions and whether they were effective. 2) The second question asks about factors that impact human resource planning and demand forecasting techniques used to estimate manpower requirements. 3) The third question asks for an opinion on whether HRM is just a new name for personnel management, highlighting differences between the two. 4) The final question justifies that internal recruitment is cost-effective and

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    of 1

    PGDM (2021-2023)

    Paper Code: C-207


    Human Resource Management (HRM)
    Online Mid Term Examination; Term-II
    Full Marks: 20; Time: 90 minutes

    (Instructions: Attempt all three questions, question 1 carries 8 marks and other questions carry 6
    marks each.)

    1. Case

    Upadhyay had started her career as a journalist with Sandesh, a well-known regional daily in
    Gujarat. However, dissatisfied with the pay and uncomfortable with writing in Gujarati language at
    Sandesh, she moved to the Ahmedabad edition of The Asian Age, a national daily. Compared to
    Sandesh, The Asian Age had a very small readership but working for a smaller organization also
    meant an opportunity for Upadhyay to make her mark as a journalist.

    I found that joining The Asian Age also meant more freedom and a better job profile. Since we
    were a small staff, all of us were exposed to important events and were given significant
    responsibilities. For instance, in an organization like The Times of India, it would have taken
    several years for me to be allowed to cover politics, while at The Asian Age, I got the opportunity
    within a year of my joining. The decision turned out to be the right one when Upadhyay’s articles
    made it to the front page of New Delhi’s national edition of The Asian Age for 20 consecutive days
    during the elections.

    After a couple of years at the The Asian Age, she received an offer from Divya Bhaskar, which
    was planning to launch its newspaper in Gujarat. Upadhyay said: It was not an easy decision. I
    had to shift from an English newspaper to a regional one again and after making a mark in an
    English daily, I was not too sure whether I should join Divya Bhaskar. The Asian Age had
    provided me a good platform to exhibit talent as an investigative journalist and I would have
    preferred to join another English newspaper like Hindustan Times or Times of India. Though I was
    told that I would be able to write in English and they would get it translated in Gujarati, I was not
    sure whether it would really work out. Lower pay was also a drawback.

    It was Divya Bhaskar’s offer of Special Correspondent that finally tilted Upadhyay’s decision
    towards the regional daily. She said: I was told that there would be no restrictions imposed in
    terms of the issues I could write about. This virtually gave me the opportunity to investigate any
    field without worrying about who the ‘beat reporter’ was and whether I would be infringing on his
    or her territory. Independence to choose my stories and present them the way I wanted was
    exhilarating.

    It was after working with Divya Bhaskar for a year that Upadhyay received Sethi’s offer to join
    20:20 Media.

    Question
    a) How would you describe Upadhaya’s mindset in assessing the job offers?
    b) Do you believe, the decisions made by Upadhaya are effective?

    2. Organizations consider the various factors of its environment for an effective human resource
    planning. In this context, describe these factors and its impact on HRP. Also highlight the
    different demand forecasting techniques adopted by the organization for an effective
    estimation of the manpower requirement.

    3. Some personnel managers consider HRM as an od wine in a new bottle. Give your opinion on
    this statement. Also highlight how HRM differs from personnel management

    4. Recruiting through internal source is not only cost effective but also boost the morale of the
    employees. Justify this statement explaining various techniques of recruitment through
    internal source.

    Wish you good luck

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