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Strategic Management MCQ
Strategic Management MCQ
36. The highest amount a firm can charge for its products
is most directly affected by
a. expected retaliation from competitors.
b. the cost of substitute products.
c. variable costs of production.
d. customers’ high switching costs.
Ans. B
37. All of the following are forces that create high rivalry
within an industry EXCEPT
a. numerous or equally balanced competitors.
b. high fixed costs.
c. fast industry growth.
d. high storage costs.
Ans. C