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  • DIREC Proposal

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    This 3-page document outlines Hanmer MS&L's proposal for providing effective public relations services. The summary includes: [1] Hanmer MS&L has experience serving diverse clients and an experienced team with strong media contacts and digital/internet brand expertise. [2] The objectives are to create media interaction opportunities for Finnish companies and its participating minister around renewable energy technologies and investment opportunities. [3] The scope of work involves press releases, facilitating media interactions, follow-ups to ensure coverage, and compiling resulting print and electronic media coverage.

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    DIREC Proposal.ppt

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    This 3-page document outlines Hanmer MS&L's proposal for providing effective public relations services. The summary includes: [1] Hanmer MS&L has experience serving diverse clients and an experienced team with strong media contacts and digital/internet brand expertise. [2] The objectives are to create media interaction opportunities for Finnish companies and its participating minister around renewable energy technologies and investment opportunities. [3] The scope of work involves press releases, facilitating media interactions, follow-ups to ensure coverage, and compiling resulting print and electronic media coverage.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    17 views9 pages

    DIREC Proposal

    Uploaded by

    manishk_47
    This 3-page document outlines Hanmer MS&L's proposal for providing effective public relations services. The summary includes: [1] Hanmer MS&L has experience serving diverse clients and an experienced team with strong media contacts and digital/internet brand expertise. [2] The objectives are to create media interaction opportunities for Finnish companies and its participating minister around renewable energy technologies and investment opportunities. [3] The scope of work involves press releases, facilitating media interactions, follow-ups to ensure coverage, and compiling resulting print and electronic media coverage.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    of 9

    Effective Public Relations

    “Indispensable for successful organization”

    October
    2010
    Index

     Why Hanmer MS&L

     Objectives

     Scope of work

     Target Media

     Financials

    2
    Why Hanmer MS&L

    • Experience of having serviced several clients from diverse


    Both strategic & execution skills business backgrounds

    • Experienced team with resources who have good contacts with


    Great media contacts & skills media
    • Dedicated media services team in each city

    • Conceptualized and executed several unique activities for


    Can think out of the box clients; Run several campaigns using a mix of PR & creative
    Digital media solutions

    • Large clientele in digital/ internet-driven business (Web18, Komli, Zapak)


    Digital/ Internet brand work • Have executed several digital campaigns, e.g., Start TV, Sony Pix, Penguin
    • Unique partnership with indiblogger.in

    • Offices in 8 metro cities with strong teams and senior resources


    All India network of offices • Presence in 40 cities across India, covering all states

    • Servicing team comprises 3-4 members, led by a Associate


    Dedicated servicing team with senior involvement Vice President
    • Support teams across all centers, with relevant experience

    3
    Objectives

     Create and capitalize on the media


    interaction opportunities and other story
    opportunities for
    - the participant companies from
    Finland
    - the participant minister from
    Finland

    4
    Scope of work

     Press Release
     Facilitating one on one media interactions for companies and minister
    Media follow-ups to ensure quality coverage
     Compilation of print and electronic media coverage
    Suggested Topics for Media Interaction

     Renewable Energy – Finland leads the way


     Client Expertise in new and emerging Renewable Energy technology
     Addressing the global challenge of fuel security via Renewable Energy
     Renewable Energy – Global Technologies and solutions
     Renewable Energy as an Investment opportunity for industry
    Target Media

    Target Media :

     Mainlines
     Electronic Channels
     Newswires
     Magazines
     Online media
    Financials

    – Rs. ___________/- (Rupees ______________only) payable in advance. This


    amount is exclusive of taxes and surcharges, which will be levied extra as
    applicable
    – All Out of Pocket Expenses like local & international communications,
    photocopy, local travel, stationery, postage and courier, newspaper and
    magazine, etc. will be charged separately
    – In addition, all expenses incurred on third parties and on travel are reimbursed
    at actuals after taking prior approvals from the client
    – Govt. service taxes as applicable

    8
    HANMER

    Thank you

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