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SAM Thompson and Pete Wicks have admitted they faked pictures of themselves rowing in the street.
Images emerged over the weekend, showing the I'm A Celebrity winner, 31, exchanging words with his best pal in West London.
Both stars - who started their careers on scripted reality shows - put on an animated display as they held what appeared to be a heated discussion outside Sam's house.
But in a bizarre twist, Sam has now revealed they set up the snaps.
The Love Island Aftersun star, shared a video of how they orchestrated the moment and wrote: "UNO reverse card! We made it into the papers Pete!!!."
The unusual move from Made In Chelsea's Sam comes just days after Sam's 'crisis talks' with girlfriend Zara McDermott were revealed by The Sun on Sunday.
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Zara, 27, packed her bags two weeks ago and left the pair's London flat following a blazing row.
The Love Island star then went to stay with her parents in Essex before jetting off to Majorca for a modelling job.
A source close to the pair revealed they were now trying to patch things up after the huge bust-up left Sam, 31, utterly distraught
The insider told us: “Zara had a work commitment in Majorca but has now returned home to be with Sam and try to iron out their differences and have crisis talks.
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“They really want to try and make the relationship work.”