Judy Ferreira joined the Fiesta Bowl Board of Directors in April 2024.
Ferreira is executive director of the Arizona Indian Gaming Association, where she works closely with its membership of nine tribes in Arizona. She advocates, educates, partners and promotes tribal gaming across the state and works directly with tribal leaders to increase their impact. Ferreira is on the board for the Southern Arizona Sports Tourism and Film Authority. Prior to her current role, she served as executive to the chair of the San Carlos Apache Tribe, was a member of the board of directors and marketing director for the Apache Gold Casino Resort and worked in community relations for the San Carlos Unified School District. Ferreira is a graduate of Kansas State University, a three-time Fiesta Bowl participant and four-time player in the Guaranteed Rate Bowl.