Channing Tatum is named new face of Versace Eros after fiancee Zoe Kravitz stars in sexy YSL campaign
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Channing Tatum is the new face of Versace Eros men's fragrances.
This is the 44-year-old actor's first time working on a campaign for Versace and it will include a short film for the brand.
Channing – who is engaged to Zoë Kravitz – has worn Versace on numerous red carpets and is a friend of the company's chief creative officer Donatella Versace, 69.
'When I started modeling in the 2000s, Versace was the brand I always wanted to work with but never did, so this campaign feels extra special and personal to me,' Tatum told WWD.
'The Versace name has such a strong meaning to so many around the world, and to be a part of that legacy is a real privilege. Donatella is a true icon and friend and I am so excited to see the reaction to what we've created together.'
Channing Tatum is the new face of Versace Eros men's fragrances
Channing's new gig comes after his fiance Zoe Kravitz's sexy YSL campaign was revealed
Donatella added: 'I am so thrilled that Channing Tatum will star in the Versace Eros fragrances campaign next month.
'I loved working with Channing for this shoot. Not only does he look amazing, he also put his heart into this campaign.
'He shows strength and power and is also one of the kindest and most charming men I have met. He defines modern masculinity. The perfect Versace man. There is no one better to embody Eros.'
Meanwhile, Channing's fiancée Zoë is the face of YSL's Black Opium' fragrance.
She also recently starred in a sexy new YSL campaign with The Bear's Jeremy Allen White.
Speaking previously about the Black Opium Extreme Eau de Parfum, Zoe told Elle: 'It's a little bit of a deeper smell. These coffee tones are really beautiful and maybe slightly more earthy and masculine, which I think to me is even sexier.
'Scent is something that's a part of my routine. We can all use a little sensual perfume for sure.'
The Magic Mike star is currently engaged to actress Zoe, and after they worked together on the upcoming horror Blink Twice, he suggested that the best way to ascertain romantic feelings for someone is to work with them on the 'hardest project' possible.
He told E! News: 'Our relationship was sort of born inside of the creative process of it in a way. It didn't feel any different.
'That was what brought us together and made us really feel like we're very connected on what we love about life, what we love about just things in general about being alive. It was just easy. Making movies is hard,' he said.
'One thing I will say is if you think you're in love with somebody and you're thinking about, 'Do I want to stay with them forever or be with them or have a child with them or get married?'
'Go find the hardest possible project that you can physically find. Go build a house, paint a room, do something!'
This is the 44-year-old actor's first time working on a campaign for Versace and it will include a short film for the brand, pictured at the premiere of Fly Me To the Moon in July 2024
Donatella Versace took to Instagram to express how 'thrilled' she is to have Channing representing the fragrance, writing: 'There is no one better to embody Eros'
Last week, Zoe oozed sex appeal in a new Yves Saint Laurent ad
She starred with The Bear's Jeremy Allen White
Zoe and Channing (seen together in March) got engaged in October 2023 after two years of dating
The Fly Me to the Moon star – who has 11-year-old daughter Everly with ex-wife Jenna Dewan – recently explained that he and Zoe were 'brought together' by working on the new film.
He told Extra: 'Working with your partner truly is — you know, I know a lot of people are afraid of it — it was the thing that cemented us in a way.
'We started, you know, kind of grew a little bit right before we started filming, and then it's like, 'Okay, we're gonna go do this.''
'It just brought us together.'
