Mey SBP
Mey SBP
Mey SBP
Peelicious
A Business Report
Submitted by:
Mhyrene Q. Fontanilla
Submitted to:
Subject Teacher
Company Background:
Peelicious
The name of my company Peelicious combines the playfulness of gummy candies with the
irresistible appeal of banana peel. It's catchy, memorable, and highlights the deliciousness of my
product.
Welcome to Peelicious, where we bring you the delightful world of banana peel gummy candy!
Our passion lies in crafting the most scrumptious and unique gummy candies made from real
banana peels. Each bite is a burst of fruity goodness, combining the sweetness of ripe bananas
with the chewy texture of our carefully crafted gummies. We take pride in using only the finest
ingredients to create a mouthwatering experience that will leave you craving for more. Whether
you're looking for a tasty treat to satisfy your sweet tooth or a fun and flavorful gift for someone
special, our banana peel gummy candy is the perfect choice. Indulge in the peeliciousness and let
My business offers a product that is out of banana peel,Banana Peel Gummies is a unique and
innovative venture that aims to utilize the abundant banana resources produced by farmers in our
barangay. It is a local business that focuses on transforming banana peels into delicious and
nutritious gummy snacks. By upcycling banana peels, the company aims to reduce food waste
M company recognizes the importance of supporting local farmers and promoting their produce.
By sourcing banana peels directly from farmers in our barangay, Banana Peel Gummies not only
creates a market for their product but also helps in generating additional income and supporting
packed with the natural goodness of bananas. Through careful processing and quality control
measures, Banana Peel Gummies ensures that each gummy is made with the utmost care and
attention to detail.
The vision of Banana Peel Gummies is to become a leading brand in the healthy snack industry,
offering a sustainable and unique alternative to traditional gummy candies. The company aims to
delight customers with its innovative product and contribute to a greener and healthier future.
Proponent
That sounds like a great plan for your company, Peelicious! As a proponent, your focus will be
on selling banana peel gummy candy. This unique and innovative product will surely attract
customers who are looking for healthy and sustainable snack options. By utilizing banana peels
that would otherwise go to waste, you're also contributing to reducing food waste. To ensure a
steady supply of high-quality banana peels, your partnership will be with the farmers in your
barangay. Collaborating with local farmers is an excellent way to support the local economy and
establish a sustainable source of banana peels for your candy production. By working together,
you can create a mutually beneficial relationship where the farmers benefit from fair
compensation for their produce, and you have a reliable supply of banana peels.It focus on
creating a strong brand identity for Peelicious, highlighting the unique qualities of your banana
peel gummy candy, such as its health benefits and eco-friendly production process. Implement
effective marketing strategies to reach your target audience and build a loyal customer base
The proponent for Peelicious and its banana peel gummy product! Distributing our product and
finding the right partners are important steps in growing your business. Here are some for
1. Local Grocery Stores: Approach local grocery stores in your area and nearby towns. They
often have a section for local or unique products. Talk to the store managers or owners and
present your product. Highlight the benefits of your banana peel gummy, such as its health
2. Online Marketplaces: Consider selling your banana peel gummy on popular online
marketplaces like Amazon, Lazada, or Shopee. These platforms have a wide reach and can help
3. Health Food Stores: Target health food stores or organic shops that focus on promoting
healthy and sustainable products. They might be interested in stocking your banana peel gummy
4. Cafes and Restaurants: Approach local cafes and restaurants that align with your product's
values. They might be interested in offering your banana peel gummy as a healthy and
5. Schools and Offices: Consider approaching schools and offices to offer your banana peel
gummy as a healthy snack option for students and employees. This can be a great way to
introduce your product to a larger audience As for partnering with banana farmers in your
barangay, that's a fantastic idea! Collaborating with local farmers not only supports the local
economy but also ensures a fresh and sustainable supply of banana peels for your gummy
production. Reach out to the farmers in your barangay and discuss the possibility of a
partnership. You can offer them a fair price for their banana peels and establish a mutually
beneficial relationship.
The proponent for Peelicious and its banana peel gummy product! Distributing our product and
finding the right partners are important steps in growing your business. Here are some for
1. Local Grocery Stores: Approach local grocery stores in your area and nearby towns. They
often have a section for local or unique products. Talk to the store managers or owners and
present your product. Highlight the benefits of your banana peel gummy, such as its health
2. Online Marketplaces: Consider selling your banana peel gummy on popular online
marketplaces like Amazon, Lazada, or Shopee. These platforms have a wide reach and can help
3. Health Food Stores: Target health food stores or organic shops that focus on promoting
healthy and sustainable products. They might be interested in stocking your banana peel gummy
4. Cafes and Restaurants: Approach local cafes and restaurants that align with your product's
values. They might be interested in offering your banana peel gummy as a healthy and
5. Schools and Offices: Consider approaching schools and offices to offer your banana peel
gummy as a healthy snack option for students and employees. This can be a great way to
introduce your product to a larger audience As for partnering with banana farmers in your
barangay, that's a fantastic idea! Collaborating with local farmers not only supports the local
economy but also ensures a fresh and sustainable supply of banana peels for your gummy
production. Reach out to the farmers in your barangay and discuss the possibility of a
partnership. You can offer them a fair price for their banana peels and establish a mutually
beneficial relationship.
As a proponent for Peelicious and its banana peel gummy product, I can suggest some specific
1. SM Supermalls: Approach SM Supermalls, one of the largest retail chains in the Philippines,
to discuss the possibility of distributing your banana peel gummy product in their stores. They
have a wide customer base and a strong presence in various cities and provinces.
2. Pasalubong Centers: Consider partnering with local pasalubong centers, which are popular
among tourists and locals looking for unique and traditional Filipino products. Your banana peel
3. Local Health Food Stores: Target health food stores in your area that focus on promoting
natural and organic products. These stores often attract health-conscious consumers who would
appreciate your banana peel gummy as a healthy and sustainable snack option.
4. Online Platforms: In addition to physical distribution channels, explore online platforms such
as Lazada, Shopee, or your own e-commerce website. These platforms can help you reach a
wider audience and provide convenience for customers who prefer online shopping.
As for partnering with banana farmers in your barangay, it's a wonderful idea that promotes
local collaboration and sustainability. By working together, you can ensure a fresh and reliable
supply of banana peels for your gummy production. Establish a fair and mutually beneficial
partnership with the banana farmers, where you can support their livelihoods while they provide
There are several places where you can distribute or sell your banana peel gummy candy.
1. Candy Distributors: Reach out to candy distributors like Walson Food Distributor or Kings
Contact them to discuss the possibility of adding your banana peel gummy candy to their product
lineup.
2. Candy Shops: Explore local candy shops in your area or nearby cities. These shops often have
a wide selection of sweets and chocolates, and they may be interested in featuring your unique
banana peel gummy candy. You can approach shops like those mentioned in The Honeycombers'
3. Online Marketplaces: Utilize online marketplaces like Shopee Singapore to sell your banana
peel gummy candy. Create an online store and list your product to reach a wider customer base.
Shopee Singapore offers a dedicated category for candies, where you can showcase and sell
your product.
Remember to highlight the unique qualities of your banana peel gummy candy, such as its health
benefits and eco-friendly production process, when approaching distributors, candy shops, or
online platforms. This will help differentiate your product and attract potential customers.
Organization
Because of very limited resources of the proponent, the proposed business will be formally
Objectives
1. Market Penetration: Increase market share and brand awareness by expanding the distribution
of Peelicious banana peel gummy candy to new regions and target markets. This objective
focuses on reaching more customers and establishing a strong presence in the candy industry.
2. Product Development: Continuously innovate and improve the banana peel gummy candy
product to meet customer preferences and demands. This objective involves researching and
developing new flavors, packaging options, or variations of the product to cater to different
consumer tastes.
3. Sustainable Sourcing: Strengthen partnerships with local banana farmers in your barangay to
ensure a sustainable and reliable supply of banana peels for the gummy candy production. This
objective emphasizes the importance of supporting local communities and practicing eco-
4. Brand Building: Build a strong and recognizable brand for Peelicious through effective
marketing strategies, engaging social media presence, and positive customer experiences. This
objective aims to create a loyal customer base and establish Peelicious as a trusted and preferred
providing excellent customer service, and actively seeking feedback to continuously improve.
This objective focuses on building long-term relationships with customers and fostering brand
loyalty.
6. Expansion into New Channels: Explore opportunities to expand distribution channels for
Peelicious banana peel gummy candy, such as partnering with online retailers, specialty stores,
or international markets. This objective aims to increase accessibility and reach a wider customer
base.
selling points of your banana peel gummy candy, such as its sustainable production process,
health benefits, or use of locally sourced ingredients. This objective aims to create a distinct
8. Retail Partnerships: Establish partnerships with retail chains, supermarkets, and convenience
stores to increase the availability and visibility of Peelicious banana peel gummy candy. This
objective focuses on securing shelf space in high-traffic retail locations to reach a wider
customer base.
9. Online Presence: Enhance your online presence through social media marketing, influencer
collaborations, and targeted online advertisements. This objective aims to increase brand
awareness, engage with potential customers, and drive online sales of Peelicious banana peel
gummy candy.
10. Product Packaging and Design: Invest in attractive and eco-friendly packaging for Peelicious
banana peel gummy candy to enhance shelf appeal and customer experience. This objective
focuses on creating visually appealing packaging that aligns with your brand image and values.
11. Community Engagement: Engage with the local community through events, sponsorships, or
partnerships with relevant organizations. This objective aims to build a positive brand image,
12. Quality Control: Implement strict quality control measures throughout the production process
to ensure consistent quality and safety of Peelicious banana peel gummy candy. This objective
13. Customer Education: Educate consumers about the nutritional benefits and eco-friendly
aspects of Peelicious banana peel gummy candy through informative content, blog posts, or
collaborations with health and wellness influencers. This objective aims to increase awareness
14. Sales Growth: Set sales targets and implement sales strategies to drive revenue growth for
Peelicious banana peel gummy candy. This objective focuses on increasing sales volume,
15. Local Employment: Create job opportunities within the community by hiring local residents
for various roles within your company, such as production, packaging, marketing, and
distribution. This objective aims to contribute to the local economy and provide employment
16. Community Outreach: Engage in community outreach programs and initiatives to support
local causes, such as sponsoring local events, participating in charity drives, or collaborating
with local organizations. This objective demonstrates your commitment to giving back to the
packaging materials from local businesses. This objective promotes collaboration and supports
the growth of local suppliers, contributing to the overall economic development of the
community.
18. Educational Initiatives: Partner with local schools or educational institutions to provide
entrepreneurship. This objective aims to empower and educate the community, fostering a sense
19. Environmental Stewardship: Implement sustainable practices within your company, such as
using eco-friendly packaging materials, reducing waste, and promoting recycling. This objective
demonstrates your commitment to environmental responsibility and sets an example for other
20. Collaboration with Local Businesses: Collaborate with other local businesses, such as cafes,
restaurants, or gift shops, to showcase and promote Peelicious banana peel gummy candy. This
objective encourages cross-promotion and supports the growth of the local business ecosystem.
Product
The banana peel gummy candy product was chosen for its unique and innovative nature. Not
only does it offer a delicious and enjoyable snacking experience, but it also promotes
sustainability by utilizing banana peels that would otherwise go to waste. Choosing this product
aligns with the growing consumer demand for eco-friendly and innovative food options.
2. What Are Gummies:
Gummies are a type of chewy candy that are typically made from a mixture of gelatin or pectin,
sweeteners, flavors, and colors. They come in various shapes, sizes, and flavors, and are loved by
people of all ages. The chewy texture and fruity flavors make gummies a popular choice for a
A banana peel is the outer protective covering of a banana fruit. It is typically yellow when ripe
and has a slightly rough texture. Banana peels are often discarded after consuming the fruit, but
they actually contain valuable nutrients and can be repurposed for various uses.
To turn banana peels into gummies, the peels undergo a process of cleaning, boiling, and
blending. First, the peels are thoroughly cleaned to remove any dirt or residue. Then, they are
boiled or simmered to soften them. Once softened, the peels are blended or mashed into a paste-
like consistency. This banana peel paste is then mixed with other ingredients such as sweeteners,
flavors, and gelling agents like gelatin or pectin. The mixture is poured into molds and allowed
- Nutritional Value: Banana peels contain beneficial nutrients such as potassium, dietary fiber,
and antioxidants. These nutrients can contribute to digestive health, heart health, and overall
well-being.
- Sustainability: By utilizing banana peels that would otherwise go to waste, the production of
banana peel gummy candy promotes sustainability and reduces food waste.
- Unique Flavor Profile: Banana peel gummy candy offers a distinct flavor profile compared to
- Eco-Friendly Choice: Choosing banana peel gummy candy supports eco-friendly practices by
utilizing a part of the fruit that is often discarded, reducing environmental impact.
These benefits make banana peel gummy candy an appealing choice for individuals looking for
Here are some nutritional value and health benefits of banana peel:
1. Nutritional Value:
- Banana peels are a good source of dietary fiber, which aids in digestion and helps maintain
bowel regularity.
- They contain essential vitamins and minerals, including vitamin B6, vitamin C, potassium, and
magnesium.
- Banana peels also contain antioxidants, such as carotenoids and polyphenols, which help
2. Health Benefits:
- Depression Relief: Banana peels contain tryptophan, which can help boost serotonin levels in
the body, promoting a positive mood and potentially relieving symptoms of depression.
- Digestive Health: The fiber content in banana peels can support healthy digestion and prevent
constipation.
- Heart Health: The potassium in banana peels may help maintain healthy blood pressure levels
- Oral Health: Rubbing the inner side of a banana peel on teeth may help whiten them naturally.
- Wound Healing: Applying mashed banana peel to wounds may help promote faster healing and
prevent scarring.
These are just a few potential health benefits associated with banana peels. It's important to note
that individual results may vary, and it's always a good idea to consult with a healthcare
As for the advantages your product can have over other businesses, you can highlight the unique
- Utilizing sustainable and locally sourced banana peels, promoting eco-friendly practices.
- Providing a unique flavor profile and innovative snack option for customers looking for
something different.
- Supporting local farmers and contributing to the community by sourcing ingredients locally.
Target market
1. Kids: Children who are fond of gummy candies can be a primary target market for your
product. Kids often enjoy the chewy texture and fruity flavors of gummies, making them an ideal
audience. You can create a marketing strategy that appeals to kids by highlighting the fun and
delicious aspect of your banana peel gummy candy. Consider using vibrant packaging, catchy
2. Adults: While kids are a significant target market, it's essential not to overlook the adult
consumer segment. Many adults also enjoy gummy candies as a nostalgic treat or a convenient
snack option. Your marketing efforts can focus on the unique selling points of your banana peel
gummy candy, such as its sustainability, health benefits, and innovative use of banana peels.
Emphasize the natural ingredients and nutritional value to attract health-conscious adults
Marketing mix
1. Product:
- Emphasize the unique selling points of your banana peel gummy candy, such as its use of
sustainable and locally sourced banana peels, nutritional benefits, and innovative flavor profiles.
- Focus on creating appealing packaging that showcases the eco-friendly and health-conscious
- Consider offering different flavors or variations of your banana peel gummy candy to cater to
2. Price:
- Conduct market research to determine the optimal pricing strategy for your banana peel gummy
candy. Consider factors such as production costs, competitor pricing, and target market
affordability.
- Position your product based on its unique qualities and benefits, allowing you to justify a
3. Place:
- Identify the best distribution channels to reach your target market. This can include partnering
with local stores, supermarkets, specialty shops, or health food stores that align with your brand
values.
- Explore online platforms such as e-commerce websites, social media marketplaces, or your
4. Promotion:
- Develop a comprehensive promotional plan to create awareness and generate interest in your
- Utilize various marketing channels such as social media, influencer collaborations, online
- Highlight the sustainability, health benefits, and unique flavor profiles of your product in your
marketing messaging.
- Engage with your audience through storytelling, interactive content, and contests to build a
To implement our banana peel gummy candy effectively, consider the following steps:
- Refine your recipe and production process to ensure the quality and taste of your banana peel
gummy candy.
- Experiment with different flavors, textures, and packaging options to create a unique and
appealing product.
- Establish a reliable supply chain for sourcing high-quality banana peels from local farmers in
- Ensure that your production facilities meet food safety standards and regulations.
quality.
- Create a compelling brand identity that reflects the values and unique selling points of your
- Consider including informative labels or certifications that highlight the nutritional value and
- Identify the most effective distribution channels to reach your target market, such as local
- Establish partnerships with retailers or distributors who align with your brand values and have
- Develop a sales strategy to promote your product to potential buyers, including offering
- Develop a comprehensive marketing plan to create awareness and generate interest in your
- Utilize various marketing channels, including social media, online advertising, influencer
- Highlight the unique qualities of your product, such as sustainability, health benefits, and
- Engage with your audience through storytelling, interactive content, and contests to build brand
- Encourage customer feedback to understand their preferences and improve your product and
- Continuously monitor market trends, competitor activities, and consumer demands to adapt
Competition
My Peelicious company, which specializes in banana peel gummy candy, could face
1. Trolli: This company is well-known for its wide variety of gummy candies, including the
2. Haribo: A leading brand in the gummy candy market, Haribo is famous for its Gold-Bears and
3. Albanese Candy: This company offers a range of gummy candies, including their popular 12
4. Black Forest: Known for their organic and classic gummy worms and bears.
5. Jelly Belly: While famous for their jelly beans, they also produce a line of gummy candies.
6. Life Savers: Known for their hard candies, they also produce gummy variations.
7. Swedish Fish: A popular gummy candy brand, known for its unique, fish-shaped candies.
8. Sour Patch Kids: This brand is famous for its sour-to-sweet gummy candies.
9. YumEarth: They offer organic and allergy-friendly gummy candies, which could appeal to
health-conscious consumers.
10. SmartSweets: This brand offers low-sugar gummy candies, which could attract consumers