This Fashion Publicist Wore a Saint Laurent Dress and Crystal Heels on Her Wedding Day

Annie Major and Alex James wedding.
(Image credit: Joseph Rogero)

Welcome to Who What Wear Weddings, the destination for style-minded weddings. Expect insightful tips straight from the newlyweds, shoppable elements, and plenty of must-save imagery as we share the nuptials of our favorite fashion people getting married. For upcoming features, share your submissions here.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I can say for certain, when you know, you know!" Annie Major, head of VIP and influence, North and South America at Saint Laurent, says as she recalls the evening she met her husband Alex James, a finance professional. "Alex was college friends with one of my childhood friends, and I know she talked both of us up to one another. My girlfriends were key players in getting us together—they coordinated a casual night out with him and his group of friends so we could meet." Their friends were right to plan a meet-cute for the future couple, and immediately, Major knew that James was the one.

As the couple dated, skiing became a special part of their relationship. "I grew up skiing and fell out of it when I went to college," Major shares. "Alex reintroduced me to skiing when we started dating and would take the reins in planning ski trips." After many ski excursions together, it was a trip to Aspen planned by James that led to their engagement. "We knew we were heading to Aspen that winter, and being the planner he is, it was no surprise to me that he organized everything. When we arrived in Aspen, he had coordinated a snowshoeing excursion at the top of Aspen mountain. Afterward, at the very top, he proposed," Major says. "We called family that evening but waited a few days before sharing with friends. It was the best enjoying the moment in our own little bubble. I love that we will always be able to go back to that exact location and remember the trip we had!"

Once engaged, the couple settled on Old Naples along the Floridian coast for the wedding destination. The ceremony was held at the bride's family home and was followed by a reception at Campiello, a restaurant Major grew up frequenting and a special place the couple spent many romantic dates nights at together. The wedding, which was held on a weekend in December 2023, had some unpredictable moments, including rainfall that led to some last-minute planning changes. The intimate wedding included memorable touches, such as a brunch planned by the mother of the bride, bagpipes that led the couple down the aisle, and multiple pieces from Saint Laurent for the bridal look, among more special details for the newlyweds' celebration.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Two days before the ceremony, my mom and hostess extraordinaire hosted a 'brunch with the bride' at home."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"It was the first time seeing all of my girlfriends and family that traveled near and far—I clearly had the best time!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Pickles, my parents' toy poodle, also dressed for the occasion!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I wore this cutesy feather set from 16Arlington and René Caovilla heels."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"My hair was sprinkled with vintage white floral appliqués that I had collected."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

The bride and groom at the pre-wedding brunch.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Our welcome party was held at an Old Naples favorite, the courtyard at Ridgway."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I wore a Carolina Herrera dress, Saint Laurent heels, and Jennifer Behr earrings. It's no surprise how much I loved putting all my looks together for the weekend."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"It was so exciting and overwhelming (in the best way) having so many people we love all in one spot."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

A December night leading up to the wedding day.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

The bride's look for the welcome party.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I was so keen on looking and feeling like myself on my wedding day. There's so much potential for pageantry in the wedding world, and I wasn't interested in any of it.

"I originally planned to have a dear friend and celebrity makeup artist Ashlee Glazer do my makeup. It turned out that she wasn't able to make our wedding date but gave me the confidence to do my own makeup under her professional guidance! We did a practice dry run the week before. The morning of, I sat down with her on FaceTime in front of me, and she walked me through the process step-by-step. It was honestly the best!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"For hair, I pulled it back myself, and the amazing team from Adorn Artistry sculpted my bun—easy!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I always knew I was going to wear Saint Laurent by Anthony Vaccarello on my wedding day. I went with a timeless column silhouette with tie-back [details] from the fall/winter 2022 collection. My shoes, of course, were also Saint Laurent by Anthony Vaccarello—glittery little mules that paired perfectly with the gown. The gloves were custom-made by Kerry Parker, and my tennis bracelet was a wedding gift from my parents. I wore my mom's gold bee and pearl earrings, which my sister also wore on her wedding day. My late Grandma B loved bees, so this was a little nod to her."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I got ready at home with my mom and my sister."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Naples, Florida, is one of our favorite places. We have a lot of memories there and both have family ties, so it quickly felt like the perfect place to celebrate with our people. It's such a happy place. We wanted the weekend to be a big celebration with an extremely intimate feel."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

Flower storage in the library pre-ceremony.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"We laughed, and we cried, and I was able to sneak in a few secret vows that Alex didn't know about. It felt authentically us."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"A bagpipe led us down the aisle. Cue tears!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Walking down the aisle with my dad is a memory that will last me 100 lifetimes."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"We were married in my family's home surrounded by our closest family and friends."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"We had originally planned to have our ceremony and dinner outside but had to quickly adjust plans the week of with inclement weather forecasts—no one had ever seen Florida rain like that in December!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

The couple on their wedding day.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Our getaway Moke!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I met Blair Breitenstein when I started my career at Oscar de la Renta. She is so chic and talented, and I've always, always adored her work. When I reached out to her to do illustrations for our save-the-date and invite, I really wasn't sure if she'd want to do something like this. She happily agreed (I was so excited!), and we pretty quickly went back and forth on ideas. They came out perfectly and captured the essence of the weekend."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Campiello is one of our favorite restaurants in Old Naples. I grew up going there, and we've had many a date night. It was super important to us that our guests would have good food and drink, and we knew Campiello would deliver exactly that."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Guess my favorite cocktail."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"I wanted the space to feely twinkly and romantic, hence the hundreds of candles!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"My dinner and party look was a custom Alexia María minidress with their bow convertible skirt. I'm definitely more of a minidress girl than a gown girl (and I hate dancing in a gown), so this look felt very me. My shoes were Manolo Blahnik Hangisis and crystal drop earrings by Jennifer Behr."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

The tablescape for the dinner following the ceremony.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"We were so excited after the ceremony to let loose and eat, drink, and dance with our favorite people. Nothing better."

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

Heartfelt speeches were a poignant part of the evening.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"The speeches were absolutely perfect—continued laughter and tears!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"We knew our people would have no problem getting the party started. We truly all danced the night away!"

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

A champagne toast at the reception.

Annie Major and Alex James wedding.

(Image credit: Joseph Rogero)

"Hands down, the very best thing about our wedding weekend was that after all the dust settled we were married."

Photographer: Joseph Rogero

Hairstylist: Adorn Artistry

Makeup Artist: Ashlee Glazer

Skincare Specialist: Maggie Hartz

Month-Of Planner: Kelci Leigh Events

Stationery Illustrator: Blair Breitenstein

DJ and Band: Dylan Sechrest with Graingertainment

Welcome Party Venue: Ridgway Bar & Grill

Reception Venue: Campiello

If you're interested in having your wedding featured on our site, please fill out our Who What Wear Weddings submission form here.

Associate Director, Special Projects

Kristen Nichols is the Associate Director, Special Projects at Who What Wear with over a decade of experience in fashion, editorial, and publishing. She oversees luxury content and wedding features, and covers fashion within the luxury market, runway reporting, shopping features, trends, and interviews with leading industry experts. She also contributes to podcast recordings, social media, and branded content initiatives. Kristen has worked with brands including Prada, Chanel, MyTheresa, and Luisa Via Roma, and rising designers such as Refine and Tove, and her style has been featured in publications including Vogue.com, Vogue France, WWD, and the CFDA. Before Who What Wear, Kristen began her career at Rodarte, where she worked on assistant styling, photo shoots, and runway shows, and at Allure, where she moved into print and digital editorial. She graduated from the University of Southern California, where she studied art history and business, and currently lives in New York.