ESP Front Page Idea Aravinth 2

THIAGARAJAR POLYTECHNIC COLLEGE, SALEM
|Govt. Aided | Autonomous | NBA Accredited: Civil, Mech, EEE, Prodn. & Textile Tech Programmes|
ENTREPRENEURSHIP AND STARTUPS PRACTICAL
BUSINESS PLAN
for
Metal based industries agricultyral implements cutleries and hand
tool
Submitted by
G.Aravinth - A2104017
UNDER THE GUIDANCE OF

Dr.S.SHANMUGAM,
PhD
Submitted in partial fulfilment of the requirement for the award

of
DIPLOMA IN PRODUCTION ENGINEERING
2023-2024
THIAGARAJAR POLYTECHNIC COLLEGE, SALEM
|Govt. Aided | Autonomous | NBA Accredited: Civil, Mech, EEE, Prodn. & Textile Tech Programmes|
DEPARTMENT OF PRODUCTION ENGINEERING
BONAFIDE CERTIFICATE
This is to certify that the “BUSINESS PLAN FOR ENTREPRENEURSHIP AND STARTUPS
PARCTICAL” is work done by Aravinth G (Reg. No: A2104017S) of the V semester Diploma
in Production Engineering programme during the Academic year 2023-2024.
Faculty in charge Head of the Department

Name: Dr.S.Shanmugam Name:
Er.G.Balasivaramasubramanian
Submitted for and Startups Practical Examination held

Entrepreneurship
on ……………………………………
INTERNAL EXAMINER EXTERNAL EXAMINER

ACKNOWLEDGEMENT
At this moment of successfully completing our Entrepreneurship & Startups training and
Report. We wish to convey our sincere thanks to the Management for providing all the
facilities.
First of all, we solicit our grateful thanks to our respected Principal of

THIAGARAJAR POLYTECHNIC COLLEGE Dr. V. KARTHIKEYAN M.E., Ph.D., FIE., a
dynamic person who is keen in marching from excellence significance for providing
with plethora of facility to undertake the Entrepreneurship & Startups training and
Report.
We extend our sincere thanks to our respectful Head of Department and

Report Coordinator Dr.S.SHANMUGAM PhD., for giving his continuous guidance and
motivation for the successful outcome of this Business Plan Report and for his dedicated
involvement in the Business Plan Report outlines and basic steps for building up the report.
We gratefully acknowledge the technical guidance and suggestions given by our guide
Dr.S.SHANMUGAM PhD., for sparing her precious time and directions given a teaching
stage in the successful completion of the Entrepreneurship & Startups training and report.
Finally, we thank all the teaching and non-teaching faculty members of the Department of
PRODUCTION ENGINEERING, THIAGARAJAR POLYTECHNIC COLLEGE, SALEM.
Business plan for:
Metal based agricultyral implements

industries cutleries and
hand tool
INTRIDUCTION: a company that
specializes
Establish in providing integrated metal solutions for
the agriculture sector, offering a range of high-quality
agricultural implements, cutleries, and hand
tools. The goal is to cater to the needs of
farmers, gardeners, and agricultural businesses by
providing durable and efficient tools for various tasks.
Product Line:
1. Agricultural Implements:

Plows, harrows, and cultivators made from
high-quality, durable metals.

Customized implements for specific
crops or soil types.

Precision farming tools, such
as seeders and planters.
2. Cutleries:

Kitchen chef knives, and utility
knives,
knives made from high-grade stainless
steel.

Customizable and handles for
designs aesthetic
 appeal.
Specialized cutlery for agricultural
processing, like and vegetable
fruit
harvesting knives.
3. Hand Tools:

Robust and hand tools
ergonomic
gardening and landscaping.for
Shovels,

hoes, rakes, and pruners
designed for efficiency and durability.
Tool sets tailored

for specific
agricultural tasks.
Key Features:
1. Durability and Quality:

Emphasize the use of high-quality
metals to ensure durability and longevity.

Conduct rigorous quality control measures
to meet industry standards.
• Customization:

Offer customization options
for implements and tools based on
customer preferences.

Provide personalized engravings
or branding for agricultural businesses.
• Education and Support:

Develop online resources and tutorials
on the proper use and maintenance of
 tools.
Provide customer to address
support queries and offer
assistance.
4.Sustainability: sustainable

Explore eco-friendly
and materials for packaging.

Implement responsible
manufacturing practices and recycling
initiatives.
Distribution:
Online Platform:
Set up an e-commerce platform for easy online
ordering and global reach.
Provide detailed product descriptions, reviews,
and educational content.
Retail Partnerships:
Collaborate with agricultural supply stores,

hardware stores, and kitchenware retailers to
expand the physical presence.
Marketing Strategy:
Digital Marketing: Utilize social media, content
marketing, and targeted advertising to reach the
farming community.
Develop engaging content showcasing the
durability and versatility of the products.
Partnerships:
Partner with agricultural influencers and chefs to

promote the products through testimonials and
demonstrations.
Trade Shows and Exhibitions:
Participate in relevant industry events to

showcase products and network with potential
clients and distributors.
By combining metal-based industries with a
focus on agriculture and hand tools, this
business can provide a comprehensive
solution for those in the farming and gardening
sectors, addressing their specific needs with
durable and high-quality products.

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THIAGARAJAR POLYTECHNIC COLLEGE, SALEM

ENTREPRENEURSHIP AND STARTUPS PRACTICAL

UNDER THE GUIDANCE OF

Submitted in partial fulfilment of the requirement for the award

DEPARTMENT OF PRODUCTION ENGINEERING

Faculty in charge Head of the Department

Submitted for and Startups Practical Examination held

INTERNAL EXAMINER EXTERNAL EXAMINER

First of all, we solicit our grateful thanks to our respected Principal of

We extend our sincere thanks to our respectful Head of Department and

Metal based agricultyral implements

Collaborate with agricultural supply stores,

Partner with agricultural influencers and chefs to

Participate in relevant industry events to

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