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Thematic Analysis 2023
Thematic Analysis 2023
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Title: According to online articles, what are the key contributions psychology can offer to
help responses to climate change?
Analytic Strategy
Thematic analysis is a qualitative research technique that is frequently used to find,
examine, and communicate themes in data. Our approach is suitable for our study because it
makes it possible to find patterns and themes within a substantial body of textual information
gathered from several web publications on psychology and climate change. Additionally, it
permits a thorough examination of the data and the freedom to modify the research question
as the study develops. I initially gathered pertinent online articles on psychology and climate
change using a variety of search engines and academic databases in order to conduct the
theme analysis. I then read and reread the articles to become comfortable with the material
and highlight important passages. I then created a preliminary set of codes to represent the
main concepts and ideas found in the data. Based on the study question and pertinent
literature on the subject, I developed the codes using a deductive methodology. But as the
research went on, I also employed an inductive strategy to find new codes that appeared in
the information.
Following the data's coding, I put the codes together into prospective themes and sub-
themes depending on how similar and dissimilar they were. I went through and improved the
themes to make sure they were unique from one another and made sense. I then chose the
most important themes, created a synopsis of each subject, and included illustrative excerpts
from the data to support each theme. I gave a succinct overview of the procedures used in the
data analysis when doing the theme analysis. In order to fully capture the intricacies in the
Analysis
Three main topics emerged from the thematic analysis of online publications on
iii. Social change through community-based initiatives are the first three steps.
Based on the popularity of the codes and their consistency with the study topic, several
themes were found. The many elements weave a narrative on the function of psychology in
i. Understanding the psychological factors that influence climate change attitudes and
behaviors.
communities, and the world as a whole are referred to as perceptions of risk and
beliefs, and media coverage, might have an impact on these perceptions. The following
web article excerpts demonstrate some of the ways that attitudes and behaviors connected
Data Extracts:
1. "People don't take climate change seriously because it's seen as a future problem, but
the impacts are already being felt in communities around the world. The more we can
raise awareness about the current and potential impacts of climate change, the more
likely people are to take action to address it." (Zaikauskaite et al, 2020)
2. "Climate change is a complex issue with a lot of uncertainty. This can lead to feelings
of helplessness and apathy among individuals, who may not know how to take action
or believe that their actions will make a difference." (Haltinner & Sarathchandra,
2018)
3. "Many individuals perceive climate change as a distant threat that won't affect them
personally. This can make it difficult to mobilize support for climate action, especially
among those who prioritize immediate concerns like economic stability or national
Analysis:
The necessity of increasing public understanding of the current and future effects of
climate change is highlighted in Extract 1. People may be less inclined to take action to
address climate change if they think of it as a future issue. Advocates may aid people in
understanding the seriousness of the problem and the necessity for collective action by
highlighting the immediate and noticeable repercussions of climate change on communities
less motivated to engage in pro-environmental behaviors when they are unclear about how to
take action or if their activities would make a difference. This emphasizes the need of
offering concise and useful information about climate change and the steps individuals can
Extract 3 emphasizes the difficulty in gaining support for climate action among
people who believe that the issue will not directly touch them. This underlines the necessity
for focused messaging that highlights the regional and individual effects of climate change as
well as the ways in which taking action on the issue may advance economic stability and
national security.
One of the most urgent challenges of our day is climate change, and to lessen its
effects, people, communities, and governments must work together. Promoting sustainable
behaviors among people may be difficult, though, as it frequently calls for modifying deeply
support these behavioral adjustments. Behavior modification treatments are one of the best
strategies to encourage lasting habits. These treatments aim to change certain behaviors and
may use a variety of tactics, including praise, rewards, and social support. Giving people
feedback, for instance, on their energy use, might inspire them to use less energy and become
techniques. Goal-setting, visualizing, and fostering intrinsic motivation are a few examples of
these tactics. For instance, creating attainable objectives might support people in maintaining
their motivation and attention on their intended results. Techniques for visualization can
assist people in imagining their intended goals and overcoming any obstacles to behavior
values, beliefs, and attitudes in order to promote a certain behavior is known as persuasive
References
Marlon, J. R., Bloodhart, B., Ballew, M. T., Rolfe-Redding, J., Roser-Renouf, C.,
Leiserowitz, A., & Maibach, E. (2019). How hope and doubt affect climate change
Zaikauskaite, L., Chen, X., & Tsivrikos, D. (2020). The effects of idealism and relativism on
the moral judgement of social vs. environmental issues, and their relation to self-