Beat Your Competition Online

Welcome Everyone!
Tonight’s Lesson
Beat Your Competition Online
www.ChrisGoffInvesting.com
Chris Goff
President of Chris Goff Investing
• Resides in Austin, TX
• Husband and Father of 3
• Business Marketing Expert
• Real Estate Coach & Mentor
From the "Street" to Working for the BIGGEST Name in Real
Estate – Donald J. Trump!
Chris’ reputation for successful students has earned him the privilege of being one of an elite
group of REI educators hand-selected by Donald J Trump to Instruct and Mentor for his
exclusive REI education company, Trump Entrepreneur Initiative!
Chris’s Trump Certifications &
Accomplishments
- Trump Certified Real Estate Instructor
- Trump Certified Real Estate Mentors
- Trump Certified Advanced Retreat Instructor
- Trump Certified Mentoring Instructor
In 2008 I was asked to head up the In-Field training program teaching Trump’s Real Estate
Mentors techniques to ensure each student received the maximum training during their 3-day
live experience.
- Presidents Award 2008
- Award Winning REI Educator
We have Collaborated on and Authored 10 Top Selling Books and programs on the
Subject of Real Estate Investing and have been featured in The Washington Post,
The Houston Chronicle, The LA Times and on National Public Radio.
- Including Trump Entrepreneur Initiative's

- Apprenticeship Program
- Fast Track to Foreclosure Investing
- Quick Start Real Estate
- Real Estate Investor BLUEPRINT
Beat Your Competition Online
Let’s Get Started!
Website Basics
The Power of Social Media
Why Have A Website
Reach Your Target Market
Michael & Cindy Searching for Properties to Invest in
Candace
103 Riding Drive Contract To Purchase
Under Contract for $36,700
Candace Assigned Contract to

Michael & Cindy
Michael & Cindy Purchased 103 Riding Drive
Purchased for $43,500
Candace Received $6,800 at Closing
103 Riding Drive
Purchase Price: $43,500
Repairs: $12,500
Closing & Misc: $2,800
Total Amount Invested: $58,800
Sold Property in 3 Months for…

Sold Price: $74,650
Profit: $15,850
ROI: 26.9%
If Michael & Cindy invested their money with a 4% return, it would
have taken them 6.7 years to realize the same profit.
If Michael & Cindy Invest $58,800 4 more times…
Profit of $63,400 in one year. ROI would be 107%

If they use Candace again, Candace would have made $27,200
John & Sue
Michael & Cindy Brent
Elizabeth
Brandon
Bought a Website and a Social Media
Package for $5,000
She now is working with 5 Investors

because of the website.
If she profited $6,800 on each deal with 5

Investors buying 4 houses each year from
her, Candace would generate $136,000 a
year.
She invested $5,000 to get $136,000 in return, ROI = ALOT
Benefits of A Website
• Reach Millions of People
• Far Cheaper than Print Advertising
• Operates 24/7/365
• Offers Convenience
• Growth Opportunity
• Explains the benefits of your business
If You Don’t Have A Website
Here Are the Facts:
Only about 35% of New Businesses SURVIVE their first year and less than 20%
SURVIVE after 2 years due to inexperience in MARKETING!
Most Businesses will FAIL without a website! Simply put, if you have a business
today, you need a website. Period! 64% of Businesses Fail because of POOR
Marketing!
If your business isn’t using social media, then you’ll probably be obsolete in 3-5
years!
Most Business Owners don’t know how to market their business and spend way
too much time perfecting their craft! Real Estate Investors spend their precious
time and money on outdated marketing techniques that simply don’t work
anymore!
Tip Before Choosing a Name
Search for ‘Key’ Words before deciding on a domain name
www.ClearChoiceRealEstateSolutions.com
Social Media
Why Social Media?
You will find whomever you want to do
business with somewhere online.
You can reach your market by simply engaging in the
right conversations with the right people. This is more
effective than advertising.
Social Media provides the means to effectively
communicate with your market.
Each day on average, Google gets used 235 million

times!
Get Started with Social Media
Research Top Social Media Sites and
Join
Keep it updated
Use companies like Traffic Geyser to

share your information worldwide
You’re never too old to get started

3 TOP Social Media/Sharing Sites
FACEBOOK TWITTER YOUTUBE
Facebook
Facebook is a social networking service and
website launched in February 2004, operated
and privately owned by Facebook, Inc. As of
January 2011, Facebook has more than
600 million active users. Users may create a
personal profile, add other users as friends,
and exchange messages, including automatic
notifications when they update their profile.
Additionally, users may join common-interest
user groups, organized by workplace, school
or college, or other characteristics.
Benefits of Facebook
Connect with Millions of People
Share your new business with all of your friends
Help your friends with their own properties
Spreads the word about how you can help people
Directs people to your website
Increases SEO rankings
Twitter
Twitter is a social networking and micro-
blogging service that allows you answer
the question, "What are you doing?” by
sending short text messages 140
characters in length, called "tweets", to
your friends, or "followers."
Benefits of Twitter
Let the world know what you’re doing
Drives interest about you and your company
Leads people back to your website
YouTube is a video-
sharing website on which users can
upload, share, and view videos,
created by three former PayPal
employees in February 2005.
Benefits of YouTube
Let the world know what you’re doing
Drives interest about you and your company
Leads people back to your website
Educates People about what you do
Helps sell your properties with Virtual Tours
TOP Social Media Sites for 2011
1) Facebook
2) Twitter
3) MySpace
4) Linkedin
5) Ning
6) Tagged
7) Hi5
8) Meetup
9) Mylife
10) Friendster
11) Myheritage
12) orkut
Social Media Tips
1. Offer a peek behind the scenes.
2. Harness your expertise
3. Demonstrate what your company does
4. Put your websites content to work
5. Be careful about what you say about others
6. Interact with visitors
7. Don’t pretend to be someone else
8. Help employees bond
Other Sites
There are many other sites that do different things that could help
your business. Check out www.Scribd.com
You can upload content to share with your visitors. This could be a
‘Lease-Option Special Report’? You have to be creative when
researching these sites to find the best ones for your business.
If you don’t take this part of your business serious, you’ll be lost in
the crowd. Start with some of the basic sites so your business can
start working for you instead of the other way around.
Q&A
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Welcome Everyone!

- Including Trump Entrepreneur Initiative's

Under Contract for $36,700

Candace Assigned Contract to

Purchased for $43,500

Candace Received $6,800 at Closing

Sold Property in 3 Months for…

Profit of $63,400 in one year. ROI would be 107%

She now is working with 5 Investors

If she profited $6,800 on each deal with 5

She invested $5,000 to get $136,000 in return, ROI = ALOT

Each day on average, Google gets used 235 million

Use companies like Traffic Geyser to

You’re never too old to get started

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