Exploring The Shared Experience of ABM Students in Selling Products
Exploring The Shared Experience of ABM Students in Selling Products
In Selling Products
Submitted by:
NADIR ULANGCAYA
MIKAELA JOYCE NATAVIO
MANUEL GABRIEL VILLALOBOS
ANTONETTE GREGORE ESLAVA
Submitted to:
MRS. GERLIE C. GUBATAN
Practical Research 1
June 2023
Table of Contents
Page
TITLE PAGE.....................................................................................................................i
APPROVAL SHEET.........................................................................................................ii
ACKNOWLEDGEMENT.................................................................................................iii
DEDICATION...................................................................................................................iv
ABSTRACT.......................................................................................................................v
CHAPTER
1. THE PROBLEM
Theoretical/Conceptual Framework…........................................................10
Definition of Terms......................................................................................14
Treatment of Data.....................................................................................17
Summary...................................................................................................28
Conclusion.................................................................................................29
Recommendation.......................................................................................29
LITERATURE CITED…..................................................................................................30
APPENDICES
Appendix A Letter....................................................................................31
Appendix B Sample Interview Questionnaire..........................................32
CURRICULUM VITAE....................................................................................................33
LIST OF TABLE
LIST OF FIGURE
Submitted by:
NADIR ULANGCAYA
MIKAELA JOYCE NATAVIO
MANUEL GABRIEL VILLALOBOS
ANTONETTE GREGORE ESLAVA
Submitted to:
MRS. GERLIE C. GUBATAN
Practical Research 1
June 2023
i
APPROVAL SHEET
Accepted and approved in partial fulfillment of the requirements for the subject Research
Project.
JESUSA E. VILLUAN
Assistant Principal II
Date Signed
Date Signed
i
ACKNOWLEDGEMENT
This piece of work would not have been possible without the guidance and help
of several individuals who have contributed and extended their valuable assistance for
the success of this study. We would like to thank.
Dr. Alicia Aprecio, our principal, for allowing us to take our interviews.
Mrs. Gerlie Gubatan, our Practical Research teacher, for his guidance and
suggestions all throughout this study.
Senior High School Learners who answer the questions our research with
sincerity and honesty.
To our loving parents who push us to strive harder in this research.
Above all, to our Almighty God, for his unconditional love, for the provision and
wisdom he has bestowed upon us, and for all the blessings he is showering upon us
each day of our life.
i
i
DEDICATION
First and foremost, the researchers would like to extend their gratitude to the powerful
Almighty God for providing them necessary knowledge and understanding needed for this study,
for giving them strength during the sleepless nights of researching, and for lending them the
favour or all of the expenses involved in the publication of this study.
The researcher dedicate this study to their friends and families who have been there
during stressful times, giving them the moral support and the motivation to move forward and
continue to pursue this study.
Also, the researcher dedicate this work for those who were not mentioned but had
contributed and been a part of the success of this study.
And lastly, to the people who face their fears through the use of their own perception of
fortitude.
v
ABSTRACT
This paper describe the the shared experience of ABM students senior high school in selling
product.
. It was guided by the three main questions: a) What are the products they offer to their
customer; b) What are the problem they often face in selling products?; c) What are their
strategies in selling products?. This research employed in-depth interviews as the main
instrument in gathering the needed data. The research site took place in Rosario Integrated
School where purposive sampling was used to select the Interviewee which is the ABM Students.
This study describe the experience of ABM students in selling products.
The study found out that most of the ABM students Interviewee are selling snacks/foods.
The common problem they often face in selling products are setting a price and competition to
other seller. The common strategies they imply in selling products are setting affordable price
and product quality.
v
CHAPTER 1
The Problem
Selling product is act of assisting someone to buy your product primarily for the purpose
of satisfying that person's stated need or desire. It also refers to the process of persuading a
person to buy your product. Certain students are engaging in product selling to support their
studies, and at the same instance they are honing their skills to be a good entrepreneur someday.
This day people should competent and advanced in terms of marketing to raise the economy.
entrepreneurship is one of the best way to develop the economy of a country and to sustain the
competitiveness in facing the increasing trends of globalization (Schaper and Volery 2004;
Venkatachalam and Waqif 2005) . More specifically, Entrepreneur is one of the main reason in
around the world have responded to this demand by introducing entrepreneurial courses to
career (Postigo and Tamborini 2002). Consequently, Students need more actualization of what
be part of economic growth in a knowledge of economy. As for the countries United Kingdom,
Australia, and Japan they found out that 45% of students are self-financing and risking their
allowance incautiously. Meanwhile in China a student’s name Wang selling snacks and farm
south China news(2023). They found out that 23% of university students in China are engaging
7
selling products.
A study entitled “A Case of Students Entrepreneur who run Business” found out that
Financial problem, Business opportunities are the motivations dominate the students to be young
entrepreneur (Aryandha 2014) The researcher pointed out the gain experience of students who
management curriculum in senior high school as designed to prepare students who are inclined to
be entrepreneur in the future. It includes the basic principles of the various functional areas of
business.
town which is in Laoag city opted to hold a unique trade fair to showcase their skill in
entrepreneur. This means that developing the skills of students in entrepreneur help the students
important in selling product, However applying this knowledge in the future will be hard.
Students should engage more on actualization of all the knowledge they gain.
8
Theoretical/Conceptual Framework
The focus of this study is to explore the experience of ABM students in Rosario
relationship of the main focus of the study. A) What are the products they offer to their
customer? B) What are the problems they often face in selling their products? C) What
Selling Product
Products
Problems
Selling Strategies
In general, This study aim is to describe the experience of ABM students in selling
Students- This will be helpful to those students who wants to be a young entrepreneur, not only for
ABM students but even in the other students who wants to be a young entrepreneur. This study will
Teachers- They can use this as a guide in honing their students’ skills in entrepreneurship. It will
Parents- Parents will be able to understand the potential of their children in Business managing.
Researchers- They will be able to gather current information that they can share to other people.
1
Scope and Delimitation's
This study focus is about the Shared experience of ABM students selling product in
Rosario Integrated School. It regards on how students in ABM strand face the problems
Researchers on this study aim to learn the product that ABM students they offer to
their customer, The problem they face in selling products. It also aim to learn the
The limitation of this study is only 5 students. This will be enough to fill the gap
between the information and data seeking for. The researcher of this study will be using
Definition of Terms
observation or participation.
Selling-a business is an activity that is the result of one or more traders betting their
1
Product- Is something that can be acquired via exchange to satisfy a need or want.
This chapter discusses the research design, population and locale of the study, data gathering
Research Design
The main reason why researchers used phenomenological approach in this study
respondents to the questionnaires is limited, but the Phenomenological research is not only
based on the collected answers from the questionnaire; it is also gather data from existing
source such as past studies, Books, Articles and other related literature.
research design in which situations or events are being described, explored and
particular participants of a
study.
After the researchers have chosen their topic, which is the experience of the students in
1
selling different products, they have gathered data related to the topic they have chosen from
After this topic was affirmatively approved, it was time for the researchers to create a
questionnaire. They created three questions to be the basis for the totality of the thesis.
After the researchers developed and validated the questionnaires, they conducted an
interview at the Rosario Integrated School, where the respondents will study ABM in the
In the first week of June, they conducted the survey and addressed every student who could
respond to the developed questionnaire. The questionnaires took a total of two days for the
This study used a interview to gather data with the aim of finding out the problems faced
by students in selling different products, the benefits of it, and their strengths in selling different
products. The interview was conducted on ABM students only because it is the delimitation of
the study. The researchers also gathered related data in different ways, such as through
The data were gathered in a systematic way. First, The researchers designed a tool and validated
1
by Mrs. Gerlie C. Gubatan a practical research teacher. The instrument was ready to be
administered to the study's target participants when it was discovered that the validation was
extremely valid.
Upon validating the research designed, researchers started their interview to their participants
After the interview, the data was retained confidentially and was ready for interpretation and
analysis.
Treatment of Data
The data were gathered through transcribing and thematic coding. Transcribing is defined as
the process of writing down the questions and answer that subject for analysis (Baraceros).
Thematic coding, on the other hand, was described by Maguire (2017) as a method of data
analysis where significant and pertinent terms, phrases, and participant statements were chosen
and highlighted with the intention of characterizing or interpreting them. Assigning themes that
are appropriate to the codes found will make the interpretation process easier. The highlighted
topics are examined in further detail. In addition, the researchers used coding and thematizing
Discussion
1
Question 1: What are the products you offer to your customer?
RESPONSES
Interviewee 1.
Interviewee 2.
balls”
Interviewee 3.
1
Interviewee 4. - Snacks
Interviewee 5. “I - Snacks
necklace.”
Interpretation: 3 out of 5 respondents are selling snacks, 1 out of 5 are selling accessories and 1 out of 5
are selling Dish washing liquid. Meanwhile, In a study entitled “The use of small capital selling snacks as a
business opportunity” stated that the idea of responding to market needs is the key to successful
business.The Author of this study see opportunity in selling snacks.sumampouw(2021)
Question 2: What are the problems you often face in selling products?
RESPONSES
1
Interviewee 1.
“The problem I
competition to other
seller.
Interviewee 2
competition to others
seller”.
Interviewee 3.
-Competition to other
The problems I often Price and Competition seller
Competition and
encounter in selling - Pricing Pricing
competition to other
seller
Interviewee 4.
product and
competition in
other seller.
1
The problems I seller
Lack of Motivation
- Pricing
face in selling Lack of motivation
- Lack of motivation
product is the lack
of motivation.
Interpretation: 4 out 5 Interviewee declared that competition to other seller is the problem
they often face in selling product, 2 out of 5 Interviewee are facing a struggle in setting the
right price to their product, and 1 out of 5 interviewee are facing lack of motivation. As a stated
to the earliest empirical work on the ethics of Businessmen and it is also the most quoted
empirical study of business ethics stated that miscellaneous unfair competitive practice, Price
discrimination, Unfair pricing , and Price collusion by competitors is some of the major ethical
1
Question 3: What are the strategies do you use to attract customer?
?
RESPONSES CODES COLLATED THEMES
RESPONSES
Interviewee 1.
Interviewee 3.
Interviewee 4.
- Affordable Price
“Thru Social
- Delicious
media I promote
Promotion
my product to Identifying Customer
encourage needs
possible
1
customer
Interviewee 5.
- Affordable Price
“My strategy is Social media
- delicious Customer wants and
identifying their Quality
- Customer wants
wants and making a
quality product.
product.2 of the interviewee strategies are making quality product. 1 of them using
As a stated in a book entitled ‘Marketing strategy” to satisfy the need of those target
customer and gain a competitive advantage from the competitor Product must be higher of
quality than competitive offerings, Its prices must be consistent with the level of quality, and
its promotion must be more effective in communicating with the target customer.O.C.
2
Chapter 4
Summary
The main purpose of the study is to determine the shared experience of ABM students in
selling products.
It answered the following question: a) What are the products you offer to your
customers? b) What are the problems they often face in selling products? c) What are their
This study involved 5 learners from ABM Senior High School in Rosario Integrated School.
The data tool were gathered is an in-depth interview and semi-structured interview.
Most of the ABM students selling product are selling foods as their main product. The problem they often
face in selling products are competition and pricing. The strategies they imply in selling products are setting
an affordable price for them also to overcome pricing discrimination and producing a quality product.
Conclusion
To conclude, Selling products is a best way to develop the economy and to remain the
competitiveness in facing the increasing trends of globalization. It is important to choose the right product
in selling products.
All the ABM students selling product are using strategy to attract customer and to overcome their problem
2
Recommendation
Based on the conclusion of the study, the following recommendations are forwarded:
To all learners who want to be entrepreneur, before starting a business you must know what products you
And they must learn the different strategies in selling products to be successful in their business.
Literature Cited
https://researchbank.swinburne.edu.au/file/c4a6a89f-7080-4e56-a1cd-adf1007ec504/1/PDF
%20%28Published%20version%29.pdf?
fbclid=IwAR1TqaaZQP9RmG7aXaNhYahkCE1pTBRlHNNEfVEoL32iRzJfZIE_neLKn_M
https://www.researchgate.net/publication/335566161_Headmaster
%27s_Competency_In_Preparing_Vocational_School_Students_For_Entrepreneurship
https://ejournal.aibpmjournals.com/index.php/APJME/article/view/1047?
fbclid=IwAR0jKRyDC9Mol_gT5RS71OItjAYYlQ2GPlR2hq1bWB3RmzRckY5xGfI3vis
The Use of Small Capital Selling Snacks as A Business Opportunity in The Langowan Shopping Complex
Olviane Olke Sumampouw
https://www.sciencedirect.com/science/article/abs/pii/0148296385900062?
fbclid=IwAR0jKRyDC9Mol_gT5RS71OItjAYYlQ2GPlR2hq1bWB3RmzRckY5xGfI3vis#preview-section-
references
2
Ethics and marketing management: An empirical examination
https://books.google.com.ph/books?
hl=en&lr=&id=SewfEAAAQBAJ&oi=fnd&pg=PP1&dq=marketing+strategy&ots=PgWAwyKh59&sig=mklAi3OV
GlHufXYPifskGx6aFSE&redir_esc=y#v=onepage&q=marketing%20strategy&f=false
Appendices
Appendix A Letter
Question 2: What are the problems you often face in selling products?
Question 3: What are the problems you often face in selling products?
2
CURRICULUM VITAE
NADIR ULANGCAYA
EDUCATIONAL BACKGROUND
2
2012-2017 Grade 10 Completer
Rosario Integrated School
Poblacion East, Rosario La Union
2
EDUCATIONAL BACKGROUND
2022-2023
-Accountancy Business Management
-Rosario Integrated School
-Poblacion East Rosario La Union
2018-2022
-Grade 10 completer
-Pindangan National High School
-Pindangan Sison Pangasinan
2012-2018
-Elementary Graduate
-Pindangan Elementary School
-Pindangan Sison Panganan
2
CURRICULUM VITAE
EDUCATIONAL BACKGROUND
2022-2023
-Accountancy Business Management
-Rosario Integrated School
-Poblacion East Rosario La Union
2
2018-2022
-Grade 10 completer
- Saint Mary's Academy
- Subusob Rosario La Union
2012-2018
-Elementary Graduate
-Udiao Elementary School
-Udiao Roasario La union
2
CURRICULUM VITAE
ANTONETTE G. ESLAVA
CURRICUUM VITAE
EDUCATIONAL BACKGROUND
2022-2023
2
-Accountancy Business And Management
-Rosario Integrated School
-Poblacion East Rosario La Union
2018-2022
-Grade 10 Completer
-Tanglag National High School
-Brg.Tanglag Rosario La Union
2012-2018
-Elementary Graduate
-Tanglag Elementary School
-Brg.Tanglag Rosario La Union