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Ashley Graham turned heads in two different body-hugging dresses while promoting her show Side Hustlers in Midtown Manhattan on Monday.
The 36-year-old plus-size IMG Model showcased her curvaceous 5ft9in figure in a navy-blue ruched dress, featuring spaghetti straps and a calf-flashing slit, along with brown cha-cha heels selected by stylist Emily Evans.
Ashley's tightly-rippled frock also featured black-and-gold fabric at the base as she departed Rockefeller Center's Studio 1A.
Hairstylist Danielle Priano blew out Graham's raven mane for the TODAY show appearance.
Make-up artist Nadia Tayeh defined the Nebraska-born beauty's brows, applied blush on her cheekbones, and overlined her glossy lips.
Ashley Graham turned heads in two different body-hugging dresses while promoting her show Side Hustlers in Midtown Manhattan on Monday
Earlier that same morning, Ashley also donned a €780 [£665] leopard-print turtleneck dress, from The New Arrivals, with gold stilettos to tape an interview with CBS Mornings inside Studio 1515 at ViacomCBS' headquarters in Times Square.
Graham and Emma Grede, the Kardashian family's business partner, executive produce and host the second season of reality TV competition Side Hustlers, which premieres this Friday on the Roku Channel.
In it, the body positivity activist and the British 41-year-old - who both grew up with dyslexia - decide which female entrepreneurs will be granted a $15K start-up fund and mentorship in order to transform their side hustles into their main hustles.
During season one, Ashley invested in Rif Care founders Rebecca Caputo and Valeria Emanuel's business of feminine hygiene products (tampons, pads, leakproof underwear) made out of organic materials like bamboo.
'Mine are scaling quickly,' Graham boasted on TODAY.
'All I had to do was push them a little bit. They had everything they needed, but they needed a confidence boost. And sure enough, I think that they've been doubling in sales. They've been doing incredible.'
The A Kids Book About Beauty author continued: 'This isn't just a "yes, no, here's the money, what's the deal?" We wanted to see what was under the hood of every single business before we went into it, and we want our viewers to understand what it really was like to build a business because there's not one way to do it. There's so many different ways, so many different opportunities. Some people just need $10K. Some people need $1M.
'You just don't know what you need. But when we're saying no [to them], we're saying it with the why. It's not just a harsh no. And Emma will tell you, we didn't sugarcoat anything. Emma's not a sugarcoater anyways. I'm more of a sugarcoater, but we have to tell them like it is otherwise they're not going to be successful. The nos we've had has made us more successful also.'
The 36-year-old plus-size IMG Model showcased her curvaceous 5ft9in figure in a navy-blue ruched dress, featuring spaghetti straps and a calf-flashing slit, along with brown cha-cha heels selected by stylist Emily Evans
Ashley's tightly-rippled frock also featured black-and-gold fabric at the base as she departed Rockefeller Center's Studio 1A
Hairstylist Danielle Priano blew out Graham's raven mane for the TODAY show appearance
Make-up artist Nadia Tayeh defined the Nebraska-born beauty's brows, applied blush on her cheekbones, and overlined her glossy lips
Earlier that same morning, Ashley also donned a leopard-print turtleneck dress with gold stilettos to tape an interview with CBS Mornings inside Studio 1515 at ViacomCBS' headquarters in Times Square
Graham and Emma Grede (R), the Kardashian family's business partner, executive produce and host the second season of reality TV competition Side Hustlers, which premieres this Friday on the Roku Channel
In it, the body positivity activist and the British 41-year-old - who both grew up with dyslexia - decide which female entrepreneurs will be granted a $15K start-up fund and mentorship in order to transform their side hustles into their main hustles
During season one, Ashley invested in Rif Care founders Rebecca Caputo and Valeria Emanuel's (pictured in March) business of feminine hygiene products made out of organic materials like bamboo
Graham boasted on TODAY: 'Mine are scaling quickly. All I had to do was push them a little bit. They had everything they needed, but they needed a confidence boost. And sure enough, I think that they've been doubling in sales. They've been doing incredible'
The A Kids Book About Beauty author continued: 'This isn't just a "yes, no, here's the money, what's the deal?" We wanted to see what was under the hood of every single business before we went into it, and we want our viewers to understand what it really was like to build a business because there's not one way to do it'
Ashley and her husband Justin Ervin (R, pictured June 28) - who met at church in 2009 - will impressively celebrate their 14th wedding anniversary this Wednesday
Graham and the 35-year-old cinematographer are proud parents of four-year-old son Isaac Ervin and two-year-old twin sons Malachi Ervin and Roman Ervin (pictured August 2)
Ashley's career was originally launched in 2010 after starring in a Lane Bryant TV commercial.
Graham and her husband Justin Ervin - who met at church in 2009 - will impressively celebrate their 14th wedding anniversary this Wednesday.
The Revlon brand ambassador and the 35-year-old cinematographer are proud parents of four-year-old
son Isaac Ervin and two-year-old twin sons Malachi Ervin and Roman Ervin.
Justin has been hard at work directing a documentary based on Dr. Claud Anderson's 2001 best-selling book PowerNomics.
Ervin's last IMDb-credited gig was shooting Brandon Eric Kamin's long-delayed drama Rittenhouse Square starring Nick Nolte as a homeless veteran and Dharon Jones as a street singer, who 'remedy dark times through friendship and music.'
