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[Infographic] New Research Reveals Generational Divides in Video Watching Behaviors

Research
10
minutes
Technical Level
September 26, 2023
10
minutes
September 26, 2023
Technical Level
Sharethrough
Contributing Authors & Industry Leaders


Consumer behavior is changing towards video content — and advertisers should be changing their strategies, too.

After surveying 1,000 consumers on their video consumption habits, we discovered that behaviors can greatly vary between generations, causing major implications for marketers. Change is the only constant. Consumers watching more video content than before isn't groundbreaking news. What is less predictable, however, is how they watch videos.

In this infographic, we uncover some of our latest research findings on consumers’ video-watching behavior and some of the surprising generational differences.

To view the free infographic, fill the form below.


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Sharethrough
Contributing Authors & Industry Leaders

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Sharethrough is made up of inspired forward-thinkers with first hand knowledge of the industry, who support the business & help the company flourish.

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