Business & Tech
Blue Point Brewery Among Winners Of 2021 Craft Marketing Awards
The Patchogue business, which was the only Long Island brewery to win one of the awards, received the award for the best can design.
![The local was among several New York winners and the only Long Island brewery recognized in this year’s worldwide competition.](https://patch.com/img/cdn20/users/22821270/20210528/034514/styles/patch_image/public/image001___28154331762.jpg)
PATCHOGUE, NY — The Blue Point Brewing Company in Patchogue was recently named one of the winners of the 2021 Craft Beer Marketing Awards.
The local was among several New York winners and the only Long Island brewery recognized in this year’s worldwide competition.
This is the first of its kind international global competition to recognize the artwork, design, and retail marketing efforts behind craft beer.
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The Patchogue business received the award for the best can design. The other New York winners include breweries from Brooklyn, Rochester, and New York City.
"We were so impressed by the sheer creativity, innovation, and caliber of marketing displayed in entries from around the world in every category," Craft Beer Marketing Awards co-founder Jim McCune said.
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For the first time, the contest accepted entries from around the world. A total of 196 awards were presented to winning brewers, designers, and marketing agencies.
The awards consisted of 33 categories from labels to logos and tap handles to taprooms, evaluated by a panel of over 300 industry professional judges.
In this year's competition are two special categories: "Pandemic Marketing," which looks at original marketing undertaken during the coronavirus pandemic, and "Human Rights," to celebrate those who support the fight for equality for all via different forms of marketing and design.
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