Persona

My fiancé and I had such a great time at Persona!

Aesthetic - 10/10
Moody, vibey, everything I want in an underground bar! It's very sultry and while there wasn't a DJ at the time we went, I can see how a DJ in that space would elevate the bar even more.

Staff - 8/10
Our bartender made our drinks perfectly! Admittedly, when we asked for guidance on drink choices he kinda just lead us to reading over the menu which is why I'm only rating an 8 out of 10.

Our Order:
- Tropical Tease - I LOVE a clarified drink and this one did not disappoint! Perfectly tiki but moody.
- Intersection - My fiancé loved his drink! It went down too smoothly.

When in SF, check out Persona!

This place is now my new favorite place in The City. Everything from the vibes, to the drinks, to the service, to the drinks were on point. Albeit a few drinks were on the pricier side, this seems to be normal for drinks in the city. We started off with taking a tequila shot as recommended by the bartender that went down super smooth.
I had booked a reservation and we were led to the back area where there was booth type seating and small round tables lined all in a row. The music and hustle and bustle can still be heard from the main area so we weren't missing any action from that side.
The drinks here are absolutely amazing. My cousin had this matcha mirage cocktail that consisted of matcha, gin, mint, and lime that was probably the best thing I've had that night so far. Strong, yet sweet and tart. Perfect combo. I had the Intersection. This consisted of Thai tea, egg whites, bourbon, and milk wash. This is very similar to a whiskey sour which is usually my go to. Loved the Intersection. The fragrance and creaminess from the Thai tea and egg whites really brought how how smooth the bourbon was from the drink itself. I need to come back to try everything else.

This bar is one of my favs in the city.
I love the drinks and their menu. The bar tender from Romania is super nice and made me a great mezcal drink which wasn't on menu and was very friendly.
The place has a good vibe to it and is super chilled.

Came by Persona when they officially re-launched their renovations. The updated space is even more sexy, intimate, and chic than it already was. DJ space has been moved closer to the stairs. Left side of the bar now has an almost enclosed feeling with collapsable highboy tables for two, in addition to the plethora of seats and couches. Right side of the bar has an elevated seating area as well as a pool table. Left side is definitely more for lounging and right side for standing and activities.

Ordered with my go to bartner, Marcus, who always delivers exceptional service and make delicious cocktails. I star every visit with an Intersection which is like a variation of a sour cocktail. One of my absolute favorites.
Another cocktail I;ve been ordering recently is the Devil In Miss Jones with mezcal, beets, cucumber, turmeric, ginger, lime, and celery bitters. Earthy yet very refreshing cocktail that's a beautiful deep red color. Persona continues to be one of my go to bars in SF.

I recently visited Persona and had a great time!

My friends and I came Friday evening, a little after 11 pm, for some Friday night drinks. It was my first time here and I was surprised by how large the place is and how much seating is available. We were able to place two tables together and create a comfy cornerfor the 7 of us.

The lounge area is perfect for chilling with friends, whether you're in a big group or just a few people. It wasn't too crowded, even on a Friday night, which was a pleasant surprise. The music was at a reasonable level until around midnight when they cranked it up, making it hard to have a conversation. We finally left around 12:30 as it got too loud for us.

The cocktails were reasonably priced (most were around $15-16) and looked amazing. I opted for a mocktail called the Cozy Cool ($10) and it was delicious as well.

Overall, Persona is a great spot for a casual night out with friends. I would definitely recommend checking it out.

A hidden gem! I attended a work event at Persona in April and we had a fab time.

We took an Uber which worked well. I wouldn't personally want to park or walk around at night in the neighborhood. But once we made our way down the neon-signed staircase we were transported to a dimly lit, vibey bar/lounge.

There's a large U-shaped bar with seats, some booths, and various other seating options. There was a DJ (think they offer that weekly) and some space for dancing. The craft cocktail menu is presented in a small book, a fun touch!

The Midnight Smoke Show was my drink of choice: tequila, grapefruit, lime, Aperol, salt.

The setting, the drinks, the friendly service...I'd definitely go back!

I attended a work event at Persona and had a splendid time. When you first arrive there's a picture perfect spot to snag a selfie with your group and from there you descend into a really nice, moody bar. It's not massive, but still a good size, when it's packed it may feel a bit tight, but there is still room to move around, and nooks and crannies to sit and have a conversation with folks.

The bartenders were great at fixing some NA drinks for me, and overall I enjoyed my time here.

I attended a private work party at Persona and had such a blast! It's in a bit of a dicey area but as soon as you trek down the steep staircase, you're transported into a dimly lit lounge with a swanky bar.

We definitely filled up the space with our large party of about 100 or so people. The bartenders remained friendly and calm throughout the chaos and the cocktails were super impressive. I was glad to see so many options available and the bartender even offered to alter a drink a bit since I'm not a huge fan of super smoky mezcal.

The sound system was great too with the DJ and live saxophone player perfectly setting the vibe all night long. I appreciated that there were plenty of spots to sit down too including booths, lounge chairs, and bar stools. I'd definitely recommend Persona for your next event.

I visited Persona as an attendee at a private event. The bar is down a steep staircase off Sutter St. You're greeted by a wonderfully photographable neon sign straightaway. Inside, it feels like a moody speakeasy.

The bar is U-shaped. There are booth seating areas on each side as well as a pool table. The bar didn't feel huge but it easily fit our 100+ attendees plus multiple vendors. Staff did an excellent job keeping up with our loud and ravenously thirsty group.

They serve an elevated cocktail menu with ingredients like palo santo, kombucha, cold brew, sherry wine, matcha, mushrooms, beets, and more. I don't believe they have food but outside catering is allowed for events.

This would make a great option for your private events, friends night out, or date night!

Such a bar with some amazing handcrafted cocktails that are so unique and intricate! Gives you speakeasy vibes walking down the stairs to a dim-lit large room with a small stage, large bar and some lounge seating. We were there for a work off-site and it was so fun. There's a little stage area where a DJ and a saxophonist were playing. The dance floor pretty much congregates in front of the stage. The bartenders were all so friendly and very knowledgeable about the cocktail menu to give recommendations of savory, sweet, or strong cocktails.

Overall, a great time!