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The Seven Cs of Communication
The Seven Cs of Communication
OF EFFECTIVE
COMMUNICATION
Good communication skills are obviously a
very valuable employability characteristic.
The work environment responds positively to
effectively communicated ideas, knowledge
and company-related proposals. Especially in
this fast-paced era where technology has
made connecting people so much easier,
more is expected of employees.
Job advertisements in print and online often
include good communication skills as
prominent parts of the job requirement.
Not only is this important in business
leadership situations but good oral and/or
written communication skills are almost
always a prerequisite for job promotion
and career growth.
Seven “Cs” are identified as qualities of
good communication.
The following can even serve as an easy-
to-remember checklist you can refer to
before you deliver your message.
According to the 7 C’s, communication needs
to be:
Clarity (Clear)
Conciseness (Concise)
Concreteness (Concrete)
Correctness (Correct)
Coherence (Coherent)
Completeness (Complete)
Courtesy (Courteous)
Consideration (Considerate)
1. Clear
small
Soon
A few
Almost
Several etc