Updated 2023 Simplified Business Plan

Business Concept
Plan
(SIMPLIED
BUSINNESSPLAN)
This Simplified Business Plan (Business Concept Plan) template, prepared by Ma

Theresa Malco, MT1, Subject Specialist – ABM, is for SHS students’ adoption. Use of this
document outside ACSHS requires citation and or written permission from the
author/writer.
Republic of the Philippines
Department of Education
REGION IV-A CALABARZON
CITY SCHOOLS DIVISION OFFICE OF ANTIPOLO
ANTIPOLO CITY SENIOR HIGH SCHOOL
STA. CRUZ, ANTIPOLO CITY
(NAME OF COMPANY/BUSINESS) Write here the TITLE of your

paper in all caps. This should be
the name of the company or the
product’s name.
A Simplified Business Plan This is constant in this paper.

Presented to the Faculty of
Antipolo City Senior High School
Antipolo City
In partial fulfillment
This is constant in this paper.
of the Requirements for the Subject
Entrepreneurship
By:
Write here your section, group
ABM 1201 – GROUP 1 number and the complete name
of each member. Names should
be in normal order (Given Name,
PEDRO ABAD Middle, Surname) written in all
caps
JUAN MAHINAY
MARIA YON
JANUARY 2022 Write here the date and year of

the submission.
Manuscript Preparation:
Paper and Printing Specifications

Print the final copy on a laser printer using only one side of a standard-sized paper template (8.5 x 13 inches).
Font Specifications
Use 11-point Arial font throughout the paper except when compressing a large table.
Spacing
Double space, the text; single-space long quotations, table and figure captions, and similar special materials (e.g., table legend). Type triple-
spaced from the top margin, centered, boldfaced, and in ALL CAPS all headings of the preliminary section (except the Title page and Table
of Contents) and all chapter titles.
Margins
1.0 inches to all sides (top, bottom, left and right margins)
ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

Address: (#342175 - SHS within Sta. Cruz Elementary School) Brgy. Sta. Cruz, Antipolo City
Email Add: [email protected] Tel #: (02) 85616291
I. INTRODUCTION In this section, you should put

yourself in the shoes of an
This section provides the following information: entrepreneur creating a
➢ What the product is about and its value proposition. product (good or service).
Provide the rationale and
➢ reasons the funder must support project in the given general area. background of the proposed
➢ Aligns the product conceptualization to the given theme of the year sample “Reduced plastic product either goods or
services.
waste”
II. PURPOSE OF THE PRODUCT (SERVICES/GOODS) In Marketing, the USP also

This section provides the following information: called the unique selling point,
or the unique value proposition
➢ Provide for the product’s USP (unique selling proposition) or Value Proposition of the product. in the business model canvass,
➢ This section allows the applicant/proponent to state the purpose or need in such a way that is the marketing strategy of
informing customers about how
the applicant’s / proponent’s project is the best possible solution to the problem. one’s own brand or product is
➢ This section provides statements addressing the significance of the project (showing why the superior to its competitor.
project should be supported). Supply the needed contents as
enumerated in this section.
III. MANAGEMENT AND PERSONNEL This section establishes the

This section provides the following information: critical part of the business
plan and financial forecast of
➢ Company’s Vision statement which starts with “The company’s vision is to ……” the management and
➢ Company’s Mission which starts with “The company’s mission is to …” personnel to budget for current
and future employees. In
➢ Company’s Values or Objectives which stats with “The company believes that …. “ addition, the company’s
➢ Duties and responsibility (JD) of each proponent and their subordinate Mission/Vision/Objectives
establishes guide where the
➢ Company Policy company is heading.
---you will create Code of Ethics reflecting Fairness, Justice, Transparency, and
Comply all the necessary
Stewardship based on the nature of business stating State General company details on this section following
policies on HR, Operations, Mktg, Finance the enlisted indicators.
--- you will make general statement for each ethical concepts then relate company
policy in accordance with the ethical concepts learned in Business Ethics,
Study the given samples of
➢ Job description of each personnel** functional organization that is
--- based JDs of your personnel in accordance with the given organizational chart. organized according to their
ROLES and SKILLS into
This should be congruent. smaller groups or departments.
➢ Organizational Chart
1. Functional
https://www.thehumancapitalhub.com/articles/functional-organizational-structure-everything-you-need-to-know

2. Multi Divisional In this type, employees are

divided into DEPARTMENTS
based on PRODUCT AREAS
and/or GEOGRAPHIC
REGIONS. This is evident in
diversified companies,
established companies in the
industry such as SMB,
Purefoods, Palmolive, Unilab
etc.
https://www.greycampus.com/blog/project-management/common-types-of-organizational-structures-in-project-management
3. Flat The sample have fewer levels of

management between the
workforce and the highest level
of management. This is usually
evident in start-up companies
https://open.lib.umn.edu/principlesmanagement/chapter/7-3-organizational-structure/
.
4. Matrix
This shows the combination of
two or more types of
organizational structures. It is
a way of arranging your
business as RELATIONSHIP S
rather than traditional
hierarchy.
Recall and applied concepts

learned in Organizational
Management class,
https://creately.com/diagram/example/gsy3ayzi5/matrix-organization-structure-2

➢ Presentation of office layout in autocad or proto-type

This section should have
entries like the following
examples which should be
properly described.
HR – Code of Conduct,
Workplace policy, Employment
contract etc.
Operations – Manual on the
hotdog, tea, electronics
operations etc.
Mktg – Marketing plan of any
product (good/service)
Finance – SOA, FS, Financial
plan etc.
3D Proto-type layout Office layout using autocad Standard Operating
Procedure – General Company
policy
The layout should be clearly

illustrated. You may have
legend or description on the
specifications for clarity.
IV. BUSINESS MODEL SAMPLE Peruse or intently read the

steps given. You may use the
How to Fill in A Business Model Canvas through recognizing a business given canvass for the business
opportunity: model presentation for
uniformity.
Recall and apply concept

Product Name: NEED or WANT? Value Proposition learned in Principles of
Section: (USP) Marketing class.
List of Members
Mktg Activities Key Resources Target Customer

◼ Manpower
◼ Method
◼ Machine
◼ Materials
Distribution Channel Key Partners Forecast

(Calculate cost to be
incurred and
revenues to gain in
the business)
This canvass is for START UP business only:

Follow the given steps to

properly fill out the Business
STEPS TO FOLLOW:
Model Canvass.
Step 1: Identify purpose of your business (is it a NEED or a WANT? Product
conceptualization should depend on this)
Step 2: Set your value proposition (the characteristics of the product that sets it
apart from competition and will give your product its competitive advantage)
Step 3 Set your marketing activity to make the product known in the market
Step 3: Identify your key resources (4Ms – Material, Manpower, Method, Machine)
Step 4: Identify your TARGET market properly (a survey about the product should
be done to know if your product has a market)
Step 5: Determine the distribution channel where your product will be placed.
Step 6: In relation to distribution channel, key partners is vital to determine
collaboration and joint venture with key stakeholders in the industry where your
product resides.
Step 7: Formulate a SALES Forecast to determine your product’s SUPPLY and
DEMAND of the product based on benchmarking. You may follow the given
format, or you may opt to start
your sentence in a different
A. Name of Business way if the context is the same
The name of proposed business is… The promoters chose this company name for A, B, C
because
B. Objectives of Business
The business aims to be a successful company in the field of business.
• Promote Write here a statement of
Benefits (or Anticipated
• Develop Outcomes) along with a
• Enhance description of who will benefit
and how.
C. Overview of the Project’s Methodology/Description sometimes called
Provide the VICINITY MAP where
Project Activities or Action Plan or Approach (detailed description of your your business will reside. You
product, location of the Business -VICINITY MAP and Prototype of the product) may utilize GOOGLE MAP.
For goods, provide a

PROTOTYPE of the product or
D. Timeline sample of the good. For service,
provide a flowchart. For Food,
GANTT Chart of the monthly/yearly Marketing activities pictures of plating or how the
food will look like when served.
On the left, is a sample GANTT

Chart. GANTT charts do not
have standard template. The
template may vary, it depends
on the kind of activity. You may
browse the Internet for kore
GANTT chart style as you wish.
Sample Expected Outcome

Section:
https://www.techtarget.com/searchsoftwarequality/definition/Gantt-chart Clearly, this course will provide

several benefits to both THE

POPULATIONS THAT WILL
E. Market and SocioEconomic BENEFIT: the international
student community and the
1. An explanation of how the proposal will address the needs; university.
2. An explanation of the benefits that will be realize;
3. Clear information about WHO will benefit and HOW they will benefit from the Sample EXPLANATION OF
product. BENEFIT: International
students will receive the
4. Illustration of the PETLE and SWOT ANALYSIS instruction they need
5. Illustration of the TOWS Matrix (marketing strategies to counteract weakness, and SPECIFIC REFERENCE TO
lessen the impact of threats, strengthen the Strength of the product and grab A PROBLEM FROM THE
opportunities from current situation, or from RTA (the retail trade area), and SOP: they will be able to earn
their C credits without going to
competition. another university or
community college. This course
will help retention efforts.
Sample EXPLANATION OF
BENEFIT: WSU will show
international students that it
has an interest in addressing
their needs. This course will
improve recruitment efforts.
Recall and apply concepts

V. TERMINAL REPORT
learned in FABM1 and FABM2.
- It contains either (1) an outline of the main budget categories for the requested
project support or (2) present a single bottom-line amount and a brief discussion of
the income statement.
- Present projected cost
You can get this data from the
A. Presentation of the sample projected cost. Teahouses that are existing,
but if they refuse to reveal to
ITEMS AMOUNT you the cost of their product,
you must itemize the
Cost of Sales/goods: ingredients and its prices.
(Raw Materials/Supplies) Make a costing of your
Small cups Php42. X50 cupsx30daysx12moths 756,000.00 product. In this sample, we
had assumed that the cost of
Tall Cups 60.00x30days x 12mos 1,080,000.00 goods to be sold/cost of sales s
equivalent is 60% of the
selling price per cup.
TOTAL COST OF SALES/GOODS 1,836,000.00
You should make a schedule

for depreciation cost/expense
Equipment/Tools/ Utensils of the equipment/tools, but for
non-ABM who doesn’t know yet
(Rental - 5,000.00/mo.x12mos) 60,000.00 what is depreciation cost, we
will just assume that we are
just renting the equipment,
tools, and utensils.
I
includes making fliers, fosters
or any expenses in ads. to
promote the product.
Operating expenses

Selling/Marketing expenses 60,000.00

You must get this info from the
existing store/business around
(5,000. X 12mos.) the area. Rentals are higher in
commercial areas, esp. inside
240,000.00 the malls or LRT/MRT
stations.
Space Rental You may include here expenses

in lights and water, insurance,
etc.
(20,000./mo.x12mos.)
120,000.00 Note: Operating exp. And
admin exp. Can be combined,
depending on the kind of
Admin expenses business.
(10,000.00x12mos.) Salaries and wages maybe

monthly or weekly. Get the
144,000.00 actual salary and wages
scheme in your area of
business. MM has a different
salary scheme from the
province.
Salaries & Wages
(refer in table#2) With an assumption that they
Delivery/Freight Expense 360,000.00 have delivery expense
otherwise if none this is not
included. Again, it depends on
the kind of business.
(1000.x30.x12mos)
TOTAL OPERATING EXPENSES 984,000
B. For Business Simulation, this is an acceptable terminal report:’

This sample is an appreciate
For the month of January Cost of Goods Sold 1,200,000.00 terminal report or income
statement for a startup
less : operating expenses business.
utilities 50,000.00
salaries 500.000.00 Reminder:
Repair and Maintemance 100.000.00 A NET LOSS should be in open
and close parenthesis to signify
Rental Fees 240,000.00 the term.
Depreciation 25.000.00
============
285,000.00 NET INCOME
This is an example of an income
VI. CONTACT INFORMATION Here you should provide for

your resume at this part of the
- It provides the contact information of the applicant organization’s chief executive Business Concept Plan.
of his/her designee authorized to make funding requests. You may use the resume you
prepared and submitted in
your EAPP class.


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Business Concept

This Simplified Business Plan (Business Concept Plan) template, prepared by Ma

(NAME OF COMPANY/BUSINESS) Write here the TITLE of your

A Simplified Business Plan This is constant in this paper.

JANUARY 2022 Write here the date and year of

Paper and Printing Specifications

ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

I. INTRODUCTION In this section, you should put

II. PURPOSE OF THE PRODUCT (SERVICES/GOODS) In Marketing, the USP also

III. MANAGEMENT AND PERSONNEL This section establishes the

ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

2. Multi Divisional In this type, employees are

3. Flat The sample have fewer levels of

Recall and applied concepts

ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

➢ Presentation of office layout in autocad or proto-type

The layout should be clearly

IV. BUSINESS MODEL SAMPLE Peruse or intently read the

Recall and apply concept

Mktg Activities Key Resources Target Customer

Distribution Channel Key Partners Forecast

This canvass is for START UP business only:

ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

Follow the given steps to

For goods, provide a

On the left, is a sample GANTT

Sample Expected Outcome

ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

several benefits to both THE

Recall and apply concepts

You should make a schedule

ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

Selling/Marketing expenses 60,000.00

Space Rental You may include here expenses

(10,000.00x12mos.) Salaries and wages maybe

B. For Business Simulation, this is an acceptable terminal report:’

VI. CONTACT INFORMATION Here you should provide for

ACSHS: Cultivating Adaptability and Flexibility Towards Excellence and Innovation

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