Intellectual Property

INTELLECTU
AL PROPERTY
GROUP 6
For learner’s
Prayer
Recap
E A T B I U R L L C P T Q C
H G E O G R A P H I C A L I
I P H I S H I N G D P A N A
P O I T G D I N L G Y S E C
A N R I P E S U R I A F N L
T I G S I S I R L O S I N F
E L P A P L A G I A R I S M
N D T N E M E G N I R F N I
T D K R A M E D A R T N B I
A I Y N T L P I E N A I A T
C U H P M G I G R C T B T V
C O P Y R I G H T N H V G Y
D I N T E L L E C T U A L P
A G P I R A C Y B N E B Y C
E A T B I U R L L C P T Q C
H G E O G R A P H I C A L I MEDIA
I P H I S H I N G D P A N A INFORMATION
P O I T G D I N L G Y S E C
and LITERACY
A N R I P E S U R I A F N L
Intellectual
T I G S I S I R L O S I N F
Infringement
Trademark
E L P A P L A G I A R I S M
Patent
N D T N E M E G N I R F N I
Fair Use
T D K R A M E D A R T N B I
Plagiarism
A I Y N T L P I E N A I A T
Phishing
C U H P M G I G R C T B T V
Piracy
C O P Y R I G H T N H V G Y
Geographical
D I N T E L L E C T U A L P
Copyright
A G P I R A C Y B N E B Y C
Objectives
a) Explain intellectual properties
and its importance;
b) Recognize the different types
of intellectual property; and
c) Discuss current issues related
to intellectual property.
Table of contents
01. 02. 03.
Intellectual Intellectual
Property Copyrights
Types
04. 05. 06.

Industrial
Patent Trademark
Design
Table of contents
07. 08.
Geographical Indications
and Appellations of Fair Use
Origin
09. 10.
Creative Commons Piracy
11. 12.
Infringement Plagiarism
01.
Intellectual
Property
What is intellectual property?

Intellectual Property
(IP)
It refers to creations of the
mind, such as inventions;
literary and artistic works;
designs; and symbols, names
and images used in
commerce.
(Source:
http://www.wipo.int/about-ip/en/)
Intellectual property is protected in law
02.
Intellectual Types
Different types of intellectual

property.
WHAT ARE THE DIFFERENT TYPES OF
INTELLECTUAL PROPERTY?
Different types of IP
TYPES OF IP
INDUSTRIAL GEOGRAPHIC
COPYRIGHT PATENT TRADEMARKS
DESIGN AL ORIGIN
03.
Copyright
Copyright
• A legal term used to describe the

rights that creators have over
their literary and artistic works
• Books, music, paintings,
sculpture and films, to computer
programs, databases,
advertisements, maps and
technical drawings.
Copyright example
Source:
http://www.slideshare.net/Dae
Bogan/music-publishing-copyr
ight-administration-in-the-inter
net-age
Copyright
Republic act 8293
INTELLECTUAL PROPERTY CODE OF
THE PHILIPPINES
COPYRIGHT VALIDITY PERIOD
LITERARY WORKS During the lifetime of the author plus
50 years after death
ART 25 years from the date of creation
PHOTOGRAPHIC 50 years from publication
WORK
AUDIO- VISUAL 50 years from publication
WORK
Republic act 8293
INTELLECTUAL PROPERTY CODE OF THE
PHILIPPINES
COPYRIGHT VALIDITY PERIOD
SOUND RECORDING 50 years from year recording took place
BROADCAST RECORDING 20 years from date of broadcast
TRADEMARK Valid for 10 years and may be renewed

for a periods of 10 years
INVENTION PATENT Valid for 20 years from filing date

application
Cartoon analysis
(Source: http://www.esa.int/About_Us/Law_at_ESA/Intellectual_Property_Rights/
What_is_intellectual_property
04.
Patent
Patent
• An exclusive right granted
for an invention.
• Provides the patent owner
with the right to decide how
- or whether - the invention
can be used by others.
Design Patent Applications
The famous gravity-defying lean of
Michael Jackson
The Shoes That Made Michael Jackson’s Anti-
Gravity Lean Possible
05.
Trademark
Trademark
A sign capable of
distinguishing the goods
or services of one
enterprise from those of
other enterprises.
Trademarks example
Mars sues Hershey for trademark infringement
over MALTESER brand
06.
Industrial Design
Industrial Design
• Constitutes the ornamental
or aesthetic aspect of an
article
• May consist of three-
dimensional features, such
as the shape or surface of an
article, or of two-dimensional
features, such as patterns,
lines or color.
Industrial Design
Patent or industrial design infringement?
07.
Geographical Indications and Appellations
of Origin
Geographical Indications and Appellations of
Origin
• signs used on goods that have a
specific geographical origin and
possess qualities, a reputation or
characteristics that are essentially
attributable to that place of origin
• most commonly includes the
name of the place of origin of the
goods.
08.
Fair Use
Fair Use
Fair use means you can use
copyrighted material without
a license only for certain
purposes. These include:
• Commentary
• Criticism
• Reporting
• Research
• Teaching
Fair Use
• Guidelines for Fair Use

• A majority of the content
you create must be your
own.
• Give credit to the copyright
holder.
• Don't make money off of
the copyrighted work.
09.
Creative Commons
Creative Commons
• Is an American non-profit
organization devoted to expanding
the range of creative works available
for others to build upon legally and to
share. The organization has released
several copyright-licenses known as
Creative Commons licenses free of
charge to the public.
• Website
https://creativecommons.org/about/
Creative Commons
• Attribution: You must credit the
creator.
• Non-Commercial: You can't make a
profit.
• No Derivative Works: You can't
change the content.
• Share Alike: You can change the
content, but you have to let other
people use your new work with the
same license as the original.
Creative commons
http://www.gcflearnfree.org/print/blogbasics/copyright-and-fair-use?playlist=Blog_Basics
10.
Piracy
Why is digital piracy a crime?
11.
Infringement
Refers to the violation of a law or a right.

Trademarks Infringement
Design Infringement
12.
Plagiarism
Plagiarism
An act or instance of using or closely
imitating the language and thoughts of
another
author without authorization; the
representation of that author's work as
one's own,
as by not crediting the original author.
Example
• Copying media (especially images) from other websites
to paste them into your own papers or websites.
• Making a video using footage from others’ videos or

using copyrighted music as part of the soundtrack.
• Performing another person’s copyrighted music (i.e.,

playing a cover).
• Composing a piece of music that borrows heavily from
another composition.
Sources
Credits to the rightful owner;

Intellectual property ppt presentation by: Mr. Arniel Ping
Media and Information Literacy Quarter 1 – Module 6:
Intellectual Property, Copyright, and Fair Use Guidelines
Published by the Department of Education
Secretary: Leonor Magtolis Briones
Undersecretary: Diosdado M. San Antonio
Media and Information Literacy – Grade 11/12
Self-Learning Module (SLM)
Quarter 1 – Module 8: Intellectual Property
First Edition, 2020
“That’s all
thank you
for listening”

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INTELLECTU

04. 05. 06.

What is intellectual property?

Different types of intellectual

• A legal term used to describe the

SOUND RECORDING 50 years from year recording took place

BROADCAST RECORDING 20 years from date of broadcast

TRADEMARK Valid for 10 years and may be renewed

INVENTION PATENT Valid for 20 years from filing date

• Guidelines for Fair Use

Refers to the violation of a law or a right.

• Making a video using footage from others’ videos or

• Performing another person’s copyrighted music (i.e.,

Credits to the rightful owner;

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