Ex-Netflix Exec Bruce Daitch Joins OneTeam Board
Athlete rights commercialization company OneTeam Partners has added former Netflix and Dreamworks executive Bruce Daitch to its board of directors, bringing modern media…
licensing
MLBPA Seeks to Export Union Power with OneTeam Joint Venture
As Major League Baseball opens its fourth international series of 2024 Saturday, with the Mets and Phillies facing off in London, the MLBPA is expanding its…
Scarlett Johansson vs. OpenAI Foreshadows AI’s Sports Shakeup
It’s easy to imagine how superstar athletes could benefit from generative AI technology. By embracing computer model versions of themselves, they could reach more fans…
Messi Clothing Line Sold to Blackstone-Owned Centric Brands
Lionel Messi’s casual clothing brand is being taken over by Centric Brands, a clothing maker owned by private equity giant Blackstone that also licenses clothing and…
Authentic Pivots on SI Sportsbook Following 888 Retreat
SI Sportsbook will soon be no more, following 888’s decision to unwind the operation less than 30 months after launching in partnership with Sports Illustrated owner…
Michael Johnson, Winners Alliance to Create Fan-Focused Track League
Olympic champion Michael Johnson is determined to revive his beloved track and field, which for decades has only managed to capture the U.S. public’s attention during…
SI’s Woes Swallowed Up by Authentic’s Fashion Brand Empire
The troubled outlook for Sports Illustrated is of big concern to its current publisher, Arena Group Holdings, which missed a year-end royalty payment and now faces the…
UFC Topps Cards Returning as Fanatics Strikes Exclusive Deal
UFC Topps cards are returning to the market as Fanatics and UFC parent TKO Global have struck an exclusive multiyear deal, according to an announcement from the…
Sports Illustrated Blowup Mars Brand Licensing Industry
While negotiations continue over who will hold the rights to publish Sports Illustrated, SI‘s other business lines have carried on largely unabated under Authentic…
Sports Illustrated Publisher Loses Name Rights, to Lay Off Staff
Sports Illustrated owner Authentic Brands Group is pulling the license to publish SI from Arena Group. “On Thursday January 18th, we were notified by Authentic…
Business Beyond the Game: Carl Banks on Licensing Deals, Style Revolution
Carl Banks gets a kick out of watching today’s NFL players don the latest fashion on gameday. The former star linebacker considers their pregame and postgame struts to…
EA Sports Suit Again Puts Brandr Boss’ Reputation Before a Court
The first-year linebackers coach at Nease High School in St. Johns County, Fla., had suffered enough insults to his reputation. For months, he was subjected to what…
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