BRANDY
![China will not impose anti-dumping measures on EU brandy, for now](https://img.etimg.com/thumb/msid-112899109,width-100,height-75,resizemode-4/news/international/business/china-will-not-impose-anti-dumping-measures-on-eu-brandy-for-now.jpg)
China will not impose anti-dumping measures on EU brandy, for now
China has decided not to impose provisional tariffs on brandy imported from the European Union despite finding it was sold below market prices. This decision is seen as a negotiation tactic in ongoing trade talks, especially with EU's proposed duties on Chinese electric vehicles. The probe is expected to end by January 2025.
![After a sober quarter, liquor companies hope for a Patiala high in second half](https://img.etimg.com/thumb/msid-112634415,width-100,height-75,resizemode-4/industry/cons-products/liquor/after-a-sober-quarter-liquor-companies-hope-for-a-patiala-high-in-second-half.jpg)
After a sober quarter, liquor companies hope for a Patiala high in second half
In India, the June quarter saw stable liquor demand with a decline in brandy and rum consumption. Despite a slight increase in whisky sales, the market faced supply chain disruptions due to elections and higher excise duties in Karnataka. Premium brands continued to show growth, boosted by younger consumers opting for higher-priced options.
![China's Xi Jinping greets EU Council president ahead of EV tariffs taking effect](https://img.etimg.com/thumb/msid-111475461,width-100,height-75,resizemode-4/news/international/business/chinas-xi-jinping-greets-eu-council-president-ahead-of-ev-tariffs-taking-effect.jpg)
China's Xi Jinping greets EU Council president ahead of EV tariffs taking effect
China's President Xi Jinping conveyed his congratulations to incoming European Council President Antonio Costa, emphasizing the importance of China-EU relations. This comes ahead of the European Commission's decision to impose tariffs of up to 37.6% on Chinese electric vehicles (EVs), citing state subsidies benefiting Chinese firms. Xi reaffirmed China's commitment to its partnership with the EU, rejecting accusations of unfair subsidies on Chinese EVs. The EU faces internal divisions over supporting these tariffs, with Germany leaning towards opposing them due to significant automotive sales in China, while France supports them firmly.
![A third of the 30 fastest growing spirits brands in the world are Indian, says new report](https://img.etimg.com/thumb/msid-111144277,width-100,height-75,resizemode-4/industry/cons-products/liquor/a-third-of-the-30-fastest-growing-spirits-brands-in-the-world-are-indian-says-new-report.jpg)
A third of the 30 fastest growing spirits brands in the world are Indian, says new report
While Iconiq White Whisky by Allied Blenders and Distillers sold 1.6 million cases in 2023 to top the list, it's not just whisky brands that are performing well. Three brandy brands - Courier Napoleon and Mansion House brandy by Tilaknagar Industries, Radico Khaitan's brandy Morpheus, vodka brand Magic Moments and rum 1965 – are from India, indicating that spirits trends are diverse.
![Counterstrike! China eyes trade war targets across Europe](https://img.etimg.com/thumb/msid-111126563,width-100,height-75,resizemode-4/news/international/world-news/counterstrike-china-eyes-trade-war-targets-across-europe.jpg)
Counterstrike! China eyes trade war targets across Europe
Trade war: China is preparing to retaliate against the European Union over proposed tariffs on electric cars. Targeted products include brandy from France, pork from Spain, wine primarily from France, and cars from Germany. The potential trade barriers aim to comply with WTO rules but could impact European exporters significantly.
![Tequila’s flexibility in building tongue-popping cocktails makes it the darling of distillers and bartenders](https://img.etimg.com/thumb/msid-110825291,width-100,height-75,resizemode-4/industry/cons-products/liquor/tequilas-flexibility-in-building-tongue-popping-cocktails-makes-it-the-darling-of-distillers-and-bartenders.jpg)
Tequila’s flexibility in building tongue-popping cocktails makes it the darling of distillers and bartenders
Though the lineage of tequila goes back to 1000 BCE, to the land of Aztecs (Mexico), where it was once popular as pulque, modern-day master distillers and crafty bartenders think they haven’t reached anywhere in exploring and chiselling out the mindblowing facets locked away inside this ancient drink. New cocktails and RTDs (ready-to-drink) based on tequila continue to emerge, throwing the market into a tizzy. (One can see the veteran whisky, nodding with its nostalgic I-have-been-thereonce smile, as tequila and its myriad avatars rage across the world, hitting every shore, blasting every impediment, drowning every myth that hangs on like barnacles around the drink).
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