Validation of Survey Questionnaire MKGT 4m Group5
Validation of Survey Questionnaire MKGT 4m Group5
Generally, the study aims to assess the customers who are currently employed and
users of e-service of cashless payment, specifically e-payment users such as e-wallet like
Gcash, and are residents in Lubao, Pampanga to determine the impact of the e-service quality
of cashless payment on customer loyalty when using an e-payment system as the basis for
developing a proposed practical tip in using electronic services for cashless payments.
Specifically, this study will seek to answer the following questions:
Survey Questionnaire
Good day!
We, the Marketing Student of Don Honorio Ventura State University under College of
Business Study, are currently conducting a research study entitled: IMPACT OF E-
SERVICE QUALITY OF CASHLESS PAYMENT ON CUSTOMER LOYALTY, as
required for our academic requirements in Business Research 2. We are respectfully asking
for your help and time to honestly answer the questions given on this questionnaire. Your
answer is very important and helpful to complete our paper. Rest assured that all of the
information/data given will be kept confidential and used for educational purposes only.
1
Your cooperation is very much appreciated. Thank You!
Yours Truly,
The Researchers
INSTRUCTION: Kindly fill the information being asked from each question. Put a check on
the box that corresponds to your answer.
I. Demographic Profile
1. Age
18-23
24-29
30-35
36-41
41-46
46 and above
2. Sex
Female
Male
Instruction: Please check the box corresponding to how you evaluated the customer loyalty
on the impact of e-service of cashless payment of e-payment such as e-wallet of Gcash.
Likert Scale
4 - High Impact 2 – Low Impact
3 - Moderate 1 – No Impact at all
Impact
EASE OF USE
2
I have all the necessary requirements to access e- payment methods/services 4 3 2 1
like Gcash.
I can pay bills and make purchases using Gcash with just one tap on my 4 3 2 1
phone and/or computer, or with one swipe of my card.
SECURITY
Security problems will not arise with the usage of e-payments such as Gcash. 4 3 2 1
CONVENIENCE
Using Gcash I don't need to appear in the bank or physical store before 4 3 2 1
instructing transfer of payment
USEFULNESS
3
RELIABILITY
Gcash offers better rates than that of cash payments (e.g., Promos, Discounts, 4 3 2 1
etc.)
Their transaction process in Gcash isn’t hard and can be understood by any 4 3 2 1
individual.
CUSTOMER SUPPORT
In Gcash, I don’t need to wait in line in order to get assistance from them. 4 3 2 1
CUSTOMER LOYALTY
4
(Predictors of User’s Satisfaction with E-
payment System: A Case Study of Staff at the
University of Ilorin, Nigeria)
computer, or with one swipe of my card. Electronic Payment (E-payment) Among the
Employees of the Provincial Government of
Batangas)
SECURITY
E-payment system is the most secure payment: paying by invoice. Tella &
E-payment provides great security for payment/other transaction. Olasina (2014)
(Predictors of User’s Satisfaction with E-
payment System: A Case Study of Staff at the
University of Ilorin, Nigeria)
Security problems will not arise with the usage of e-payments Lopez, J., M.
I make sure that I increase and/or update my security level before doing (2021)
transactions (Customer Satisfaction and Preference on
I am confident that my chosen-payment methods/services have Electronic Payment (E-payment) Among the
Employees of the Provincial Government of
Batangas)
good security
CONVENIENCE
E-payment methods/services are better than cash payments. Lopez, J., M.
E-payment methods/services saves money and time. (2021)
(Customer Satisfaction and Preference on
Electronic Payment (E-payment) Among the
Employees of the Provincial Government of
Batangas)
USEFULNESS
It helps me shop conveniently in the comfort of my home. Lopez, J., M.
When doing transactions, there are no long questions. (2021)
It offers all the necessary modes of payment needed for (Customer Satisfaction and Preference on
RELIABILITY
I can shop anytime without worrying the payment process. Lopez, J., M.
It offers better rates than that of cash payments (e.g., Promos, Discounts, (2021)
etc.) (Customer Satisfaction and Preference on
CUSTOMER SUPPORT
I can easily contact customer service whenever encounter problems or Lopez, J., M.
have queries regarding my account and/or transactions. (2021)
Customer support offers solutions that would help me in my problems (Customer Satisfaction and Preference on
CUSTOMER LOYALTY
I say positive things about my digital wallet to others. López-
I will recommend using it to those who ask me for advice. Miguens &
I encourage friends and family to use it. Vázquez
I consider my digital wallet as my first option to mobile payment (2017)
services. (Customer Loyalty in Digital Wallet Industry:
I will continue using the services of mobile payment from my digital The Role of Satisfaction, Effort Expectancy,
Performance Expectancy, and Habit)
6
7
8
Elok, C., S., & Hidayati, A. (2021, January). Consumer Loyalty in Digital Wallet Industry: The Role of Satisfactiom, Effort Expectation, Performance Expectancy, and Habit. Atlantis Express.
doi:10.2991/aebmr.k.211119.033.
Lopez, J. M. (2021, September). Customer Satisfaction and Preference on Electronic Payment (E-paymnet) Among the Employees of the Provincial Government of Batangas. Asian Pasific Journal of Academic Research in
Business Management Administration., 7(2)(2467-6691/2467-5148), 17-25.
Tella, A., & Abdulmumin, I. (2015, November). Prediction of Users ‘Satisfaction with E-payment System: a Case Study of Staff at the University of Ilorin Nigeria. Organizacija, 48 (4), 272-286.
doi:https://doi.org/10.1515/orga-2015-0018