James McWilliams

“I became a vegan the day I watched a video of a calf being born on a factory farm. The baby was dragged away from his mother before he hit the ground. The helpless calf strained its head backwards to find his mother. The mother bolted after her son and exploded into a rage when the rancher slammed the gate on her. She wailed the saddest noise I’d ever heard an animal make, and then thrashed and dug into the ground, burying her face in the muddy placenta. I had no idea what was happening respecting brain chemistry, animal instinct, or whatever. I just knew that this was deeply wrong. I just knew that such suffering could never be worth the taste of milk and veal. I empathized with the cow and the calf and, in so doing, my life changed.”
― James McWilliams

“We instinctively feel an overwhelming desire to take sides: organic or conventional, fair or free trade, "pure" or genetically engineered food, wild or farm-raised fish. Like most things in life, though, the sensible answer lies somewhere between the extremes, somewhere in that dull but respectable placed called the pragmatic center. To be a centrist when it comes to food is, unfortunately, to be a radical.”
― James McWilliams, Just Food: Where Locavores Get It Wrong and How We Can Truly Eat Responsibly