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Om Prelims - Lingatong
Om Prelims - Lingatong
1. List and briefly discuss the primary ways that business organizations compete.
Advertising and promotions are ways organizations can inform potential customers about
features of their products or services, and attract buyers.
2. Define the term strategy and explain why strategy is important for competitiveness.
The organization's strategy has a significant impact on what it does and how it does it.
Long-term, intermediate-term, and short-term strategies are all possible. Strategies must be
devised to support the organization's mission and goals in order to be effective.
3. Discuss and compare organization strategy and operation strategy and explain why it is important
to link the two.
The organization's strategy determines the organization's general direction. It has a vast
scope, including the entire company. The scope of an operations strategy is tighter, focusing on
the organization's operations.
4. Define the term productivity and explain why it is important to organizations and to countries.
Productivity is a measure of how effectively resources are used, commonly stated as the output to
input ratio. Companies utilize productivity ratios to plan labor force requirements, schedule
equipment, perform financial research, determine a company's competitiveness, and other vital
duties. Productivity growth ratios are used by countries to determine inflation rates and the
standard of living of their citizens. Increases in productivity give value to the economy while
keeping inflation under control.
5. Identify the three major functional areas of organizations and describe how they interrelate.
One reason for segmenting corporate operations into functional areas is to allow each one
to operate within its own domain of expertise, resulting in increased overall efficiency and
effectiveness.
Planning: Managers plan by identifying the firm's long-term objectives and the short-term
methods required to attain those objectives.
Managing: A lot of a manager's time is spent watching the company's actions to make sure
it's on track to fulfill its goals. Managers are typically the first to notice and fix deviations
in individuals or systems.
Leading: Managers operate as both practical and symbolic leaders in their organizations.
By adopting a new procedure or developing a new product, the manager may be
accountable for directing work teams or groups.
Operations are the processes that convert inputs (factors of production) into outputs (goods
and services). Processes work in a similar way to a company's heart, pumping forth goods
and services in sufficient quantities and of adequate quality to meet customers'
expectations. The operations manager is in charge of the company's day-to-day operations,
which might include everything from ordering raw materials to scheduling employees to
produce tangible goods.
Everything a business does to determine its customers' wants and generate products and
services to meet those needs is referred to as marketing. Marketing is also in charge of
advertising goods and services, determining how they will be delivered, and formulating a
pricing strategy to gain market share while remaining competitive.