Download as ppt, pdf, or txt
Download as ppt, pdf, or txt
You are on page 1of 16

RASGULL

A Bengali Sweet

This Photo by Unknown Author is licensed under CC BY-SA


Names
• The dessert is known as Rosogolla or Roshogolla in Bengali and Rasagola
in Odia. Rasgulla is derived from the words ras ("juice") and gulla ("ball").
• Other names for the dish include Roshgulla (Sylheti),
Rasagulla,Rossogolla, Roshogolla, Rasagola,Rasagolla, and Rasbhari or
Rasbari (Nepali).
HISTORY
• Claims of Puri temple tradition of Odisha
• Claims of invention in Bengal
• Modern popularity
Story behind Rasgulla • Nabin Chandra Das tried to boil chenna balls in sugar
syrup, but they would just disintegrate. He finally
resolved the problem by using reetha and creating
bubbles that would lend a sponginess to the chenna
balls. After sustained effort, he was able to master the
art of holding the balls together, and thus was
born rasgulla(Jorashanko, 1864).
• The other popular tale is that the famous Haradhan
Moira, sweet-maker of the Pal Chowdhurys of
Ranaghat, inventing the rasgulla by accidentally
dropping some chenna balls into bubbling syrup.
Preparation • To prepare rasgulla, the cheese (chhena) mixture is
formed into small balls.
• These balls are then simmered in a sugar syrup. It can
also be prepared using a pressure cooker or an oven.
• While serving add a drop of rose water (only organic
and edible type of rose water, not rose perfume or
synthetic flavours) to enhance the flavour and taste.
Geographical Indication (GI) tag • In 2015, West Bengal applied for a Geographical
Indication (GI) status for "Banglar Rasogolla" (Bengali
Rasgulla). The Government clarified that there was no
conflict with Odisha, and its application was only for a
specific variant which was different in "both in colour,
texture, taste, juice content and method of
manufacturing" from the variant produced in Odisha.
On 14 November 2017, the GI Registry of India granted
West Bengal the GI status for Banglar Rasogolla.
The GI Registrar office at Chennai later specifically
clarified that West Bengal was given GI status only for
the Bengali version of Rasgulla ("Banglar Rasogolla"),
not for the sweet's origin. The office also stated that
Odisha had not by then applied for any GI tag, but it
could also get Odisha Rasgulla's GI tag by presenting
the necessary evidence.
Types of Rasgulla
• There are 270 types of rasgulla present .
• Swati Saraf from Kolkata has changed the
way Rasgullas have been conceptualized
since immemorial times
Rasagola Dibasa • On 30 July 2015, on the day of "Niladri Bije", a social media campaign
was started by using a hashtag #RasagolaDibasa and it later became
a mainstream celebration as the maiden day to celebrate Rasgulla's
origin to be Odisha. Odia newspaper Sambad and FM Radio Radio
Choklate in collaboration with the confectioners of Pahala
celebrated a rasgulla exhibition-cum-awareness event in
Bhubaneswar. Sand artist Sudarshan Patnaik made a sand sculpture
in Puri Beach depicting "Niladri Bije" and Jagannath offering rasgulla
to Lakshmi.
It has been agreed upon to celebrate the Rasagola Dibasa every year
on the tithi of Niladri Bije in the lunar calendar. In the year 2016, the
Rasagola Dibasa has been celebrated on the 17th of July.
Why Is Rasgulla • 1. Helps in building muscles and overall growth

Good For • 2. Strengthens the bones and teeth- Because of present

Health? chenna & vitamin D (present in milk).

• 3. Good for people trying to lose weight-Semolina is


another ingredient that is high in protein content and low in
fat which makes it great for people who are trying to lose
weight.
NUTRIENT VALUE OF RASGULLA
Bad effect • Insulin resistance- The symptoms of insulin resistance are
fatigue, hunger, brain fog and high blood pressure.

• Diabetes Mellitus-Prevalence of diabetes has been associated


with consumption of more sugary foods like sweets, sweet
beverages, energy drinks etc.

• Liver failure-Fat accumulates in the liver due to excess intake of sugar.


• Pancreatic cancer-High sugar diets are associated with obesity and
diabetes which is associated with a slightly higher risk of pancreatic cancer.

• Kidney disease-High sugar diets may result in enlargement of kidneys.


• High blood pressure-intake of excessive sweet food has also
been found to cause high blood pressure.

• Heart diseases-Excess sugar intake causes conditions like


diabetes and obesity which are known risk factors for disease.

• Gout- Uric acid which causes gout is also a by-product of fructose


metabolism.
Cultural • It is use as a symbol of any Bengali religious occasion
for reception of guest like wedding , birthday and other

Symbol religious festival .


• Many poem , song , literature are developed on the
basis of the history of rasgulla.
• Recently a movie ‘Rasgolla’ is made on the basis of the
history of rasgulla which was made by Nabin Chandra
Sen.
MARKETTING
• Advertisement & Campaign-Different renown rasgulla seller / manufacturer advertise their product through different
channel of advertisement like newspaper, tv, magazine, internet website, hoarding banner poster etc.

• Window Dressing- Varity of rasgulla are exhibited in socages to attract customer.


• Online Selling-Different renown rasgulla manufacturer sell their product through online like ganguram.
• Export-Different manufacturer and trader export rasgulla to different foreign countries like USA, France, Germany or other
European countries.

• Product Designing -In order to make it more attractive various types of rasgulla prepared.
:Plot:
• The film narrates the story of the invention of Rosogolla. Nobin Chandra Das's father dies soon after Nobin's birth and the
faces financial crisis. Nobin decides to become a sweet maker. His love interest (later wife) Khirodmoni suggests and
inspires him to invent a new type of sweet. After years of hard work and multiple failures, Nobin invents Rosogolla.
Reference
• 1. https://www.nutritionix.com/i/nutritionix/rasgulla-1-piece/587e3429fbdbf5bc15cb9bfd
• 2. https://en.wikipedia.org/wiki/Rasgulla
• 3. https://www.boldsky.com/health/nutrition/2018/why-is-rasgulla-good-health-its-nutrition-value-
125705.html
• https://www.youtube.com/watch?v=39mCDwRs6v4
THANK
YOU

You might also like