Boat PPT
Boat PPT
Founded 2016
• INFLUENCER MKTG
• DIGITAL MKTG
• PERSONALISED MKTG
BALANCE SHEET
FUNDING ROUNDS
FUNDING ROUNDS 1 & 2
FUNDING ROUNDS 3 & 4
FUNDING ROUND 5
SHARE HOLDING PATTERN
MAJOR COMPETITORS AND THEIR CURRENT VALUATIONS
Challenges BoAt Is Facing
• Imported Products
• Most of the BoAt products are made in China with third-party manufacturers & in 2020, due
to the India-China dispute & covid-19, the companies are facing many issues in importing
the products from China. So to solve this issue, under the PLI scheme, they have set up a
50:50 joint venture with Dixon technologies to manufacture some boAt products in India.
• But even this will not resolve the issue in the short term as it is costly to manufacture in
India & even by 2024, around 50% of the BoAt products will be made in China.
• Cut-throat Competition & No After-Warranty Service
• There is too much in this space as new-age startups exist, and even traditional companies are
stepping up in this category. The competitors of BoAt are Mivi, Skullcandy, Noise, pTron,
Xiaomi, Samsung, etc. Also, if a product has issues after the warranty period expires, even if
a customer is ready to pay the extra money, boAt currently does not offer after-warranty
service.
boAt
Traction 4
Potential Market 4
Scalability 4
Execution 3
Why Invest In boat ?
THANK YOU