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CHED CMO On Bachelor of Science in Entrepreneurship
CHED CMO On Bachelor of Science in Entrepreneurship
In accordance with the pertinent provisions of Republic Act (RA) No. 7722, otherwise
known as the "Higher Education Act of 1994," in pursuance of an outcomes-
based quality assurance system as advocated under CMO No. 46 s. 2012, and
by virtue of Commission en bane Resolution No. No. 231-2017 dated March 28,
2017, the following policies, standards and guidelines (PSGs) are hereby
adopted and promulgated by the Commission.
ARTICLE I
INTRODUCTION
Section 1. Rationale
ARTICLE II
AUTHORITY TO OPERATE
Higher Education Development Center Building, C.P. Garcia Ave.• UP Campus, Diliman, Quezon City, Philippines
Web Site: www.ched.gov.ph Tel. Nos. 441 -1177, 385-4391 , 441-1169, 441-1149, 441-1170, 441 -1216, 392- 5296, 441-1220
441-1228, 988-0002, 441-0750, 441-1254, 441-1235, 441-1255, 411-8910, 441 -1171 , 352-1871
ARTICLE Ill
GENERAL PROVISIONS
Per Section 13 of RA No. 7722, the higher education institutions shall exercise
academic freedom in its curricular offerings but must comply with the minimum
requirements for specific academic programs, the general education distribution
requirements and the specific professional courses.
Section 4. The HEls are allowed to design curricula suited to their own contexts
and missions provided that they can demonstrate that the same leads to
the attainment of the required minimum set of outcomes, albeit by a
different route. In the same vein, they have latitude in terms of
curriculum delivery and in terms of specification and deployment of
human and physical resources as long as they can show that the
attainment of the program outcomes and satisfaction of program
educational objectives can be assured by the alternative means they
propose.
The HEls can use the CHED Implementation Handbook for Outcomes-
based Education (OBE) and the Institutional Sustainability Assessment
(ISA) as a guide in making their submissions pursuant to Article VII.
ARTICLE IV
PROGRAM SPECIFICATIONS
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5.2 Nature of the Field of Study
• Set up a business
• Manage and operate a business
• Assume Managerial position in the field of Business
Development, Corporate Planning and other related positions
in the corporate or Public organizations or Non-Government
organizations.
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c. Work effectively and independently in multi-disciplinary and
multi-cultural teams. (PQF level 6 descriptor)
d. Exemplify professional, social, and ethical responsibility
e. Preserve and promote "Filipino historical and cultural heritage"
(based on RA 7722)
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6.4.2 For colleges: to participate in various types of employment,
development activities, and public discourses particularly in
response to the needs of the communities one serves
6.4.3 For universities: generate new knowledge using research
and development projects
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Table 2. Sample of Program outcome and Indicators for graduates of
BS Entrepreneurship
ARTICLE V
CURRICULUM
Page 6 of 34
The 129 units are broken down into the following components:
Minimum Units
Courses
Prescribed
1. General Education (GE) Courses 36
2. National Service Training Program ( NSTP) 6
3. Physical Education (PE) courses 8
Sub Total 50 units
4. Common Business and Management
Courses (CBMEC)
• Operations Management (TQM)
• Strategic Management 6
5. Entrepreneurship Core 49
6 . Specialized Track 12
7 .Electives 12
Sub Total 79
Total includinq GE, NSTP and PE 129 Units
The subjects under the General Education (GE) Courses are as per
CHED Memorandum No. 20 series of 2013.
For students who did not take the ABM academic strand, HEls should
offer bridging courses such as the specialization courses in K-12 ABM
strand, but not limited to said courses to make them at par with those
who have taken the ABM academic strand and comply with K-12
requirements
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• Logical and critical thinking - Ability to analyze, synthesize
and evaluate information and ideas from multiple perspectives;
differentiate between objective information and subjective
points of view and identify ways of making provisional
judgments.
• Quantitative reasoning and computer literacy-
Development of quantitative reasoning in mathematics or
statistics combined with a basic computer literacy which is
essential in contemporary technological society.
Minimum Units
Courses
Prescribed
1. General Education (GE) Courses 36
2. NSTP 6
3. Phvsical Education (PE) courses 8
Total 50 Units
Page 8 of 34
Course NO. OF UNITS
Lee Lab Total
1. Entrepreneurial Behavior 3 3
2. Opportunity Seeking 3 3
3. Business Plan Preparation 3 3
4. Business Plan Implementation I:
Product Development and Market 2 3 5
Analysis
5. Business Plan Implementation II 2 3 5
6 Market Research and Consumer
3 3
Behavior
7 Microeconomics 3 3
8 Business Law and Taxation, with
focus on Laws Affecting Micro, 3 3
Small and Medium Enterprises
9 Financial Mgt.(Financial Analysis for
3 3
Decision Making )
1O. International Business and Trade 3 3
11.Human Resource Management 3 3
12.Pricing and Costing 3
13.lnnovation Management 3 3
14. Social Entrepreneurship 3 3
15. Programs and Policies on
3 3
Enterprise development
9.5 Elective Courses (12 units) - These are courses that a student
can take depending on his/her area of interest specifically for
enhancement of his/her business project or related courses to
support or enhance the specialized track.
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11 . Venture Finance 3
12. Supply Chain Manaqement 3
13. Manaoinq a Manufacturinq Enterprise 3
14. Manaaina a Service Enterprise 3
15. Creativity in Problem Solving 3
16. Negotiation 3
17. Events Manaqement 3
18. Hospitality Manaqement 3
19. Manaaement of Technoloav 3
20. Merger and Acquisition 3
21 Entrepreneurial Leadership in an
3 3
Organization
FIRST YEAR
Semester 1 No of Units
Lee Lab Units
Entrepreneurial behavior 3 3
GE 1 -Understanding the Self 3 3
GE 2- Readinqs in Philippine History 3 3
GE 3- T he Contemporary World 3 3
NSTP 1 3 3
PE 1 2 2
Total 17
Semester 2 No of Units
Lee Lab Units
Microeconomics 3
GE 4- Mathematics in the Modern World 3 3
GE 5- Purposive Communication 3 3
GE 6- Art Appreciation 3 3
NSTP2 3 3
PE 2 2 2
Total 17
SECOND YEAR
Semester 1 No of Units
Lee Lab Units
Opportunity Seeking 3 3
GE 7- Science, Technology, and Society 3 3
GE 8- Ethics 3 3
GE 9-- Rizal's Life and Works (as 3 3
mandated bv law)
Entrepreneurial Leadership in an 3 3
Oroanization
PE 3 3 2
Total 17
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Semester 2 No of Units
Lee Lab Units
Market Research and Consumer Behavior 3
Innovation Manaqement 3
Pricinq and Costinq 3
Human Resources Manaqement 3
GE Elective 1- Mathematics, Science & 3
Technoloqv
GE Elective 2- Social Science and 3
Philosophy
PE4 2
Total 20
THIRD YEAR
Semester 1 No of Units
Lee Lab Units
Financial Manaqement 3 3
Production and Operation Manaqement 3 3
GE Elective 3- Arts & Humanities 3 3
Track 1 3 3
Elective 1 3 3
Elective 2 3 3
Total 18
Semester 2 No of Units
Lee Lab Units
Business Plan Preparation 3 3
Track 2 3 3
Elective 3 3 3
Elective 4 3 3
International Business and Trade 3 3
Bus. Law and Tax 3 3
Strateqic Manaqement 3 3
Total 21
FOURTH YEAR
Semester 1 No of Units
Lee Lab Units
Business Plan Implementation 1 2 3 5
Social Entrepreneurship 3 3
Track 3 3 3
Total 11
Semester 2 No of Units
Lee Lab Units
Business Plan Implementation 2 2 3 5
Track 4 3 3
Total 8
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program (on a per course or subject basis). The following letter
symbols have been used:
1. Entrepreneurial Behavior L 0 L 0 0 p 0
2. Opportunity Seeking L L L L L L p
3 . Business Plan Preparation p p p p p p p
4. Business Plan Implementation I p p p p p p p
5. Business Plan Implementation 11 p p p p p p p
6. Market Research and Consumer p p p p p p
L
Behavior
7. Microeconomics p p 0 p p p p
8. Business Law and Taxation , with
focus on Laws Affecting Micro, p p L p p p p
Small and Medium Enterorises
9. Financial Mgt.(Financial Analysis p p p p p p
L
for Decision Makinq )
10. Pricing and Costing p L p p p p p
10. International Business and p p p p p p
L
Trade
11 . Human Resource Management L p p p p p p
13. Innovation Management p p p p p p p
14. Social Entrepreneurship L p p p p p p
15. Programs and Policies on p p p p p p
L
Enterprise develooment
Page 12 of 34
Section 12. Sample Means of Curriculum Del ivery
Page 13 of 34
role of the facilitator, and be prepared to provide students with
feedback rather than solutions
a. Brainstorming - Used most often with groups, brainstorming
is a technique for refining the definition of a problem,
generating multiple solutions to a problem or multiple
designs for developing something new, and to identify
possible threats to the solutions and designs. It promotes
creative and critical thinking.
b. Change the Rules - Rarely do circumstances stay the same
for long in the real world. Integrating changes in a problem
scenario during the solution timeframe provides necessary
experience with responding to new information.
12.11 Simulation
a. Computer-based - Interactive: Computerized model or
scenario.
b. Role Plays - Students assume one of the characters in a
simulated situation in order to experience different points of
view or positions.
12.12 Role-Playing
Each student takes the role of a person affected by an issue and
studies the impacts of the issues on human life and/or the effects
of human activities on the world around us from the perspective
of that person. More rarely, students take on the roles of some
phenomena, such as part of an ecosystem , to demonstrate the
lesson in an interesting and immediate manner. O.The instructor
needs to decide the context for the exercise and the role(s) that
the students will play. If the students are taking human roles, the
context is generally a specific problem such as global warming
or dealing with an active volcano.
12.16 Podcasting
a. Audio: Using mp3 compression to make audio files small
enough to be broadcast, downloaded, or emailed by
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instructors and students. Files may include lectures or verbal
feedback regarding assignments.
b. Enhanced: Combining images, such as PowerPoint, and
audio, such as instructor voice over, which are compressed
and viewable on a computer or photo/video iPod.
c. Video: Digital video, such as classroom lectures or interviews
with experts, which are compressed and viewable on a
computer or video iPod.
Section 13. Sample Syllabi for All Courses (Please see annex A)
Page 15 of 34
ARTICLE VI
REQUIRED RESOURCES
Sec. 15 Administration
The minimum qualifications of the head of the unit that implements the
degree program are the following:
The Dean or the Director of the program should possess the following
qualifications:
16.1 Qualifications
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a. A Master's degree in Business Administration/Management; or
a Master's degree in any field with business or corporate
experience.
b. A minimum of three (3) years' work experience that is directly
relevant to the course being taught and a Bachelor's degree
(e.g. 3 years' work experience as a Brand Manager for a
faculty member teaching Principles of Marketing, regardless
of his undergraduate degree).
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Page 17 of 34
f. Government employees who serve as part-time instructors in a
particular school may be given a maximum teaching load of
nine (9) units, subject to government approval.
g. Faculty members teaching in more than one school must give
formal notice of their teaching assignment to all schools
concerned.
Page 18 of 34
16.7 Faculty/Staff Development
Page 19 of 34
access to a conference room , to computer units with internet access,
telephone lines, fax machines, copy machines, and the like.
ARTICLE VII
COMPLIANCE OF HEls
Using the CHED Implementation Handbook for OBE and ISA as reference, a HEI
shall develop the following items which will be submitted to CHED when they apply
for a permit for a new program:
Section 20. The complete set of program outcomes, including its proposed
additional program outcomes.
Section 21 . Its proposed curriculum and its justification including a curriculum map.
Section 23. Proposed outcomes-based syllabus for each course. This should
already be indicative of the plan of delivery of the curriculum, student
assessment and of the resources to be deployed.
Page 20 of 34
For existing programs, CHED shall conduct regular monitoring and evaluation on the
compliance of HEls to this Policies, Standards and Guidelines using an outcomes-
based assessment instrument
ARTICLE VIII
TRANSITORY, REPEALING AND EFFECTIVITY PROVISIONS
All private HEls, state universities and colleges (SUCs) and local
universities and colleges (LUCs) with existing authorization to operate
BS Entrepreneurship degree programs are hereby given a period of
three (3) years from the effectivity thereof to fully comply with all the
requirements in this CMO. However, the prescribed minimum curricular
requirements in this CMO shall be implemented starting Academic Year
2018-2019.
Any provision of this Order, which may thereafter be held invalid, shall
not affect the remaining provisions.
All CHED issuances or part thereof inconsistent with the provision in this
CMO shall be deemed modified or repealed
This CMO shall take effect fifteen (15) days after its publication in the
Official Gazette or in a newspaper of general circulation . This CMO shall
be implemented beginning Academic Year 2018-2019.
Attachment:
ANNEX A- Sample Syllabus
Page 21 of 34
ANNEX A
SAMPLE SYLLABUS
Course Description
This course introduces the fundamentals of entrepreneurship that deals with the role
of entrepreneurship in economic development. Topics on Filipino entrepreneurial
economy, entrepreneurial motivation, government assistance and programs for
entrepreneurs, development and growth theories and applications are included.
Co-requisite: None
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• DETAILED COURSE OUTLINE
Page 23 of 34
II. Suggested Learning Resources (e.g. textbooks and references):
Ill. Course Assessment
Aside from academic deficiency, other grounds for a failing grade are:
• Grave misconduct and / or cheating during examinations
• Unexcused absences of more than 20% of required number of meetings per term
• A failing academic standing and failure to take graded exams
Course Description:
This course introduces the fundamentals of entrepreneurship that deals with the role of entrepreneurship in economic development. Topics on
Filipino entrepreneurial economy, entrepreneurial motivation, government assistance and programs for entrepreneurs, development and growth
theories and applications are included.
Relevant topics such as business concepts and models, social responsibility, franchising, as well as e-commerce in the Philippine setting shall
also be discussed.
Page 24 of 34
COURSE CONTENT:
1-3 Wealth Creation, Discuss the different Discussion Strategy to diversify Students must be able to clearly
Management and Its modes of acquiring investments that will yield define how wealth is acquired and
Value wealth and its value. Workshop the most returns with the its value to one's personal growth
minimum risk. and apply all learning during the
Game: The Multiplier game.
Multiplier
What is Discuss the theories of Discussion At least 65 percent correct Get at least 65 percent correct
4 Entrepreneurship? entrepreneurship, types answers in a quiz . answers in a quiz;
of entrepreneurial Research Work
ventures, who is an A report or transcript of an Present a report of what your
entrepreneur and its Film Showing interview of an entrepreneur. manager-int-erviewee has shared
value to oneself and the and cite situations wherein the
society. Case Study different management functions
were carried out. Note: Should be
an entrepreneur
Entrepreneurship in Recognize the impact Online campaign via social Students shall prepare a campaign
5-6 the Philippines and value of Discussion media for an interview of an to be posted in YouTube featuring
entrepreneurship to the entrepreneur. the different aspects of
Philippine economy Research Entrepreneurship incorporating the
interviews conducted by the
Enabling & disabling Interview students.
factors in
entrepreneurship
Page 25 of 34
Entrepreneurial Identify and Discussion 1. Johari Window showing Students shall accomplish and
7-9 Characteristics and differentiates the the different regions submit the following assessments:
Competencies different characteristics answering the question, Are 1. Johari Window
and competencies of an You Entrepreneurial? 2. Personal Entrepreneurial
Learning from the entrepreneur. Workshop 2. Self-assessment using Competencies (PECs)
failures towards a the Personal Entrepreneurial 3. One-page reaction paper of the
successful Evaluate oneself and Competencies self- results of the PECs.
entrepreneurial plan courses of action assessment tool. Students in teams shall interview
journey to help develop one's 3. Reaction paper showing and present a 5- minute
entrepreneurial the results of the PECs self- presentation of the research and
Research on: Nature characteristics and assessment. submit a 1-page synthesis written
and Challenges Family competencies. 4. Presentation of the online report. Suggest to get an interview
in Business Couples in campaign of an MC Entrep Graduates as much as
Business Teens in entrepreneur posted in possible - as we get to compile
Business Women in social media. them as part of MC Entrep Tracer
Business Friends in Study
Business Risk
Management
10 Entrepreneurial Identify different Plant Visit One-page reflection paper in Students shall participate in the
Ventures in the business models of relation to the plant visit. plant visit and must submit a one-
Philippines SMEs in the page reflection paper.
Philippines.
Models: Traditional:
Sole; Partnership; Inc
Emerging Tech Start-
ups Social
Entrepreneruship Angel
Investing Others
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Prelims Assess the learning Paper and pencil At least 70 percent score in Students must get a grade of 70
11 during the first half of test the preliminary exam. percent in the preliminary exam .
the semester.
Understand and
analyze the case study
and movie
assignments.
Business Plan Describe the different Discussion Integration of business Students must apply their learning
12 Overview parts of a business planning with business in their ET-102 end-of- semester
plan. opportunity identification and requirement.
selection.
13-14 Problem-Solving Identify the different Discussion Application of different Students must prepare the different
Strategies problem- solving problem-solving tools. business strategies using the
strategies. Formulate Workshop following:
strategies that are
applicable in the Problem Solving 1. SWOT Analysis
students' business activities 2. Ishikawa Diagram
ventures. 3. Michael Porter's Five Forces
Strategies Blue
4. Ocean Strategy
15-16 Global trends in Explain the impact of International Participation in the Vietnam- Students participate in the Vietnam-
business - The Supply the ASEAN Integration Exposure Trip Cambodia exposure trip. Cambodia exposure trip.
Chain to the Philippines.
Page 27 of 34
Pre-finals and Finals Stimulate creativity and Consultation and 1. Concept paper of Students shall prepare the following
critical thinking in Discussion product localization based on the International
17-18 identifying opportunities 2. SWOT analysis of the Exposure trip experiences and
and apply innovative product localization observations: 1.Concept paper of
approaches in 3. Oral presentation of the product localization
envisioning ones outputs 2. SWOT Analysis of the product
entrepreneurial career 4. Peer evaluation of the localization. 3. Oral presentation 4.
presentation Peer Evaluation
5. Course evaluation 5. Course Evaluation
INSTRUCTIONAL MATERIALS:
1. PowerPoint
2. Film and videos
CLASSROOM POLICIES:
The student's responsibility is to come to each class prepared. She is also expected to take all examinations on the date scheduled. She
should read the assigned problems prior to class. She is expected to attend each class and participate actively in the discussions.
ACADEMIC DISHONESTY
All CBEA students are expected to be academically honest. Cheating, lying and other forms of immoral and unethical behavior will not be
tolerated. Any student found guilty of cheating in examinations or plagiarism in submitted course requirements will (at a minimum) receive
an F or failure in the course requirement or in the course. Plagiarism and cheating refer to the use of unauthorized books, notes or
otherwise securing help in a test; copying tests, assignments, reports or term papers; representing the work of another person as one's
own; collaborating without authority, with another student during an examination or in preparing academic work; signing another student's
name on an attendance sheet; or otherwise practicing scholastic dishonesty.
POLICY on ABSENCES:
The allowed number of absences for 2nd year students enrolled in a- 1 ½ class 6 sessions - based on student handbook. Request for
excused absences or waiver of absences must be presented upon reporting back to class. Special examinations will be allowed only in
special cases, such as prolonged illness. It is the responsibility of the student to monitor her own tardy incidents and absences that might
accumulate leading to a grade of "FA." It is also her responsibility to consult with the teacher, chair or dean should her case be of special
nature.
Page 28 of 34
GRADING SYSTEM:
C omponent s: 70%0 Class Standing + 30% Final Exam
Percentage % Grade
96-100 5.0
91 -95 4.5
86-90 4
81-85 3.5
76-80 3
71-75 2.5
66-70 2
61-65% 1.5
60% 1
59% below F
F- Failed
NE - Never Entered
W - Withdrawn from Course
FA- Failure due to Absences
INC- Incomplete (must be completed within 2 months or grade becomes an F)
Page 29 of 34
RUBRICS:
Outstanding Very Good Average Poor
5.0-4.5 4.0-3.0 2.5-1 .5 1
Completeness Complete in all aspects and Complete in most Incomplete in many Incomplete and does not
. includes all requirements aspects and includes aspects and includes include requirements
most requirements few requirements
Analysis and Use of Presents an insightful and in- Presents an insightful Presents shallow Presents incomplete
Entrepreneurial Concepts depth analysis of all data; uses and analysis of most of analysis of data; and analysis of data; and failed
and Business Tools many entrepreneurial concepts the data; uses some used limited to use entrepreneurial
and business tools learned in entrepreneurial concepts entrepreneurial concepts and business tools
the subject and business tools concepts and business learned in the subject
learned in the subject tools learned in the
subject
Setting of Presents complete, realistic, and Presents specific, Presents some Presents limited , unrealistic
recommendation for applicable recommendations realistic, and applicable applicable recommendation from the
future action plans from , and shows how to use it in recommendations from recommendations from data gathered, and failed to
their future action plans the data gathered, and the data gathered, and show how to use it in their
shows how to use it in shows how to use it in
their future action plans their future action plans
Over-all cohesiveness The paper has sophisticated The paper has clarity, T he paper lacks clarity, The paper is unfocused and
(includes writing and clarity , conciseness and conciseness and conciseness and contains serious errors.
presentation of paper) correctness. Includes all needed correctness. Includes correctness. Includes Failed to include relevant
relevant data and analysis. some needed relevant limited relevant data data and analysis.
data and analysis. and analysis.
•1.., - Page 30 of 34
I I ..
Reference:
Allen, K.R. (2010). New venture creation. USA: Cengage Learning. Asor, W.B.
(2009). Entrepreneurship in the Philippine Setting. Manila: Rex Bookstore Inc.
Association of Filipino Franchisers Inv. (2008). Introduction to entrepreneurship:
success stories of filipino entrepreneurs. Manila: Anvil Publishing. Entrepreneur
Philippines. (2012) Success stories. Manila: Summit Publishing Co. Butler, D.
(2006). Enterprise planning and development. USA: Elsevier Ltd. Gerber, M.E.
(2008) Awakening the entrepreneur within. NY: Harper Collins.!
Online References:
Medina, R.G. (2010). Entrepreneurship and small business management.
Manila: Rex Bookstore Inc. Lapid, D. & P. Sotto. 21 steps on how to start your ,i..
own business. Manila: Philippine center for entrepreneurship. Philippine center
for entrepreneurship foundation, Inc. 50 inspiring stories of entrepreneurs.
Manila: Philippine center for entrepreneurship. Philippine center for
entrepreneurship foundation, Inc. (2010) 100 inspiring stories of small
entrepreneurs. Manila: Philippine center for entrepreneurship.
BusinessDictionary.Com: http://www.businessdictionary.com Entrepreneur:
http://www.entrepreneur.com Entrepreneurship. Org:
http://www.entrepreneurship.org Forbes Woman:
http://www.forbes.com/forbeswoman OnStartups.Com:
http://www.onstartups.com/default.aspx Under30CEO:
http://www.under30ceo.com
CONSULTATION HOURS: ,,
Days Time Room
Page 3 1 of 34
SAMPLE COURSE SYLLABI
Page 32 of 34
• Michelli, Joseph: The New Gold Standard: 5 Leadership
Principles for Creating a Legendary Customer Experience
Courtesy of the Ritz-Carlton Hotel Company [Hardcover] McGraw-
Hill; 1 edition (June 13, 2008)
• Denney G . Rutherford , Hotel Management and Operations, 3rd
Edition fPaperbackl Wiley; 3 edition, October 12, 2001
Page 33 of 34
5. Equity: angel investments, venture capital, private equity,
investment bank
6. (4) To experience changing directions , reacting to industry
developments, and adjustinQ their business olans.
Course Outline • Identifying key activities and resources
• Legal issues :company structure, legal agreements, intellectual
property
• Market research and use of information
• Marketing including Customer Segments, Retention
and Channels of Distribution
• Promotional Activities: targets and evaluation mechanisms
• Product costing and price structures
• Technology and Operations and Cost implications
• Preparing financial statements
• Relationships Learn about the importance of networking and
partnerships.
• Team-building and Ethical issues
• Presentation skill
Learning Resources • Jerry Kaplan , "Startup: A Silicon Valley Adventure,". New York:
(e.g. textbooks and Penguin Books, 1994. A behind-the-scenes look at a company's
references) creation and eventual demise
• Steve Pollock and Gary Alpert, founders of Wet Feet Press
"Upstart Start-Ups!," Ron Lieber. New York: Broadway Press,
1998.Learnings from 34 young entrepreneurs, including 1993
Stanford GSB graduates,.
• Simon & Schuster, 1987"Growing a Business," Paul Hawken. New
York:.A classic story of building a business.
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