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Geetanjali University
Together is More and How We can Together Make it
Possible
Perspective
Organizational Snapshot

India’s largest most aspired independent pure play food services company
40 years execution
270,000+ meals per day
Food services specialist servicing clients across
over 110 clients with a client retention rate of
sectors such as education, industrial, manufacturing,
97.6%
engineering, and healthcare

National ISO 9001 & 22000 certified

Presence 4 Central Kitchens and over 40 Onsite
operating in 9 states Kitchens

3,500 employees 25% y-o-y growth

on payroll with over 95% staff retention Sustainable business generating ~400cr
rate revenue

Secured funding from an AIF- Spark Audited engagement with BDO

Capital Partnered with world’s largest audit firm ensuring
Only food service company in India to be backed by commitment to transparency and financial
AIF integrity

Client solutions powered by AI and Technology - SAP and MicroGo

Indian company with National Footprint

Haryana

Presence in Education
State/City Client Tenure
Tamilnadu (Chennai) VIT 12+ yrs.

Tamilnadu (Vellore) VIT 20+ yrs.

Madhya Pradesh
Madhya Pradesh (Bhopal) VIT 7+ yrs.
Gujarat
Andhra Pradesh (Amaravati) VIT 7+ yrs.
Telangana
Tamilnadu (Chennai) Sai University 1+ yrs.
Maharashtra
Andhra Pradesh
Tamilnadu (Chennai) IIT Madras 6 months

Pondicherry
Karnataka
Tamil Nadu *

Headquarters
Kerala
The Management Team

SANJAY DRE REDDY

KUMAR Board Mentor
CEO

Rama Devi Ramkumar Munisekhar Gautam Jayanarayanan Rahul Sharma Swarna Rajamani
(CFO) Rajaram Karanam Babbar Ramachandran (General Manager (VP Strategy, Planning
(EVP Operations) (VP Supply Chain) (General Manager - HR) (VP Client Solutions) Client Solutions & QHSE)
(South) (West)

• The only food service company in India to

have:
• 25% of its top management being women
• 63% top management being
shareholders building the right culture to
manage governance and risk
Together – to create an experience of “home away from home”

• Capability in Hostel Management • Continuous Feedback Circuit

• Over 20 years of hands-on experience • Monthly Feedback obtained from students
managing committee to address gaps using
Student Hostels in Institutions. Scientific methodology.
• Delivering services to 10,000 students across
institutions nationwide.
• Committed team
• E.g., VIT Bhopal – 3500 students, VIT AP-
2200 students, IIT Madras – 1200 students, • Responsive organization with turn around time to
etc resolve escalations less than 24 hours

• Creative Culinary Concept • Chef-led model

• Constant customization and rotation of chefs within • Site managed by Chef with flexibility to curate
sites to manage food fatigue and combat menus and not constrained with
culinary boredom. global menu management system.
• Industry recognized capabilities managing food
fatigue with 97.6% client retention
Our Manifesto

MAINTAINING HIGH STANDARDS

High quality is one of the cornerstones of our approach and this is of paramount importance for our school catering. This is implemented through
regular quality control checks and monitoring, strict adherence to all health and safety legislation and in-depth training for every staff member on all
aspects of safety and quality.

KEEPING CHILDREN SAFE

We acutely aware of the need to maintain high levels of safety for children; both in terms of safe food preparation and allergy awareness, as well as
with regard to safeguarding considerations. Our safeguarding policy and training is carefully imparted to all staff members and this is complimented by
responsible recruitment, including full DBS certification.

PROACTIVE APPROACH
We also take a proactive approach towards allergy awareness and management. We maintain full allergy awareness information on all our sites, as
well as meticulously cross-checking all our dishes across the 14 major allergen ingredients and a having a dedicated member of staff working alongside
the Head Chef to ensure awareness of all allergies and dietary requirements. For specific requirements, we implement additional measures for support
and reassurance, such as meeting with parents and students to plan suitable meals

PROACTIVE APPROACH
We also take a proactive approach towards allergy awareness and management. We maintain full allergy awareness information on all our sites, as
well as meticulously cross-checking all our dishes across the 14 major allergen ingredients and a having a dedicated member of staff working alongside
the Head Chef to ensure awareness of all allergies and dietary requirements. For specific requirements, we implement additional measures for support
and reassurance, such as meeting with parents and students to plan suitable meals
Educational Brands associated with
Better Solutions Through Innovative Sourcing Strategies

 Idenfication of  Harness  Leverage

local sourcing existing partnership with
options relationship women-driven
with Farmer organizations
Produce
 Daily local sourcing of  Partnerships with women
fresh produce to enhance Organizations
 Onboard FPOs such as
driven organization
“Tropica”, “Seed”, “Manithuli”
traceability of ingredients.
to foster relationship with farming
communities
 Reducing the carbon
footprint associated with
 Harness our expertise to explore
long- distance transportation
contract farming prospects with
by sourcing within radius of
FPOs
less than 150km.
Sustainable and Student-Focused Dining Services

• Sustainable and Eco-Friendly Kitchen • Student-Centric Menu Planning

• Work with student committees and in-house
Equipment nutritionists to design healthy menus tailored
• Partner with Client to invest on induction- to student needs.
based equipment to reduce carbon footprint.

• Health and nutrition

• Local Community Involvement
• Diet advise and menu designed by in
• Hire and train staff from the local house dieticians.
community.
Menu Curated for health benefits and other food highlights

 Our high-quality food gives pupil of all ages what they need to fuel their learning weather they’re just starting out
or on their way to higher education
 Our team doesn’t just excel in serving the high-quality food, but with the help of experts we curate the best menu
the children according to their age groups.
 Our Chefs take care of the fact that the menu should have variety to avoid repetition ratio.
 The team sticks to the philosophy of keeping the food fresh needs to be cooked from scratch incorporating fresh
produce and seasonal vegetables.
 We work hard to ensure to pass on a legacy of goodness and sustainability, Thus none of our menu items are at
the expense of our environment or communities, from fighting food waste to reducing our carbon footprints.
 Our costs might just surprise you. We work tirelessly to keep costs low, whilst never compromising on our
quality.
 Our mission is to make meal-times the highlight of our client’s day with high quality freshly cooked meals in an
exciting environment whilst minimising queuing time.
Building a Sustainable Journey through QHSE Excellence

FIFO / FEFO Use of Fortified (+F) raw materials

Partner with Clients towards
FSSAI compliant and like Fortified Milk, Fortified Atta,
Eat Right Campus and Hygiene RUCO
Fortified Semiya and Fortified
ISO certified kitchens Rating Certifications Process Refined Oil
followed

Greater than industry average ratio Comprehensive hygiene and

500+
>30,000 hours of 22:1 (Advance) and 360° contamination control
FSSAI
trained staff 7:1 (Basic) program in partnership with
certified vendors
for FOSTAC training MicroGo

392 Rolls
72,916.5 Ltrs
19,554 KLtrs Of Paper Rolls saved 1,373.1 Kgs
of water saved
of water treated (65 trees saved) Carbon Footprint saved
(73 tankers saved)
Our Waste Management Solutions

Sourcing of
Fresh
produce
Systematic
Production Used Oil
planning conversion
reducing to bio-diesel
pan waste
Waste
Management
IoT enabled
Elimination
Waste
of single use
Weighing
plastics
Machines
FIFO &
Inventory
Management
(<3 DoH*)
*DoH – Days of
Inventory holding
Why Together is More

INNOVATION TECHNOLOGY
 Waste management – IoT enable waste  Leverage technology (SAP) across our Procure
weighing scale with real-time dashboard. to Pay process to manage efficient supply
chain, production and operations analysis
 Addressing Microbial Contamination:
Implementing non-carcinogenic chemicals and  Store Management – FIFO, barcoding, 5S, etc.
IoT-enabled tracking to mitigate and monitor
microbial presence.  Menu display – virtual display of menus with
calorific value
 Tech enabled mobilisation process – mobilizing
large scale sites through efficient use of  Customer satisfaction – feedback mechanism
technology and strategy planning tools. through google forms, QR codes, etc.

 QHSE – digital solutions to track rejections,

incidents etc.
Developing People for an Elevated Customer Experiences

 Emphasis on enhancing skills and providing employee benefits – leading to 95% staff retention
rates
 Annual training calendar to cover skill enhancement training on quarterly basis.
 Employee of the month program to recognise right behaviour & exceptional performance.
 Employees covered in GPA & Mediclaim in addition to ESI & workman compensation
benefit.
Seamless Transition Through Tech-based Mobilization Practices

 Track record in mobilizing large scale sites through efficient use of technology and strategy planning
tools. E.g. Mobilization Gantt Charts etc.

 Robust nationwide network for sourcing manpower within stipulated timeframes.

 Promote young talent and foster skill development through initiatives such as NAPS.
Growing With Our Clients

Dear CRCL Team, Dear Mr. G. Karunakaran,

Our ISO 45001 - Recertification Audit for canteen I'd like to compliment you and your team for the excellent service
Stand out
was successfully conducted yesterday. provided to us last week. Specifically, the creative packed lunch
Award for the
arrangement served for the two-day training workshop (on 4th and
SAP carve We appreciate the involvement and attentiveness 5th November 2022) is extremely good and tasty.
out project of each and every member/staff of CRCL, the
extra efforts and hard work is well recognised. The other external senior participants of the workshop are enjoyed
the food and appreciated the taste and the hygienic way it served
Let’s continue the spirit and definitely, we will to them. The method you understand & served our food
ISG Global Awards
achieve much more in future!! requirement for these two days training workshop exceeded our
for 2022
expectation.
Specially thanks to Mr. Anil Tomar, Mr. Sunil
Mathur, Mr. Mukesh, Mr. Sandeep & Mrs. It is a pleasure working with you & your team. Keep up the
Kamlesh for their total involvement and leading good
the CRCL Rohtak Team. work.
Outstanding Best Wishes
performance Kudos to CRCL team From L&T
award

Rising Stars
(Foxconn)
Contact:
Gautam Babbar – 9818096283, [email protected]
Anil Tomar – 9130046150, [email protected]