Information for the media

The best of destination Britain will be on show in Australia as VisitBritain Chairman Nick de Bois CBE leads the agency’s first trade mission to the country since 2016.

VisitEngland’s August Bank Holiday Trip Tracker survey, published today, shows that 11 million Brits are definitely planning an overnight holiday trip in the UK this Bank Holiday weekend, bringing an estimated £3.1 billion boost to the economy.

As autumn paints the British landscape in hues of gold and amber, combine picturesque trails with iconic rail adventures.

Autumn in Britain offers an idyllic backdrop for a wellness retreat that combines natural beauty with rejuvenating relaxation.

Britain’s harvest season brings with it a wealth of culinary delights and gastronomic experiences, from food and drink festivals, to trails and tastings.

As autumn unfolds and the nights grow longer, Britain’s dark skies come alive with shimmering stars, driving opportunities for astrotourism.

From Latin American fusion food to Scottish cuisine using foraged ingredients, get a taste for Britain’s freshest foodie openings.

As global attention turns to France for the Paris 2024 Olympic and Paralympic Games, VisitBritain is seizing the opportunity to promote Britain as a visitor destination, rolling out its latest campaign across France to drive growth.

Follow in Taylor Swift's footsteps and explore the capital with this round-up of all the destinations featured in her song "London Boy", complete with exciting things to experience along the way…

VisitEngland has today, 11 July published its 2023 Annual Survey of Visits to Visitor Attractions showing that while visits to attractions across England continued to recover last year, they were still significantly down on pre-pandemic levels.

The annual VisitEngland Awards for Excellence 2024 took place at the Rum Warehouse, Titanic Hotel Liverpool on Wednesday 5 June 2024.

From countryside getaways to urban luxury, here's the latest new and planned openings in Britain’s accommodation sector.

From cosy neighbourhood restaurants to buzzing street food markets, Britain’s new foodie scene is booming in 2024.

Visitors spent an additional £1.26 billion across Britain as a result of activity by national tourism agency VisitBritain/VisitEngland, latest figures show.

VisitEngland is working with AccessAble to support hospitality and tourism businesses across England to provide detailed descriptions of their venue accessibility for visitors.

Britain’s national tourism agency VisitBritain and the Saudi Tourism Authority have today, 14 May, signed a Declaration of Intent, setting out areas of co-operation between Britain and Saudi Arabia to develop and grow tourism.

We’ve been thrilled to have been selected by The Sunday Times as one of the Best Places to Work for 2024 as part of their annual survey.

Gear up for the 2024 Paris Olympics with Britain’s top sporting experiences and accommodation.

As the Paris Olympics 2024 approach, explore the attractions and experiences on offer at the Queen Elizabeth Olympic Park in Stratford.

Britain’s visitor offer will be taking centre stage in Saudi Arabia in May with VisitBritain leading a tourism delegation as part of GREAT FUTURES, a major trade expo being held by the UK Government’s GREAT campaign in partnership with the Kingdom of Saudi Arabia’s Government.

Follow in the footsteps of Bridgerton’s stars and discover the real-life filming locations on a trip to Britain.

With the summer holidays fast approaching, it’s time to cast an eye towards Britain’s exciting new accommodation offerings.

VisitEngland has today, 8 April, announced the finalists who will go forward to compete for the tourism industry’s annual national Awards for Excellence.

With the year well underway, new restaurant offerings are ready to make their mark on Britain’s foodie scene.

11 million Brits plan a UK holiday trip for the Easter weekend, bringing a £3.2 billion economic boost.

VisitEngland has today, 25 March, announced Pete Chambers from the Coventry Music Museum is the winner of its Tourism Superstar 2024 competition.

Discover how Britain indulges visitors in a world of flavours and unforgettable experiences in 2024.

Check out these themed rail experiences and itineraries to take you outside the cities and explore further across Britain’s nations and regions.

Check out our thrilling rail itinerary ideas and explore the best of Britain’s nations and regions all year round.

Week-long celebration of England’s tourism industry fast approaching

VisitEngland has today, Tuesday 5 March, announced that this year’s VisitEngland Awards for Excellence will be held at Rum Warehouse at The Titanic Hotel Liverpool on 5 June.

Set jet across Britain to visit your favourite fictional realms and literary destinations.

From coastal getaways to city centre luxury, Britain’s accommodation offering continues to grow in 2024.

Get involved in English Tourism Week with the new toolkit

Explore the newly opened sections of the ‘King Charles III England Coast Path’

VisitEngland’s Tourism Superstar 2024 competition has launched today, Monday 19 February, with the public urged to get involved and cast their vote.

Dance the night away at one of these unforgettable music festivals this summer.

Discover your next culinary obsession with these six Michelin Green Star winners 2024.

Explore Britain’s top 10 lesser-known festivals celebrating diversity and inclusion in 2024.

VisitBritain, in partnership with MeetEngland, Meet in Wales, VisitScotland Business Events, and ABPCO (Association of British Professional Congress Organisers) explored the importance of ‘impact beyond the plenary’ at its first Association Conference at the Edinburgh International Conference Centre (EICC).

From traditional Mexican tacos by a Hollywood star in London to modern British fare in Yorkshire, Britain’s new restaurant scene is booming in 2024.

The VisitBritain Gift Card is now available to purchase on the VisitBritain Shop.

Speech by our CEO Patricia Yates at our flagship 'Showcase Britain' event, held at the Old Royal Naval College, Greenwich, welcoming 120 travel buyers and media from 18 countries to promote Britain's outstanding tourism offer.

VisitEngland has today 18 January revealed the 10 superstars to make the shortlist of its annual search to find the unsung hero of England’s tourism industry.

National tourism agency VisitBritain is gearing up to welcome more than 120 international travel buyers for a series of educational visits across Britain, as part of its flagship ‘Showcase Britain 2024’ trade event.

Create your own holiday trail that blends heart-racing adventures, scenic wonders, and gourmet food experiences.

We have curated the ultimate city-break guide to Leeds, including suggestions on where to stay, where to dine, and all the best experiences.

From lavish city centre locations to luxury lodges a stone’s throw from Michelin-starred dining, Britain’s accommodation offering continues to expand in 2024.

From innovative entertainment venues to the latest food halls, find out why a trip to Britain should be on your bucket list for 2024.

VisitBritain publishes inbound tourism forecast for 2024