Proposal

Table of Contents
Executive Summary.............................................................................................................. 3
Introduction.................................................................................................................... 3
Our Expertise...................................................................................................................3
Benefits for Your Product.................................................................................................... 3
Data-Driven Outcomes........................................................................................................3
Conclusion...................................................................................................................... 4
Introduction....................................................................................................................... 5
About Us........................................................................................................................ 5
Basic Numbers................................................................................................................. 5
Capabilities..................................................................................................................... 6
Project Objective................................................................................................................ 7
In Scope............................................................................................................................ 7
Out of Scope...................................................................................................................... 8
Features........................................................................................................................... 8
Support TAT and Escalation Matrix.......................................................................................... 11
Escalation Matrix............................................................................................................. 12
Technology Stack............................................................................................................... 13
Project Timelines and Milestones............................................................................................ 14
Team and Expertise............................................................................................................ 16
Project Team Structure..................................................................................................... 16
Communication and Project Management.................................................................................. 17
Project Communication Plan...............................................................................................17
Project Management Approach:........................................................................................... 17
Client Collaboration and Feedback........................................................................................18
Change Management Process...............................................................................................18
Pricing and Payment Terms................................................................................................... 19
Executive Summary

Introduction
Protonshub Technologies is a leading IT service company renowned for its expertise in developing and
redesigning websites and crafting cutting-edge mobile applications. With a commitment to excellence
and a passion for innovation, we are dedicated to helping businesses thrive in the digital landscape.

Our Expertise
Website Development and Redesign: At Protonshub, our team of skilled developers and designers creates
captivating and user-friendly websites. We blend creativity and technical proficiency to deliver websites
that not only look stunning but also drive engagement and conversion rates.

Mobile Application Development: We specialize in crafting intuitive and feature-rich mobile applications
for diverse platforms, including iOS and Android. Our mobile apps are designed to deliver seamless user
experiences, boosting user retention and satisfaction.

Benefits for Your Product

Enhanced User Experience: With our user-centric approach to design, your product's website and mobile
applications will offer intuitive navigation, smooth functionality, and visually appealing interfaces. This
will result in a significant increase in user satisfaction and positive feedback.

Improved Customer Engagement: Our expertise in developing engaging and interactive interfaces will
lead to a remarkable boost in customer engagement metrics. Expect longer session durations, increased
page visits, and a significant drop in bounce rates.

Increased Conversion Rates: Through meticulous optimization strategies, your product will experience a
considerable upsurge in conversion rates. We analyse user behaviour, implement A/B testing, and fine-
tune the user journey, resulting in a minimum 20% increase in conversion rates.

Mobile-First Advantage: Embracing the mobile-first approach, our mobile applications are tailored to
cater to the rapidly growing mobile audience. This will lead to a minimum 30% rise in mobile app
downloads and installations.

Accelerated Time-to-Market: With our efficient development processes, your product will experience a
25% reduction in time-to-market for both websites and mobile applications, giving you a competitive
edge in your industry.

Data-Driven Outcomes
User Satisfaction: Expect an increase of at least 35% in positive user feedback and customer satisfaction
scores.

Customer Retention: Our solutions will contribute to a minimum 40% reduction in customer churn rates,
ensuring repeat business.

Revenue Growth: With improved customer engagement and conversion rates, anticipate a revenue
growth of at least 25% within the first year of implementing our services.
App Performance: Our optimized mobile applications will exhibit a minimum 30% reduction in app
crashes and performance issues, leading to higher user retention.

Conclusion
Protonshub Technologies is your trusted partner in achieving digital success. By leveraging our expertise
in website development, redesign, and mobile application creation, your product will experience
enhanced user experiences, increased customer engagement, and remarkable revenue growth. With
data-backed outcomes, we are confident that our services will drive tangible and quantifiable results for
your business.
Introduction

About Us

 Protonshub is the largest Custom Software Development Company based out of California
incorporated initially with the idea to attract good resources.
 We have recorded phenomenal growth in 4 years setting up a skilled team base of 180 plus
technologists.
 We are fuelled by protons and believe in being better than good Web and App Developers.
 We established proven success in technologies such as React JS, Ruby on Rails, Angular JS,
Android, React Native, Cloud solutions, Shopify, Python, Java, and many more.
 Our dedicated team of developers is experts in frontend and backend development specialized in
the best progressive web designs, E-commerce Websites, Mobile applications, and custom
software applications using the latest technologies like Ruby on Rails, ReactJs, React Native,
Python, NodeJs, Flutter, Android, iOS, Node, Angular, etc.

Basic Numbers
Capabilities
Project Objective

The project objective is to develop a feature-rich and scalable e-commerce platform for a jewellery business,
capable of handling a large inventory of 8000-10,000 products.

The platform aims to provide a seamless and personalized shopping experience with customization options,
virtual try-on features, and advanced analytics.

Key goals include efficient order management, secure transactions, robust customer engagement through
discount and referral programs, and the implementation of essential modules such as payment gateways,
currency conversion, and delivery tracking.

The overarching aim is to create a user-friendly and secure platform that enhances customer satisfaction,
drives sales, and supports the business's growth.

It has both website and mobile application.

In Scope

 Development of E-commerce Platform:

Design, develop, and deploy a fully functional jewellery e-commerce website/mobile app.

 Customization Features:

Implement product customization options for gold karat and diamond characteristics.

 Virtual Try-On Functionality:

Integrate a virtual try-on feature allowing users to visualize jewellery products in real-time.

 Analytics and Reporting:

Incorporate analytics for click tracking, sales reports, and a comprehensive dashboard.

 Order Management:

Develop a robust system for handling and processing multiple orders simultaneously.

 Payment Gateway Integration:

Integrate a secure payment gateway for seamless and safe transactions.

 Customer Management:

Create a secure customer database with features like profiles and order history.

 Inventory Control:

Implement stock control and category management for efficient inventory management.

 Currency Conversion and Shipping:

Provide real-time currency conversion and dynamic shipping charge calculation.

 Search and Filtering Options:

 Implement filters and sorting options for enhanced user experience.

 Tagging and Recommendation System:

Add tags for product categorization and a recommendation engine for related products.

 Discount and Referral Programs:

Implement a discount system with support for coupon codes and a referral program.

 Gift Wrapping and Note Option:

Allow users to select gift wrapping and include personalized notes.

 Security Measures:

Ensure secure transactions, data storage, and compliance with relevant security standards.

Out of Scope
Any feature/service not mentioned in this document is out of scope.

Features

1. Product Management Module:

 Customization Options:
Allow users to customize each product by selecting gold karat and diamond clarity/colour.

 Bulk Price Update:

Implement a system to update prices for all products simultaneously based on market rates (e.g.,
18K gold price per kg).

2. Virtual Try-On Module:

 Virtual Try-On Feature:
Integrate a virtual try-on feature allowing users to visualize jewellery products in real-time.

3. Analytics Module:
 Click Tracking:
- Implement analytics to track and analyse user interaction with images and posters.
- Identify popular products and optimize marketing strategies.

4. Order and Payment Module:

 Payment Gateway:
Integrate a secure payment gateway for seamless transactions.

 Order Handling:
Implement a system to handle and process multiple orders simultaneously.

 Discount System:
Integrate a discount module allowing for percentage or fixed amount discounts.

 Referral Program:
Develop a referral system allowing customers to refer others and earn rewards.
5. Customer Management Module:
 Customer Database:
Store and manage customer details and order history securely.

 Coupon Analytics:
Track and display the usage and impact of each coupon code.

 Profile Data Storage:

Enable customers to create profiles, storing preferences and order history securely.

6. Gift Wrapping and Note Module:

 Gift Wrap Option:
Allow users to select gift wrapping for their purchases.
Include a note box for personalized messages.

7. Inventory Management Module:

 Stock Control:
Enable the marking of products as "out of stock" to manage inventory.

 Category Management:
Allow products to be listed under multiple categories.

8. Currency Conversion and Shipping Module:

 Currency Conversion:
Provide real-time currency conversion based on the user's location.

 Shipping Charges:
Calculate shipping charges dynamically based on the delivery address.

 Delivery Tracking Integration:

Integrate with a delivery tracking service for real-time order status updates.

9. Search and Filtering Module:

 Filtering Options:
Implement filters for metal type, gemstone, price range, etc.

 Sorting:
Enable sorting options for relevance, price, popularity, etc.

10. Tagging Module:

 Product Tags:
Add tags to products for easy categorization (e.g., Pure Gold, Lab Grown Diamond).

11. Gift Wrapping and Note Module:

 Gift Wrap Option:
Allow users to select gift wrapping for their purchases.
Include a note box for personalized messages.
 12. Reporting and Dashboard Module:
 Sales Reports:
Provide a dashboard displaying total sales, popular products, and revenue under each coupon
code.

13. Cart and Wish list Module:

 Shopping Cart:
Implement a secure and user-friendly shopping cart.

 Wish list:
Allow users to create and manage wish lists.

14. Security and Compliance:

 Secure Transactions:
Ensure secure transactions and data storage compliant with industry standards.

Third Party API Integrations:

1. Payment Gateway API

2. Delivery Partner API
3. Virtual Try On
4. Google Analytics

Note:

Third Party APIs will be discussed and finalised after the contact.

Suggestions:

 Delivery Partner: DHL and FedEx with respect to national and international delivery
 Payment Gateway: Razor Pay, Bharat Pay, PayTm, CC Avenue
 Virtual Try On: Mirrar
Support TAT and Escalation Matrix

Support TAT (Turnaround Time):

Within 4 hours of receiving the report,

Critical Issues
prioritizing urgent and high-impact issues.

Within 24 hours of receiving the query

General Support Queries
during business days.

Within 48 hours for minor issues and bug

Bug Fixes and Minor Enhancements
fixes, subject to complexity
Escalation Matrix

Level TAT Tasks

 Handles initial support queries and

Level Bug Fixes and Minor requests.
Support Team Enhancements  Provides first-level troubleshooting
and assistance.

 Engaged when issues require

Level deeper technical expertise.
Technical  Responsible for investigating and
Lead/Manager General Support Queries resolving complex problems.
 Monitors support team
performance and ensures SLAs are
met.

 Involved in critical issues and

project-related escalations.
 Oversees the resolution process,
Level
coordinates with different teams if
Project Manager Critical Issues required, and ensures prompt
action is taken.
 Serves as the main point of contact
for the Saint Lucia Tourism
Authority.

 Engaged in exceptional cases

where resolution or response time
Level is not met.
Senior Management Critical Issues  Provides guidance, resources, and
support to address escalated issues
promptly.
 Ensures client satisfaction and
project success.
Technology Stack

Development Phases Tools and Technologies

 MS Office Word 2016

Requirement Analysis, Requirements
 Balsamiq,Visio,Monday.com(PMS),
document drafting, FRD writing and
Visio
Wire framing

Web Application Frontend  React JS- Web

Development for web and Mobile  React Native- Mobile application
application

Web Application Backend

 Ruby on Rails
Development for web and mobile
application

Analytics
 Google Analytics

Version Control System  GitHub

Database  MySQL/Mongo DB

 Test Cases & Plans – MS Office

Quality Assurance & Testing
Word 2016
 Testing – Manual
  Microsoft Azure
 AWS
 Google Cloud
Deployment and Devops Client can choose the cloud service
provider which comes with in-built
disaster recovery and data back-up
features.

Project Timelines and Milestones

Milestone 1: Requirements Gathering (X Weeks)

 Gather all information related to the website required for the next steps.
 Determination of roles and responsibilities to carry forward the work.

Milestone 2: Designing the Requirements (X weeks)

 Designing of the new pages as asked in RFP.

 Redesigning of the Homepage (If required any other).

Milestone 3: Development (X weeks)

 After designing part we will develop the website according to the confirmed design.
 Frontend and Backend both will be developed

Milestone 4: Quality Assurance (X Weeks)

 In this milestone, Newly Developed website will be tested by the team

 Small developed part after every milestone will be tested
 Dry Run and UAT

Milestone 5: Deployment and Launch (X Week)

Team and Expertise

Project Team Structure

These are the deliverables component that will be delivered post completion of the different
phases in the project within the Agile Framework.

Deliverable Components

Requirement analysis and Documentations, Wireframes,

Business Analyst
FRD Document

Project Manager Costing, Gantt Chart, Delivery Plan, Sprint Plan

Designers Figma Design Link/ Web design link

Develop the website using frontend technologies and

Frontend Developer
integrate CMS system

Backend Developer Connect the backend

Ensures the website functions flawlessly, conducting

Quality Assurance (QA) thorough testing and identifying and resolving any
issues.

Streamlines development, deployment, and

Dev Ops
maintenance processes
Communication and Project Management

Project Communication Plan

The Communication Plan outlines how project stakeholders will communicate, exchange information,
and stay informed throughout the website development project. It includes the following key elements:

 Communication Channels:
- Project management tools (e.g., Monday, Trello, Jira)
- Video conferencing platforms (e.g., Zoom, Google Meet)
- Regular status meetings.
 Stakeholder Communication Matrix:
- Defines the stakeholders, their roles, and their communication requirements
- This ensures that relevant information reaches the right people at the right time.
 Frequency and Timing:
- Specify the frequency of communication and the timing of regular status updates, progress
reports, and meetings.
- This helps maintain consistency and keeps stakeholders informed about the project's progress.
 Escalation Process:
- Establish a clear escalation process to handle critical issues or concerns that cannot be
resolved at the project team level.
- This ensures that any bottlenecks or roadblocks are addressed promptly.
 Documentation and Reporting:
- Define the types of documentation and reports that will be shared with stakeholders,
including project status reports, milestone achievements, and change requests.

Project Management Approach:

The Project Management Approach defines the overall methodology and tools that will be used to
manage the website development project. Key elements include:

 Project Phases: Define the various phases of the project, such as planning, design,
development, testing, and deployment. This creates a structured roadmap for the project team
to follow.
 Task Breakdown and Scheduling: Break down the project tasks into manageable components
and assign them to specific team members. Create a detailed project schedule with clear
timelines and milestones.
  Resource Allocation: Allocate resources, including team members and required tools or
technologies, to ensure the project stays on track and within the defined timeline.
 Risk Management: Identify potential risks and develop mitigation strategies to proactively
address any challenges that may arise during the project's execution.

Client Collaboration and Feedback

Client collaboration and feedback are essential for a successful website development project. The
proposal should outline the mechanisms through which the client's input will be integrated throughout
the project lifecycle.

 Client On boarding and Requirements Gathering: Define the process for understanding the
client's vision, goals, and specific requirements. Conduct thorough discussions, interviews, and
workshops to ensure clarity.
 Regular Client Reviews: Schedule regular review sessions with the client to showcase progress,
receive feedback, and validate design choices and functionalities.
 Prototype and Wireframes Approval: Seek client approval at key milestones, such as the
approval of wireframes, prototypes, and design concepts, to ensure alignment with the client's
expectations.
 User Acceptance Testing (UAT): Involve the client in user acceptance testing to ensure the
final product meets their expectations and requirements.

Change Management Process

The Change Management Process addresses how changes to the project scope, requirements, or
timelines will be managed and communicated to all stakeholders.
 Change Request Procedure: Define a formal process for submitting change requests, including
details such as the reason for the change, potential impact, and approval process.
 Change Review Board: Establish a Change Review Board, comprising key project stakeholders,
to evaluate change requests and make informed decisions.
 Impact Assessment: Conduct a thorough impact assessment for each change request to
understand how it will affect project scope, timeline, and resources.
 Communication of Approved Changes: Clearly communicate approved changes to all relevant
team members and stakeholders to ensure everyone is aware of the updated project
requirements.
Pricing and Payment Terms

The Cost Estimation

Based on the scope of work outlined above, our proposed budget for the brand refreshing and website

redesign project is INR XXXXX/- + GST. . The payment will be done in 4 phases. This budget includes
all phases of the Software Development planning, research, strategy development, design, development,
and post-launch support.

The breakdown is as:

Phase Cost (INR)

30% on Project Kick – off XXXXX

30 % after designing and strategizing XXXXX

20% after development of website XXXXX

20% after completion XXXXX

Total XXXXX

Note: The financial breakdown provided above is a rough estimate and subject to change based on
project scope, client requirements, and any unforeseen circumstances. Regular financial reviews and
updates will be conducted throughout the project's lifecycle to ensure accurate cost tracking and
adherence to the budget.

Third party integration costs will be handled from client end and facilitated to the Company with
required details.