OWN THE COURT
![basketball](/https/about.puma.com/sites/default/files/styles/dd_text_media/public/media/text-media/basketball-all-pro-nitro.png?itok=LtNP-xSb)
PUMA Basketball is all about the culture first mindset. The court is more than just a basketball gym: it is a stage for music, a runway for fashion, and an amplifier for entertainment. The story doesn’t just stop when the final buzzer sounds – that’s when the real story starts.
Our mindset is embodied by one of our own, Walt Clyde Frazier. Clyde himself made basketball culture what it is today – the style, the swag, the persona. He used the game as a platform to express interests in fashion, music, and entertainment. His footwear was an extension of this mindset and our inspiration to get back on the court. He was the first modern NBA player to be as impactful off the court as he was on the court.
Today, we continue have an impact by designing shoes that maximize all aspects of the game. Our All-Pro NITRO featuring NITRO™ SQD foam-technology makes our ballers not only stylish, but also incredibly functional and fast.
PLAY B-BALL WITH PUMA
Introducing the new wave of PUMA Basketball athletes. These amazing athletes are known for their work on the court just as much as they are for their personal style and swagger off the court. We are proud to call them part of the #PUMAFam.
PUMA HOOPS x NXTPRO LEAGUE
![PUMA NXT](/https/about.puma.com/sites/default/files/styles/dd_text_media/public/media/text-media/pumanxt.jpg?itok=VBIz1_aE)
Elevating the game: In cooperation with NXTPRO and the PRO16, PUMA is the official partner and outfitter for all NXTPRO camps and circuits. The partnership elevates the game for players and coaches, providing unparalleled exposure and transformative opportunities within the realm of basketball and beyond. Our innovational All-Pro NITRO featuring NITRO™ SQD foam-technology will make NXTPRO LEAGUE players FOREVER. FASTER.