Bridges® by Epoch at Pembroke honored by Massachusetts Assisted Living

Burlington, MA (August 2024) – On July 31st, the Massachusetts Assisted Living Association (Mass-ALA) honored Marietta “Etta” Sullivan, Life Enrichment Director at Bridges® by EPOCH at Pembroke, at their annual Excellence Awards Dinner with the 2024 Life Enrichment Award.

As the honoree of the Life Enrichment Award, Sullivan serves as a shining example of someone who works directly with residents and designs programs to encourage socialization, relaxation, and fulfillment of older adults.

“Etta represents the heart and soul of Bridges,” said Lori Luzzo, Senior Executive Director of Bridges® by Epoch at Pembroke. “She understands that our residents can experience joyful, meaningful moments through all stages of memory loss. Etta creates thoughtful programs informed by residents’ interests and modifies them as abilities change to support fun, safe, and dignified participation at every stage.”

When planning fun activities for residents, Sullivan will take requests and resident suggestions for on and offsite activities including bowling, parks, and restaurants; she incorporates adaptive tools and techniques to ensure that residents in all stages of memory loss can participate in dignified and safe ways. She will also have her team do a deep dive into residents’ life stories, strengths, and hobbies to craft events that boost their moods and self-esteem.

“At its core, assisted living values providing older adults with the highest quality of care, dignity and respect. Not always as apparent are the associates, volunteers, and leaders committed to this mission. It is our honor to recognize the 2024 Excellence Award winners for their dedication and enthusiasm. The involvement of these individuals in their communities exemplifies the standard of care we are committed to delivering across the Commonwealth,” said Brian Doherty, President and CEO of Mass-ALA.

For more information about Bridges by EPOCH at Pembroke, visit https://www.bridgesbyepoch.com/communities/pembroke-ma/.

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About EPOCH Senior Living

Waltham-based EPOCH Senior Living has been a leader in New England senior living since 1997. Known for delivering outstanding experiences and purpose-built properties, the organization currently operates 11 Bridges® by EPOCH communities and five Waterstone Senior Living communities throughout the Northeast. EPOCH is committed to providing premier residences, high-touch services and wellness opportunities that enable seniors to enjoy comfortable, healthy and dignified lifestyles in gracious settings. Bridges® by EPOCH is New England's largest stand-alone memory care assisted living provider.’

About the Massachusetts Assisted Living Association (Mass-ALA)

The Massachusetts Assisted Living Association (Mass-ALA) is the voice of assisted living in Massachusetts, representing certified assisted living communities of all sizes and service models across the Commonwealth, providing information and education, and advocating on behalf of members and the older adults they serve. A not-for-profit association dedicated to professionally operated assisted living residences that provide housing and services for individuals with varied needs and income levels, Mass-ALA promotes a model of care which treats all residents with dignity, provides privacy, and encourages independence and freedom of choice.