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Backoffice
Tips and guides for everything happening behind the scenes, including funding, accounting, and insurance.
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Find a Product to Sell
Articles that will help you zero-in on—and create—the right products for your target audience.
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Starting Up
Learn the vital tasks you need to start your business and set yourself up for success.
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Brand
Your brand sets you apart from the competition. Learn how to build a strong, distinctive brand identity.
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Founder Stories
Learn from the experiences of entrepreneurs who have found success with Shopify.
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Retention
Once you bring in customers, you want them to stick around. Learn key retention strategies to grow your business.
See postsSustainability
Discover sustainable practices and insights that benefit the environment while appealing to eco-conscious buyers.
See postsMarketing
Learn how to build a multi-channel marketing strategy to reach and grow your audience.
See postsFind an Idea
Seeking inspiration? Find plenty of proven ideas across business types and industries.
See postsThe Shopify Podcast
Insightful weekly conversations with entrepreneurs and industry experts.
See postsHow to Sell Online
Guides and tutorials on how to nail your online store, sell through a variety of channels, and track the results.
See postsSocial Media Optimization
Learn how to build—and sell to—your audience on platforms like TikTok, Instagram, and more.
See postsUpdates
A one-stop shop to learn about the new Shopify products, features, and company news you need to know.
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