Looking for new ways to engage two audiences (die-hards vs newbies) with a simple strategy? ✌️ Our partners, the Geelong Cats, blended a simple gamification campaign with the nostalgia of a bygone era to connect with long-time fans while also engaging new fans through the club's rich history. ➡️ To learn more about the campaign, read our case study today: https://hubs.ly/Q02PwW6Y0 #AFL #fanmarketing #fanengagement #sportsmarketing #sports #casestudy #GeelongCats
Tradable Bits
Performing Arts and Spectator Sports
Vancouver, British Columbia 3,050 followers
Know Your Fans, Market Smarter. Earn more attention and revenue per fan with Tradable Bits
About us
Tradable Bits helps you earn more attention and revenue per fan with a suite of tools built to enrich the fan experience. Need a solution for easy and interactive digital campaigns? Our suite of 50+ turn-key engagements has you covered. One platform to centralize data from ticketing, socials, and merch? We integrate directly with 60+ commonly used platforms for sports, music & entertainment, offering you a fully customized tech stack from day one. Looking for features like Email, SMS, and personalized ad capabilities? We’re built for that, too. Since 2013, our partners have launched over 17,000 digital engagements and have brought 55 million+ fan profiles back in house to connect with fans directly. This first-party fan data has contributed to over $1 billion in revenue this past year for the teams, festivals and promoters we proudly call partners. When you sign up with Tradable Bits, you get more than a platform - you get direct access to our team of Digital Advertising and Implementation experts; an extension of your team.
- Website
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http://tradablebits.com
External link for Tradable Bits
- Industry
- Performing Arts and Spectator Sports
- Company size
- 51-200 employees
- Headquarters
- Vancouver, British Columbia
- Type
- Privately Held
- Founded
- 2010
- Specialties
- Social Media Campaigns, Promotions, Social Media Management and Analytics, User-Generated Content Aggregation, Digital Advertising, Customer Data Platform, Sports Sponsorships, AI, Data visualization, Marketing Technology, SaaS, Business Analytics, Live Events, Ticket Sales, Sponsorship Activation, 1st Party Data, and Strategy
Locations
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Primary
7 W 7th Ave
3rd Floor
Vancouver, British Columbia V5Y 1L4, CA
Employees at Tradable Bits
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Greg Bobolo
Sports Media & Entertainment Executive
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Darshan Kaler
We are hiring people in music, sports and tech
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Maurizio Barbieri
Founder and CEO, Sports, Tech, Media, AI, Web3, Gaming, Esports, Metaverse, Content Creation and Distribution, Digital Marketing, Strategy - Ex…
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Steve Rafferty
Driving benefits and revenue for sports, media & entertainment
Updates
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Our first campaigns with DAZN Taiwan are officially up and running! We're super excited to continue our work with them and explore a whole new region of sports. 🙌
Customer Success Manager, Sports APAC @ Tradable Bits | Deakin Sessional Academic & Research Assistant
Excited to be helping DAZN Taiwan launch its first fan engagement campaigns on the Tradable Bits platform during their broadcasts 🎉 The team is already seeing fantastic results in just the first month of activations and is looking to leverage insights to better understand their audience and tailor marketing based on the sports content viewers engage with. A huge shoutout to the DAZN Taiwan team (Raul & Hanson) for their incredible work so far. Can’t wait to see what’s next! 🙌
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🍁 🎶 Last weekend, our Customer Success Manager, Kate Prenty, attended Billboard Canada's first ever Women in Music event! 🎶 🍁 This event brought Canadian women in music together to celebrate their accomplishments and featured icons like Alanis Morissette and Jessie Reyez. Kate also got to watch killer performances from the likes of Charlotte Cardin, Jully Black, and LU KALA. We can't wait to see the Canadian music industry and the women in it continue to flourish! 🙌 #WomenInMusic #Music #BillboardCanada
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Our partners, the Fremantle Dockers, successfully uncovered hidden ticket buyers and received more than 40K entries with ONE campaign 🤯 👉 To find out how they incorporated their sponsor to offer a valuable reward to their in-venue audience, check out our case study: https://hubs.ly/Q02PwVbS0 #FanEngagement #AFL #SportsMarketing #FanData #FanEngagement #FremantleDockers #Sports
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Yet another great campaign from our partners, the Geelong Cats! The team behind the cats is constantly putting on super creative and design-focused campaigns that engage fans, offer a high value prize, and just plain look good. 🎨👌
How well do you know our past Carji Greeves Medallists? 🤓 This year's Carji Greeves Medal has been an exciting project to work on! With one Cats B&F under my belt I was excited to work with the team on the launch, ticketing strategy and see how the creative was explored this year. In 2024 we are celebrating 100 years since Edward Carji Greeves won the Brownlow, which was a huge source of inspiration for the event branding - this year's brand developed by our highly talented graphic designer Damian Hurst 🖌 It's the night of nights on the Cats calendar and I am THRILLED to see our ticket sales are currently tracking at over 90% sold! 🤙📈 Love working with our crew Erin Dooley Jesse Travaglini 🫶 💥Competition 💥 Play our Tradable Bits comp and you'll go into the draw to win x2 tickets to Carji! Thank you Josh Whelan for your support on this campaign 🙏 🎲 Play ➡️ https://lnkd.in/gSX_KHzC 🎟 Tickets ➡️ www.bit.ly/CARJI2024 Shoutout to the Events + Design teams Carly Flakemore Hannah Sinclair Damian Hurst Renee Cook Emma Hocking I am constantly in awe of everything you do and am SO looking forward to seeing the event come to life! 💃
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Our partners at the AFL - Australian Football League ran a campaign that saw more than 47 THOUSAND entries in less than a month! 🤯 Using our Dream Team engagement campaign, they let fans vote for their version of the all-Australian team before the official roster was announced. Creating hype in the lead up to an announcement and giving fans a voice? That's what we call a success! 🏆 #AFL #SportsMarketing #FanMarketing #FanEngagement #Sports
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Earlier this month Darshan Kaler spoke with Sports Business Journal's Ethan Joyce about the future of fan engagement. “Personalization for me, in the technology that we roll out today, is that it should be transactional, it should be relevant and it should be recent,” Kaler said. “And recent to me is within 60 seconds.” Read more about what’s now and what’s next in fandoms, including why music festivals are the ultimate testing ground for new fan engagement technologies, in the special series on facilities and fan experience from Sports Business Journal. https://hubs.ly/Q02PfdKn0
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A huge congrats to our partners, Paralympics Australia, for their success at the Paralympic Games! 🥇 🥈 🥉
The final medal tally for the Australian Paralympic Team at Paris 2024. One silver claimed on the final day of competition by Madison de Rozario in the Women's Marathon T54 🥈 To relive all the Aussie action from the Games head to our Paris hub: https://bit.ly/4g8ExjF #paralympics #paris2024 #ImagineWhatWeCanDo
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How do you satisfy die-hard fans while still engaging the greener side of your audience? 🤔 Our partners, the Geelong Cats, took advantage of the annual AFL 'Retro Round' by blending a gamification with the nostalgia of a bygone era. The outcome was a campaign that resonated with long-time fans while educating casual fans on the club's rich history. 🙌 📚 To learn more about the campaign, read our case study today: https://hubs.ly/Q02P8N5N0 #AFL #fanmarketing #fanengagement #sportsmarketing #GeelongCats
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Are you an organized individual with a solid understanding of #softwarreengineering fundamentals? We're #hiring a Project Manager! We're looking for someone with experience working within a web-based environment to join our team in #Vancouver, British Columbia (a remote hire will be considered for the right candidate). You'll be responsible for moving product features forward and working with internal teams to ensure progress is on track. Interested? Apply or learn more 👇 https://lnkd.in/gPT66W_h
Project Manager
tradablebits.bamboohr.com