Gary Larson and The Far Side
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About this ebook
In this first full study of Larson's art, Soper follows the arc of the cartoonist's life and career, describing the aesthetic and comedic qualities of his work, probing the business side of his success, and exploring how The Far Side brand as a whole--with its iconic characters and accompanying set of comedic and philosophical frames--connected with its core readers. In effect, Larson reinvented his medium by creatively working within, pushing against, and often breaking past institutional, aesthetic, comedic, and philosophical parameters.
Due to the comic's great success, it opened the door for additional alternative voices in comics and other popular mediums. With its intentionally awkward, minimalistic lines and its morbid humor, The Far Side expanded Americans' comedic palette and inspired up-and-coming cartoonists, comedians, and filmmakers. Soper re-creates the cultural climate and media landscape in which The Far Side first appeared and thrived, then assesses how it impacted worldviews and shaped the comedic sensibilities of a generation of cartoonists, comedy writers, and everyday fans.
Kerry D. Soper
Kerry D. Soper is director of the American studies program and associate professor of humanities, classics, and comparative literature at Brigham Young University. He is author of We Go Pogo: Walt Kelly, Politics, and American Satire; Gary Larson and "The Far Side"; and Garry Trudeau: "Doonesbury" and the Aesthetics of Satire, all published by University Press of Mississippi. His work has appeared in the Journal of American Studies, International Journal of Comic Art, INKS: Cartoon and Comic Art Studies, the Chronicle of Higher Education, and other periodicals.
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Gary Larson and The Far Side - Kerry D. Soper
Introduction
As a slightly awkward preteen in the early 1980s—who probably resembled one of the iconic nerds in Gary Larson’s work more than I would have wanted to admit—I was crazy about irreverent comedy. On any given day you would have found me doing something related to the consumption or performance of vaguely inappropriate humor: trying to memorize zany bits from Steve Martin’s latest comedy album; acting out with friends one of Bill Murray’s brilliantly stupid skits on Saturday Night Live; copying into a notebook one of Don Martin’s wacky, farting figures from MAD magazine; or reciting, verbatim, a bit of cheeky dialogue from Monty Python and the Holy Grail. So I knew I had something especially potent—a comedic landmine of sorts—when I purchased my first Far Side book collection in the fall of 1982.
That subversive power was immediately evident as I opened its pages and shared selected cartoons (like the one featuring a matronly, romance-focused woman wearing a chainsaw [fig. 0.1]) with relatives at a large family gathering. I was struck by how Larson’s comedy elicited such wildly different reactions: surprised and explosive laughter from some, reluctant smiles and disbelieving headshakes from others, blank stares of confusion from a good number, and expressions of genuine alarm and disgust from one or two. I wasn’t focused on the demographic breakdown of those varying reactions at the time, of course, but looking back, it was clear that people were divided along some generational and cultural lines: older people did not seem to enjoy it as much, the especially earnest personalities in the group tended not to get it, and the most pious in the crowd thought it was offensive. As the evening wore on, a large group of siblings, cousins, and a few of the more irreverent-minded adults gradually gathered around me, all looking at the compact book together, eagerly anticipating the next cartoon. The laughter that followed the reading of each panel was loud, consistent, and contagious; in fact, there was a giddy undercurrent to the collective experience—the excitement that comes from finding (and sharing) something that is consistently funny and genuinely original.
In the following years I developed a preference for Larson’s weird comedy above that of all other cartoonists: I clipped favorite panels out of the newspaper, avidly collected all of his books, purchased Far Side merchandise (posters, T-shirts—and, later, calendars), and mimicked his minimalistic style in sketchbooks—populating them with evil ducks, nerdy kids, and large women with outsized hairdos and cat-eye glasses. I was also eager to identify myself as a fan, finding that this affiliation won me a bit of cultural capital among peers who were also aficionados of irreverent comedy—or with hip older people who seemed to be connoisseurs of all things alternative in the early 1980s. Like a cartoon world equivalent of a Trekkie (a Side-ie
?), I was so avid for all things Far Side that my worldview was shaped (and perhaps deeply warped) by Larson’s absurdist take on life. I remember starting to notice, for example, that some people actually looked like characters from a Far Side panel (the pear-shaped body, rolled shoulders, and buffalo hump at the top of the spine); and weird social practices that I had previously taken for granted (like our tendency to eat some animals, while treating others like adopted members of the family) began to seem bizarre. The deeper philosophical dimensions of Larson’s work, in other words, were actively informing my budding sense of humor—and perhaps even my critical thinking habits.
The Far Side may have been relatively unique among newspaper comics, in fact, in its potential to provoke this level of engagement, identification, and creative thinking among its most avid readers. Unlike typical cartoon panels that featured clichéd gags or predictable platitudes, Larson’s work was consistently surprising and challenging, containing dense wordplay, ambiguous vignettes that required imaginative closure, self-deconstructive gags, and layered parodies. In fact, the regular unpacking of that kind of dense comedy might have trained the most invested readers to see the hidden assumptions, formulaic conventions, or unintentional ironies in other cultural texts. Moreover, in light of Larson’s preoccupation with evolution, deep time, and science in general, The Far Side encouraged its most serious fans to see the world through a set of bracingly skeptical lenses: an irreverent questioning of conventional wisdom or religious pieties, a testing of comforting myths against the hard truths of scientific naturalism, and a rationalistic deflation of all things cutely idealized or pretentious in mainstream culture.
Fig. 0.1. Gary Larson, Excuse me, Harold …
The Far Side, Dec. 15, 1981. (The dates here refer to the dates the comics were originally published; in The Complete Far Side it appears in Vol. 1, p. 173—subsequent references will cite only volume and page number, like this: 1-173.)
I recognize, of course, that smart younger people who have recently discovered The Far Side—but who did not live through Larson’s strange arrival on the newspaper comics page—might find it difficult to see, at least initially, the subversive or profound qualities of Larson’s work. That reaction makes sense when you consider that Larson’s cartoons thrived on the comics page for close to fifteen years and were merchandised aggressively through calendars, posters, and T-shirts; as a result, The Far Side comes across to today’s observers as vaguely conventional or mainstream—albeit with slightly less polished aesthetics and a wackier tone than your typical syndicated material. Moreover, it might be hard for contemporary readers to see philosophical depth in The Far Side after only a brief exposure to a handful of representative cartoons. The passage of time, in other words, caused the alternative qualities of individual Far Side panels to blur into the similarly rowdy look or feel of other comic texts that have populated our cultural landscape in the last three decades. A new reader might wonder, in fact, what is so weird about Larson’s art and comedy when compared to the current offerings on Cartoon Network’s Adult Swim, or to any of the unhinged webcomics that currently populate the Internet.
Fig. 0.2. Gary Larson, Analyzing humor,
The Far Side, March 15, 1984 (1-374).
A study that answers that question—reminding readers of The Far Side’s groundbreaking irreverence, absurdism, philosophical depth, and cultural significance—is overdue. I begin that task by first describing in this introduction the cultural climate and media landscape in which The Far Side first appeared and thrived. Reestablishing that historical context helps to explain why Larson’s comedy elicited such intense and varied reactions from early readers: some loathing it, to the point of sending indignant letters to editors, the syndicate, and Larson himself, and others adoring it, feeling compelled to clip out, post, reread, collect, and share their favorite installments. As the book continues, I explore other understudied or underappreciated aspects of Larson’s work: the story of his unlikely success on the ridiculously competitive (and highly filtered) mainstream comics page, the variety of comedic tools that he used in the construction of his original gags, the genius of his awkward and minimalistic art, the behind-the-scenes business decisions and negotiations that created and sustained the quality of his peculiar work, and the larger social and philosophical meanings communicated through the whole of 4,300-plus cartoons.
Fig. 0.3. Gary Larson, Late at Night,
The Far Side, July 31, 1982 (1-230).
I should note at the outset that Gary Larson might be uncomfortable with this kind of ambitious treatment of his work. As longtime fans are aware, he is an intensely private and self-effacing person, eschewing media attention and generally downplaying The Far Side’s cultural importance. In fact, he has largely avoided giving interviews throughout his career because of an almost pathological shyness and acute distress at the thought of having to appear "ebulliently witty and weird in that inimitable Far Sideish sort of way (Gumbel). In his panels he also poked fun occasionally at the idea of stereotypical academics studying cartoons and comedy. Two particular installments that caught my eye (and made me pause and think carefully about what I am doing in this book) include a self-important professor giving a dry lecture on the mechanisms of spontaneous, slapstick comedy while sporting a
kick me" sign on his butt (fig. 0.2), and a diagram that shows mathematical computations that every cartoonist should know and use in creating reliably funny jokes (8/7/92; 2–242).
There are elements of truth, of course, in these gags. Academics can sometimes be a bit pretentious and boring when discussing comedy, and freshly irreverent jokes can wilt like a fragile butterfly under the pressure of too much labored analysis. I know from personal experience, for example, that you can relish only once your mother’s involuntary scream of laughter (and then disapproving shake of the head) upon first reading the Far Side panel about a janitor conducting clandestine static electricity experiments in a hospital nursery (fig 0.3). Acknowledging the fleeting qualities of freshly surprising jokes, nevertheless, should not necessarily deter fans from analyzing Larson’s panels more closely. Additional layers of humor and intellectual pleasure can be enjoyed, for example, in revisiting this same joke about the janitor, perhaps years later, and thinking about the textual, social, and psychological reasons for why this weird cartoon elicited such a conflicted response from my parent (and mischievous delight from me).
As you will see, Larson only reluctantly helps his readers in this effort to unpack additional facets of humor and philosophy in his work; beyond declining to discuss the deeper significance of his cartoons, he sometimes found his own creative process to be mystifying and would say he was not sure where his ideas came from—wondering, perhaps, if they were simply burblings from his unconscious mind (Astor, Larson Explores
32). Thankfully, though, he was also willing to talk in detail about his craft in a number of personal essays that are included in his book anthologies. In those reflections we see a rigorous and ruthless editor of his own work,
a deep and sensitive thinker with satiric intentions, and a perfectionistic comedian and artist who honed and distilled his random epiphanies until they were genuinely funny to other like-minded people (Morrissey, Introduction
ix). And thus despite Larson’s general modesty and reticence, there is a rich complexity waiting to be explored in both his deceptively simple-seeming work and his reflections about the craft of making funny and profound cartoons. After seeing that complexity, readers might agree with me that Larson’s cartoons are so robustly cerebral, deeply absurd, and timelessly funny that they can survive a careful deconstruction. They are less like delicate butterflies and more like sturdily constructed birds of prey: not only can they hold up well to vigorous inspection, but they might even give an additional, vicious comedic bite as we venture in for a closer look.
Eager to avoid having any kick me
signs adhered to my backside, I do my best in the following pages to make this an enjoyable and intellectually stimulating reading experience. Specific moves to achieve that goal include putting specific examples of The Far Side at the center of every discussion, and pursuing a writing style that is neither too serious on the one hand, nor too self-consciously clever on the other. (It seems foolish for an academic to try to match in his diction the irreverence and absurdism of Larson’s cartoons). In sum, this book is meant to be a respectful, readable supplement to The Far Side—a resource for anyone interested in the cultural significance of Larson’s work, and the deeper reasons that his cartoons were so comedically and aesthetically effective. And while the following pages show or describe a healthy number of Larson’s best panels, there is no better way to enjoy The Far Side than to simply go to the source: fifteen years’ worth of daily cartoons published in Larson’s excellent anthologies. (As a way of helping you find these cartoons in their purest form, I include parenthetical information about each Far Side panel I cite or describe, pointing to its original date of publication and the page number where it can be found in Larson’s two-volume anthology, The Complete Far Side.)
The Far Side in Its Original Cultural Context
If we were to choose one Far Side cartoon that distilled how Larson’s work first impacted the comics page and culture in general in the 1980s, it would have to be the iconic image of an impish python that has swallowed Garfield (fig. 0.4). While The Far Side was not radically countercultural or outrageously offensive when it appeared in 1980, it was genuinely original and slyly subversive—a sort of liminal work of alternative comedy that quietly slithered onto the mainstream comics page, and then, against expectations, thrived there, essentially devouring
the cutely bland fare that surrounded it. As the years passed, that python gradually grew to a gargantuan size, alarming Garfield’s figurative owners (the readers and cultural guardians accustomed to the bland status quo of the funnies page) and mesmerizing everyone else. Within a half dozen years The Far Side effectively moved from being a cult favorite that seemed out of place among the traditional funnies, to becoming perhaps the most popular and successfully merchandised cartoon in any print medium, running in 1,900 newspapers (the mostly widely syndicated panel cartoon in history) and selling in book collections that always topped the New York Times bestseller list.
Fig. 0.4. Gary Larson, Garfield devoured by a python,
The Far Side, December 16, 1983 (1-351).
My point here is that you have to go back in time a bit—to the early 1980s, when The Far Side was new and controversial—to fully appreciate Larson’s originality and the seismic cultural impact of his work. This was an era when the media landscape featured radically fewer venues for subversive comedy (television was limited to a handful of conservative network channels, for example), and the mainstream comics page was notoriously intolerant of even mildly inappropriate
content. Within that cultural context, Larson’s cartoons had worldview-shifting potential for readers who were thirsty for comedy that was not vapidly cute or lamely clichéd. The Far Side, for example, contrasted with the professionally slick material that surrounded it on the funnies page in a number of ways: its aesthetics were intentionally awkward and minimalistic; its morbid humor was weird and bracing, introducing taboo subject matter like death, violence, and odd (but generally benign) perversities into mainstream newspapers; its consistent animal–human inversions were philosophically unsettling, highlighting a naturalistic (and explicitly evolutionary) view of life that challenged traditional Christian and anthropocentric (human-flattering) worldviews; and there was an absurd and oblique quality to Larson’s jokes that kept even regular followers off-balance.
The combination of those ingredients in one cartoon elicited highly divergent reactions from readers in those early days. In comics page popularity polls The Far Side won both the favorite
and the most disliked
categories on a consistent basis (McCarthy). People who liked it, really liked it, actively cutting out favorite installments to put on fridges and office doors, collecting book anthologies, and buying Far Side merchandise. And those that disliked it seemed to detest it with a passion. A vocal minority of readers (and a few editors), for example, continually complained (and sometimes actively agitated against) its presence on the comics page, because it broke long-standing rules about what constituted safe or normal entertainment for a family-friendly
medium. Their efforts resulted in a rich body of letters to the editor—and hate mail sent directly to Gary Larson—that chronicled in elaborately indignant (and sometimes comical) language their strong objections. Among a plethora of complaints, The Far Side, in their view, was ugly,
demoralizing,
revolting,
dehumanizing,
insulting
(Harnisch 137), sick,
obnoxious,
sadistic,
vile,
and not fit for exposure to children
(Keefe 14).
And then there were those readers who simply didn’t get it. Larson’s work for them was not necessarily too intellectual (the jokes were often too silly or morbid for that label); it had more to do with the cartoon’s relatively bizarre tone and use of unconventional comedic devices. Most traditional followers of the funnies page were accustomed to decoding gags that were obvious, familiar, and comfortingly cute, as if the cartoonist were spoonfeeding the humor. Larson, instead, created layered, implied, or inscrutable jokes like the installment in which a flat-eyed bovine proudly stands next to a table with lumpy, vaguely useful-looking objects on it, accompanied by the simple caption Cow tools
(10/28/82; 1–252). Concepts like that provoked confusion rather than laughter for many readers, spurring them to demand clarifications from Larson or their newspaper’s editor. In addition, The Far Side featured a number of comedic/satiric devices that were unfamiliar and off-putting to readers who did not want to work too hard in the enjoyment of their daily dose of humor: nerdy wordplay; ironic incongruities; deconstructions of fairy tales, genre entertainment, and comics conventions; scenes that required readers to conjecture events that happened either before or after the gag; and deadpan tones and aesthetics that essentially asked readers to participate in the completion of the joke.
Some of these unconventional comedic devices had been circulating in alternative cultural texts since the 1960s: underground comix, antiestablishment films, satiric novels by writers like Joseph Heller or Kurt Vonnegut, experimental standup comedy, late-night television, and the work of a handful of iconoclastic magazine cartoonists that Larson admired: B. Kliban, George Booth, Gahan Wilson, and Charles Addams. Larson, however, was the first cartoonist to introduce successfully those brands of comedy onto the mainstream funnies page. And although the cultural importance of newspaper comics has declined precipitously in the last thirty years, it was a truly mass medium in the early 1980s, consumed avidly across most age and demographic groups. As a result, it might be difficult for us to overestimate how much Larson’s success changed the geography of comedy and cartooning in the United States. The Far Side, in fact, qualifies as one of the key cultural texts (in addition to MAD magazine, David Letterman, and Saturday Night Live) from that period that effectively bridged the gap between alternative and mainstream comedy and that inspired fledgling cartoonists, comedians, and filmmakers to venture into less-conventional territory. In sum, it played a significant role in expanding the comedic palette of American readers and viewers during its fifteen-year run, helping to clear the path for other alternatively mainstream
comics texts, such as Bloom County, The Simpsons, South Park, Pearls Before Swine, Boondocks, Get Fuzzy, and Rick and Morty.
After recognizing The Far Side’s significance in our recent cultural history, you might wonder how Larson achieved this unlikely success. And we should emphasize the word unlikely here, for reasons that were implied in the preceding pages: the intensely competitive nature of the mainstream comics page, draconian economic and editorial practices that effectively censored or undermined the vitality of innovative newspaper funnies for many years, and the seeming aesthetic and comedic limitations of the lowly panel cartoon. The following chapters answer that question in generous detail by following the unlikely arc of Larson’s life and career, by exploring the aesthetic and comedic qualities of his cartoons, by looking closely into the business side of his success, and then by exploring how the Far Side brand as a whole connected with its core readers in profound ways. In sum, I will illustrate how Larson’s work and career were counterdiscursive, challenging the norms of both the production and content of mainstream newspaper comics, and effectively reinventing his medium from within—pushing against, and often bursting past, its traditional institutional, aesthetic, comedic, and philosophical borders (Morrissey, Introduction
viii).
Chapter Summaries
Chapter 1 is about Gary Larson’s life and career. First we look into Larson’s childhood in Tacoma, Washington, tracing the connections between his unconventional upbringing and the themes and jokes in his later cartoons (a pranking older brother, goofy parents, and almost unlimited freedom to explore the natural world). Then we chart his circuitous route toward a career in newspaper cartoons through a number of diversions and dead ends during his young adult years: studying communications in college, working at odd jobs, and indulging in peculiar hobbies like jazz guitar and snake collecting. The story of his ultimate break into comics (by way of local publications and then a Hail Mary
trip to visit a syndicate in San Francisco) is especially fascinating, since it was achieved with so little awareness on Larson’s part of what kind of profession he was pursuing. The fact that he succeeded at breaking into national syndication is also astonishing, because the odds were so clearly against him in light of the ultracompetitive nature of newspaper comics at that time and the rough quality and relatively weird nature of his work.
We can follow the initially slow but eventually exponential growth of the panel’s popularity after its national syndication in 1980, highlighting along the way many of the accolades, controversies, and stand-out cartoons of Larson’s early career. A key event in this progression was his switch from Chronicle Features Syndicate to Universal Press Syndicate in 1985—a move that helped him to secure copyright ownership, merchandising rights, and creative control of his work. As Larson’s work transitioned from alternative to mainstream status in the mid-to-late 1980s, we consider how the resulting FarSidemania affected his professional and personal life, forcing him to retreat from the public eye on one hand, but encouraging him to further refine the quality and consistency of his work on the other. His arrival as a culturally significant figure was marked by several achievements: the ubiquity of his book collections and merchandising material, the unprecedented amount of fan and hate mail he received, and the way his work was embraced so avidly by niche reading communities such as scientists and academics. The first chapter concludes with a description of how Larson decided to retire The Far Side after only a fifteen-year run (while it was still popular) in order to go out on a high note and preserve his own sanity. Finally, his