Business & Tech
Fake Street Sign Mocking CA Retail Theft Spotted Outside Louis Vuitton
A photo of the sign has received millions of views on X, leaving many perplexed.
![The mysterious sign was spotted on a metal post outside Louis Vuitton.](https://patch.com/img/cdn20/users/920517/20240703/091414/styles/patch_image/public/screen-shot-2024-07-03-at-80635-pm___03210707633.png)
SAN FRANCISCO — Mysterious signs in San Francisco’s Union Square neighborhood stating “Notice: Stolen goods must remain under $950” recently drew the attention of millions on social media and left many perplexed.
The signs surfaced online June 29 in a post from X user t11s that stated “average sf street sign” and was accompanied by a photo of the official-looking sign in front of a Louis Vuitton store. The post had been viewed 7.7 million times on the platform as of Wednesday.
average sf street sign pic.twitter.com/hgiWUQKeXF
— t11s (@transmissions11) June 29, 2024
The sign appears to reference a California law under which stealing $950 or less in money or items from a business during open hours is considered misdemeanor shoplifting rather than burglary.
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The poster shared additional photos, of the first sign and another identical sign that had been put up in front of Dior. One of the photos temporarily received a community note stating it had been digitally altered, which the poster denied.
“the stores or the city took them down now, but they were very much real lol,” t11s posted.
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San Francisco’s public works department confirmed to KRON that the sign outside Louis Vuitton was not installed by a municipal authority and added that when a city worker went to investigate on June 30, the sign was gone.
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