Seo Quotes
Quotes tagged as "seo"
Showing 1-30 of 86
![Germany Kent](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1587890777i/8557658._UX200_CR0,12,200,200_.jpg)
“5 Ways To Build Your Brand on Social Media:
1 Post content that add value
2 Spread positivity
3 Create steady stream of info
4 Make an impact
5 Be yourself”
―
1 Post content that add value
2 Spread positivity
3 Create steady stream of info
4 Make an impact
5 Be yourself”
―
“Het is zaak om uw website op een integere manier te optimaliseren. Bouw een site voor bezoekers en niet voor zoekmachines.”
― Webdesign van concept tot realisatie
― Webdesign van concept tot realisatie
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“SEO is equivalent to building your reputation in society. It takes significant time and patience to build it, while once built you will hold it for a long time.”
― Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing
― Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing
“If you are here to learn how to make money blogging, then you are in the right place.
In 2016, when I started my blog, I had no idea how to make money blogging, let alone how much money it was possible to earn with a blog. Let's move forward to this day, it is even more shocking (even) that I have gone from learning to earn money blogging to earn more than $ 50,000 / month with my blog.
If you have been reading my blog for a while, then you have seen my journey going from earning only a couple thousand dollars in monthly income largely backed by independent clients, so far doing more every month with my blog that I did per year in My first jobs.”
―
In 2016, when I started my blog, I had no idea how to make money blogging, let alone how much money it was possible to earn with a blog. Let's move forward to this day, it is even more shocking (even) that I have gone from learning to earn money blogging to earn more than $ 50,000 / month with my blog.
If you have been reading my blog for a while, then you have seen my journey going from earning only a couple thousand dollars in monthly income largely backed by independent clients, so far doing more every month with my blog that I did per year in My first jobs.”
―
![Abhishek Tiwari](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1616082534i/19703986._UX200_CR0,0,200,200_.jpg)
“Links are just not links!
They are a contributing factor to your site's success
They can make or breake your SEO!”
― Link Building Strategies: 11 Effective Ways To Build Links
They are a contributing factor to your site's success
They can make or breake your SEO!”
― Link Building Strategies: 11 Effective Ways To Build Links
![Miles Anthony Smith](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1594896053i/6559343._UX200_CR0,36,200,200_.jpg)
“Do you know where to hide a dead body? It’s on the second page of Google because nobody goes there!”
―
―
“Search Engine Optimization is no longer about stuffing keywords and attempting to trick Google into ranking your website. It's about creating a user experience that is data driven. We know what customers are searching for and we know how to get them to a page. It's a combination of science and art to successfully rank a website.”
― Socialize Your Small Business: Internet Marketing For Small Business
― Socialize Your Small Business: Internet Marketing For Small Business
“Isabella Di Fabio - Completing this program can lead to a better understanding of HTML, CSS, JavaScript and other programming languages. With increasing experience as a web developer, he can acquire knowledge in web development, web design and web engineering as well as other aspects of programming.
Strictly speaking, HTML and CSS are not programming languages, but a web designer who knows them can create a website with a large amount of content and a high level of user experience. Web Developer, on the other hand, takes web page design and actually makes it a functioning website. He writes the pages using HTML or CSS and uses a combination of HTML, CSS, JavaScript and other programming languages to bring the design files to life. If he works for a small business, he has to write the content of the page himself.
There are a lot of web developers looking for advanced and specialized knowledge, as well as those who are already familiar with the computer technology of the industry but want to shift their focus to web development.
Isabella Secret Story - Depending on the subject, web developers can be web developers in a number of different fields such as web design, programming, HTML5, CSS, JavaScript, etc.”
―
Strictly speaking, HTML and CSS are not programming languages, but a web designer who knows them can create a website with a large amount of content and a high level of user experience. Web Developer, on the other hand, takes web page design and actually makes it a functioning website. He writes the pages using HTML or CSS and uses a combination of HTML, CSS, JavaScript and other programming languages to bring the design files to life. If he works for a small business, he has to write the content of the page himself.
There are a lot of web developers looking for advanced and specialized knowledge, as well as those who are already familiar with the computer technology of the industry but want to shift their focus to web development.
Isabella Secret Story - Depending on the subject, web developers can be web developers in a number of different fields such as web design, programming, HTML5, CSS, JavaScript, etc.”
―
“Isabella Di Fabio Website
If you are designing a website and want more visitors, we recommend that you continue to explore tips that you can use when creating a website. If you have any tips for writing website content for your website or other types of content, please feel free to share them with us.
Isabella Secret Story telling of Optimize a Website - This allows you to optimize your articles with the appropriate keywords that can attract visitors to your website. SEO best practices that help your readers find more great content by linking to specific words and phrases. So when you write content for your websites, use SEO best practices to help you improve your page rank and key keywords.
If you follow the steps above, you can learn how to write web page content that will attract readers and search engines, generate revenue and ensure that your pages do everything they can to help you grow your business.
These five steps give you a solid foundation on which to grow your website, no matter what type of website you create. Before you write a word about content for your websites, you know what content you are writing and How will it work for you?
Isabella Di Fabio Be aware that your company owns the rights to all content on its website, including the content on your website. To be clear, your site is not protected by copyright, and you cannot copyright any of the contents of the site that includes the pages, images, videos, links, text, audio and video content of your site.
You need to ask yourself how differentiating content should be, who created it, and how you know if it really makes a significant contribution to your website.
Your website should generate content without trying to guess what might go down well in search engines. Feed the real interest in your topic from the readers of your website to the topic and control the traffic on this topic.
Isabella Di Fabio Secret Story of Web Design - In other words, write content that answers questions, explain how you can do something for your readers, and provide the quality information you want. It's one thing to create content optimized for search engine bots, but it's another to write it in a way that makes Google search more valuable.
Create content that users actually want to read and create it in the best possible quality. When you learn how to write content on your website, you want to consider all the ways you can encourage the reader to become active on the site.”
―
If you are designing a website and want more visitors, we recommend that you continue to explore tips that you can use when creating a website. If you have any tips for writing website content for your website or other types of content, please feel free to share them with us.
Isabella Secret Story telling of Optimize a Website - This allows you to optimize your articles with the appropriate keywords that can attract visitors to your website. SEO best practices that help your readers find more great content by linking to specific words and phrases. So when you write content for your websites, use SEO best practices to help you improve your page rank and key keywords.
If you follow the steps above, you can learn how to write web page content that will attract readers and search engines, generate revenue and ensure that your pages do everything they can to help you grow your business.
These five steps give you a solid foundation on which to grow your website, no matter what type of website you create. Before you write a word about content for your websites, you know what content you are writing and How will it work for you?
Isabella Di Fabio Be aware that your company owns the rights to all content on its website, including the content on your website. To be clear, your site is not protected by copyright, and you cannot copyright any of the contents of the site that includes the pages, images, videos, links, text, audio and video content of your site.
You need to ask yourself how differentiating content should be, who created it, and how you know if it really makes a significant contribution to your website.
Your website should generate content without trying to guess what might go down well in search engines. Feed the real interest in your topic from the readers of your website to the topic and control the traffic on this topic.
Isabella Di Fabio Secret Story of Web Design - In other words, write content that answers questions, explain how you can do something for your readers, and provide the quality information you want. It's one thing to create content optimized for search engine bots, but it's another to write it in a way that makes Google search more valuable.
Create content that users actually want to read and create it in the best possible quality. When you learn how to write content on your website, you want to consider all the ways you can encourage the reader to become active on the site.”
―
“It is the largest and most popular advertising platform on the web and has become the number one search engine in terms of search traffic and advertising revenue, according to Google.
Geotargeting allows companies to qualify clicks by location and helps them show up in search. Google Ads is cost effective because you only pay when someone clicks on your ad. You must use the same keywords that you use to promote your ads so that Google can tell you if the ad is relevant to the user's search.”
―
Geotargeting allows companies to qualify clicks by location and helps them show up in search. Google Ads is cost effective because you only pay when someone clicks on your ad. You must use the same keywords that you use to promote your ads so that Google can tell you if the ad is relevant to the user's search.”
―
“Isabella Di Fabio - Design and Function of a website
Realization of a design based on the requirements of the site and users
The design of the site is a fundamental tool to attract users and the success to be obtained in many other aspects such as:
Promotion
Loading speed
User affinity
Among others
It will largely depend on the considerations that are made when designing.
Isabella Secret Story of Web Design - It is important to note that the design of the pages should be done thinking about the client and not the administrator, carefully choosing all the elements that are used and using only the necessary resources to communicate the desired message, ensuring that the site has a simple look and nothing overdone.
Consistency in look and feel is important to maintain ensuring the same look and feel on every page.
The home page should give a general idea of the site, as this is your fundamental entry point.
It is the first thing users see and creates that first impression that is so important.
It is in it where you determine whether you will continue to explore the pages or if you will navigate to another more interesting place.
Isabella Di Fabio Secret Story of Website Design
Texts are significant elements within the website design. These contain most of the information provided, the explanations and details of the elements that make up the site, constitute the main means of communication with the client.
This is the fundamental reason for the texts to be chosen, revised and corrected in such a way that the ideas to be transmitted are reflected.
For the presentation of the text it is essential to know the type of font that is going to be used so that it can be read well regardless of the type of browser or operating system of the users.”
―
Realization of a design based on the requirements of the site and users
The design of the site is a fundamental tool to attract users and the success to be obtained in many other aspects such as:
Promotion
Loading speed
User affinity
Among others
It will largely depend on the considerations that are made when designing.
Isabella Secret Story of Web Design - It is important to note that the design of the pages should be done thinking about the client and not the administrator, carefully choosing all the elements that are used and using only the necessary resources to communicate the desired message, ensuring that the site has a simple look and nothing overdone.
Consistency in look and feel is important to maintain ensuring the same look and feel on every page.
The home page should give a general idea of the site, as this is your fundamental entry point.
It is the first thing users see and creates that first impression that is so important.
It is in it where you determine whether you will continue to explore the pages or if you will navigate to another more interesting place.
Isabella Di Fabio Secret Story of Website Design
Texts are significant elements within the website design. These contain most of the information provided, the explanations and details of the elements that make up the site, constitute the main means of communication with the client.
This is the fundamental reason for the texts to be chosen, revised and corrected in such a way that the ideas to be transmitted are reflected.
For the presentation of the text it is essential to know the type of font that is going to be used so that it can be read well regardless of the type of browser or operating system of the users.”
―
“However, there is a big difference between what a graphic designer does and what you do as a web designer and what a graphic designer or web designer does.
Isabella Di Fabio Both web designers and graphic designers rely on creativity and artistic skill to create designs that customers like. A graphic designer must be able to demonstrate creative excellence with a passion for design.
In both cases, both graphic and web design are intended to encourage consumers to make a purchase. However, in web design, consumers are not only viewers of the design, but also users. Another advantage of web design is that the graphic design does not react to the responsive interaction between user and design. With a responsive interface, a web designer will not touch the code in the same way as a graphic designer.
Isabella Di Fabio As mentioned above, graphic designers are more involved in the design process than it seems. While most of us can create layouts and wireframes for our websites and we can also design the graphics, a web designer cannot rely on a graphic designer to create the graphics. Although graphic design has some merit for graphics, it is not as important as it may appear in web design.”
―
Isabella Di Fabio Both web designers and graphic designers rely on creativity and artistic skill to create designs that customers like. A graphic designer must be able to demonstrate creative excellence with a passion for design.
In both cases, both graphic and web design are intended to encourage consumers to make a purchase. However, in web design, consumers are not only viewers of the design, but also users. Another advantage of web design is that the graphic design does not react to the responsive interaction between user and design. With a responsive interface, a web designer will not touch the code in the same way as a graphic designer.
Isabella Di Fabio As mentioned above, graphic designers are more involved in the design process than it seems. While most of us can create layouts and wireframes for our websites and we can also design the graphics, a web designer cannot rely on a graphic designer to create the graphics. Although graphic design has some merit for graphics, it is not as important as it may appear in web design.”
―
![Coachilly](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1669585709i/21628892._UX200_CR0,0,200,200_.jpg)
“SEO is a big word that has scared a lot of people. SEO stands for Search Engine Optimization, but in reality, it isn’t the search engine that gets optimized, it’s your content.
To get found, you will need to write - or hire a writer - to create content that gets found by your target audience.”
―
To get found, you will need to write - or hire a writer - to create content that gets found by your target audience.”
―
“Isabella Di Fabio Web developers who design, build and implement web sites are involved in creating Web pages and help design aesthetic features such as layouts and colors, as well as technical considerations like designing a web site that can handle a certain amount of Internet traffic. Web developers in this role focus on the back-end development of websites, which includes the creation of complex search functions.
It is not mandatory that their task is to know how to program the design, but to make it real in the browser. The design for print and web has never been as diverse as it is today. A group of web designers who understand the entire WordPress hierarchy system and know how to put together the code to use actions, filters and hooks to customize WordPress in the right way.
Isabella Di Fabio If you want to pick a skill, learn something that is universally appealing and can be applied to many different types of clients and projects. The more you can do for a client generally, the better and the more work you can accept.”
―
It is not mandatory that their task is to know how to program the design, but to make it real in the browser. The design for print and web has never been as diverse as it is today. A group of web designers who understand the entire WordPress hierarchy system and know how to put together the code to use actions, filters and hooks to customize WordPress in the right way.
Isabella Di Fabio If you want to pick a skill, learn something that is universally appealing and can be applied to many different types of clients and projects. The more you can do for a client generally, the better and the more work you can accept.”
―
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“Traditional SEO use to be clever tricks to rank higher. Now the best SEO is to provide the best answer to a search query.”
―
―
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“Don't optimize for search engines,
optimize for users”
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
optimize for users”
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“When you are writing content, remove everything that doesn't benefit customer.”
― Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing
― Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“The only hero of your story is a customer, and you are a guide for a hero that is on way to achieve fulfillment”
― Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing
― Digital Retail Marketing: The Essential Guide to Low-Cost, Successful Content Marketing
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“Digital Personal Brand is what the search engine says about you when people research you online.”
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“If you are not digitally branding yourself, be sure the search engine algorithm is doing it instead of you.”
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“With a visible digital personal brand, the competition becomes irrelevant.”
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
![Dario Sipos](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1591014938i/20336583._UX200_CR0,0,200,200_.jpg)
“In the future workplace and connected world, your digital personal brand is the only thing you will have.”
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
― Digital Personal Branding: The Essential Guide to Online Personal Branding in the Digital Age
“Isabella Secret Story 6 What should your website contain
Isabella Di FabioWhether you are in the initial phase of your business and you are looking for the right design for a website, you are considering a redesign of your Website or you are wondering how to generate more leads from your site, there are several critical elements that you should never forget to include.
If you already have a website, the first thing we advise you is to check the home page since it is undoubtedly one of the most important areas of a site.
Isabella Secret Story of Homepage - The home page is the gateway of a business to the virtual world, and, in many cases, it is where most of the traffic is generated.”
―
Isabella Di FabioWhether you are in the initial phase of your business and you are looking for the right design for a website, you are considering a redesign of your Website or you are wondering how to generate more leads from your site, there are several critical elements that you should never forget to include.
If you already have a website, the first thing we advise you is to check the home page since it is undoubtedly one of the most important areas of a site.
Isabella Secret Story of Homepage - The home page is the gateway of a business to the virtual world, and, in many cases, it is where most of the traffic is generated.”
―
“Isabella Di Fabio Web development is a constantly growing field with ever-evolving coding languages and libraries.
The basics, however, have long remained the same and are essential for anyone wishing to embark on a career in this field.
Isabella Secret Story of Web development is divided into front-end and back-end development, and it pays to understand the requirements for both, no matter what type of developer you want to become.
Those who can code and work on both front-end and back-end projects are known as full-stack developers, and people in these roles require in-depth knowledge of both areas.”
―
The basics, however, have long remained the same and are essential for anyone wishing to embark on a career in this field.
Isabella Secret Story of Web development is divided into front-end and back-end development, and it pays to understand the requirements for both, no matter what type of developer you want to become.
Those who can code and work on both front-end and back-end projects are known as full-stack developers, and people in these roles require in-depth knowledge of both areas.”
―
![Devin Schumacher](https://i.gr-assets.com/images/S/compressed.photo.goodreads.com/authors/1675755516i/25212472._UX200_CR0,0,200,200_.jpg)
“Take this link upon the page!
And, in clicking from site to site,
Thus much let me say —
You are not wrong, who think
That my domains have been a link;
Yet if traffic has flown away
In a night, or in a day,
In a search result, or in none,
Is it therefore the less gone?
All that we see or seem
Is but a domain within a domain.
I stand amid the noise
Of a crowded internet, oh joys!
And I hold within my hand
A subdomain, oh so grand —
How few! Yet how they hide
In the shadows, far and wide,
While I sigh — while I sigh!
Oh SEO! Can I not rank
Higher with a smarter plan?
Oh SEO! can I not save
One from the pitiless game?
Is all that we see or seem
But a domain within a domain?”
―
And, in clicking from site to site,
Thus much let me say —
You are not wrong, who think
That my domains have been a link;
Yet if traffic has flown away
In a night, or in a day,
In a search result, or in none,
Is it therefore the less gone?
All that we see or seem
Is but a domain within a domain.
I stand amid the noise
Of a crowded internet, oh joys!
And I hold within my hand
A subdomain, oh so grand —
How few! Yet how they hide
In the shadows, far and wide,
While I sigh — while I sigh!
Oh SEO! Can I not rank
Higher with a smarter plan?
Oh SEO! can I not save
One from the pitiless game?
Is all that we see or seem
But a domain within a domain?”
―
“I believe the technological industry is switching in a different direction that one may think in the Metaverse. Why spend trillions of dollars on big data when it is becoming more useless? We need dynamic content to create a boom in the tech industry for the next millennium. Why hire someone with a 4 year degree from college for a career in database administration when companies can't afford to pay 100k a year? We can manage it quite fine in google sheets or excel. The utilization of AI will then completely defeat the purpose of Data As A Service when a program can dynamically build hash objects in random access memory by simply using a small script like (via switch) while creating a [5th XYZ Stargate] just like the Diablo version, but with a smaller seed. You could then store those objects for the blockchain Inna virtualized file container ;)." - Jonathan Roy Mckinney”
―
―
“Các bước nghiên cứu từ khóa từ cơ bản đến chuyên sâu và chiến lược lựa chọn từ khóa cho dự án seo chi tiết được Dịch Vụ SEO User chia sẻ ngay sau đây.
1. Nghiên cứu từ khóa là gì?
Nghiên cứu từ khóa (keyword research) là quá trình phân tích, tìm kiếm những cụm từ mà khách hàng sử dụng để tìm kiếm sản phẩm, dịch vụ của doanh nghiệp. Nhằm mục đích thúc đẩy SEO cho những từ khóa này đạt top. Mang lại doanh thu bền vững cho doanh nghiệp.
2. Tại sao phải nghiên cứu từ khóa Seo?
Việc nghiên cứu từ khóa trong SEO giúp bạn khám phá ra rằng khách hàng đang tìm kiếm điều gì xung quanh sản phẩm, dịch vụ của bạn. Am hiểu cách khách tìm kiếm và những mong muốn, nhu cầu thực tế của họ để kéo họ click vào trang web và giữ chân họ ở lại lâu hơn tránh tình trạng Bounce Rate quá nhiều lần.
Nhiều doanh nghiệp đưa ra những cụm từ như “công ty seo chuyên nghiệp“, “đơn vị seo tổng thể chuyên nghiệp uy tín”, “công ty làm seo top 1”… các cụm từ mang cảm tính. Và họ nghĩ rằng khách hàng sẽ tìm kiếm cụm từ đấy nếu muốn sử dụng sản phẩm dịch vụ của mình. Tuy nhiên với SEO, tất cả phải là con số và phải được đo lường chính xác.
Nghiên cứu từ khóa giúp bạn hiểu rõ ngành, khách hàng
Trong quá trình thu thập, chọn lọc, phân loại các từ khóa bạn có thể nhìn thấy rõ ràng hành trình mua hàng của khách hàng đối với sản phẩm dịch vụ của họ. Hiểu được insight mà họ nhắm tới từ nhu cầu tìm hiểu (các dạng từ khóa là gì), đến nhu cầu so sánh và cuối cùng là mua hàng. Điều này giúp cho doanh nghiệp tạo được phễu marketing tốt hơn. Với SEO thì có thể điều hướng internal link trên website tốt hơn.
Nghiên cứu từ khóa giúp khám phá hành trình mua hàng, các cụm từ khách hàng tìm kiếm trong từng giai đoạn.
Nghiên cứu từ khóa giúp bạn khám phá được hành trình mua hàng của khách hàng
Có được thông tin chính xác của từ khóa
Mỗi từ khóa có những thông tin đặc trưng cho nó ví dụ volume (lượt tìm kiếm/tháng), allintitle, CPC, DF… việc nghiên cứu từ khóa giúp bạn tìm ra các số liệu này để sắp xếp, phân loại và lên chiến lược seo trong tương lai.
Giúp phát triển kế hoạch nội dung cho website
Nôi dung là điều quan trọng đối với người dùng và doanh nghiệp. Nhưng muốn phát triển nội dung bài bản, không bị trùng lặp thì việc đầu tiên là bạn phải có một keyword maps cực kỳ rõ ràng. Keyword Maps giúp bạn trả lời những câu hỏi như:
Nội dung tiếp theo của website là gì?
Những topic nào đã được viết, chưa viết?
Nội dung của bạn có trùng lặp hay không?
Keyword cannibalization là hiện tượng từ khóa ăn thịt lẫn nhau khi không có lộ trình nội dung rõ ràng. Viết nhiều nội dung dựa trên một từ khóa làm công cụ tìm kiếm bối rối trong việc lựa chọn bài viết để xếp hạng. Việc nghiên cứu từ khóa và có bản đồ từ khóa bài bản giúp hạn chế điều này. Để hiểu hơn về hiện tượng này, bạn có thể tham khảo bài viết keyword cannibalization của chúng tôi.
Định hướng dự án seo, tiết kiệm chi phí cho doanh nghiệp
Chọn sai từ khóa ngay lúc đầu dẫn đến việc “seo lên top mà không có doanh thu” hoặc tệ hơn là dự án không đạt KPI đề ra. Vì vậy, việc chọn từ khóa Seo cực kỳ quan trọng quyết định đến 60% sự thành công của dự án. Nếu chọn đúng từ khóa seo giúp website lên top, mang lại doanh thu cho doanh nghiệp hiệu quả.
4. Các ý định tìm kiếm phổ biến của khách hàng
Mỗi từ khóa luôn ẩn dấu một ý định tìm kiếm, để có thể chọn lọc và phân loại được từ khóa khi nghiên cứu bạn buộc phải hiểu được ý định của khách hàng sau mỗi truy vấn. Thông thường sẽ có 4 ý định tìm kiếm chính mà bạn phải quan tâm:
Các ý định tìm kiếm của khách hàng là gì?
Các ý định tìm kiếm của khách hàng là gì?
Ý định tìm kiếm thông tin (Informational Intent)
Xem thêm tại dichvuseouser .com”
―
1. Nghiên cứu từ khóa là gì?
Nghiên cứu từ khóa (keyword research) là quá trình phân tích, tìm kiếm những cụm từ mà khách hàng sử dụng để tìm kiếm sản phẩm, dịch vụ của doanh nghiệp. Nhằm mục đích thúc đẩy SEO cho những từ khóa này đạt top. Mang lại doanh thu bền vững cho doanh nghiệp.
2. Tại sao phải nghiên cứu từ khóa Seo?
Việc nghiên cứu từ khóa trong SEO giúp bạn khám phá ra rằng khách hàng đang tìm kiếm điều gì xung quanh sản phẩm, dịch vụ của bạn. Am hiểu cách khách tìm kiếm và những mong muốn, nhu cầu thực tế của họ để kéo họ click vào trang web và giữ chân họ ở lại lâu hơn tránh tình trạng Bounce Rate quá nhiều lần.
Nhiều doanh nghiệp đưa ra những cụm từ như “công ty seo chuyên nghiệp“, “đơn vị seo tổng thể chuyên nghiệp uy tín”, “công ty làm seo top 1”… các cụm từ mang cảm tính. Và họ nghĩ rằng khách hàng sẽ tìm kiếm cụm từ đấy nếu muốn sử dụng sản phẩm dịch vụ của mình. Tuy nhiên với SEO, tất cả phải là con số và phải được đo lường chính xác.
Nghiên cứu từ khóa giúp bạn hiểu rõ ngành, khách hàng
Trong quá trình thu thập, chọn lọc, phân loại các từ khóa bạn có thể nhìn thấy rõ ràng hành trình mua hàng của khách hàng đối với sản phẩm dịch vụ của họ. Hiểu được insight mà họ nhắm tới từ nhu cầu tìm hiểu (các dạng từ khóa là gì), đến nhu cầu so sánh và cuối cùng là mua hàng. Điều này giúp cho doanh nghiệp tạo được phễu marketing tốt hơn. Với SEO thì có thể điều hướng internal link trên website tốt hơn.
Nghiên cứu từ khóa giúp khám phá hành trình mua hàng, các cụm từ khách hàng tìm kiếm trong từng giai đoạn.
Nghiên cứu từ khóa giúp bạn khám phá được hành trình mua hàng của khách hàng
Có được thông tin chính xác của từ khóa
Mỗi từ khóa có những thông tin đặc trưng cho nó ví dụ volume (lượt tìm kiếm/tháng), allintitle, CPC, DF… việc nghiên cứu từ khóa giúp bạn tìm ra các số liệu này để sắp xếp, phân loại và lên chiến lược seo trong tương lai.
Giúp phát triển kế hoạch nội dung cho website
Nôi dung là điều quan trọng đối với người dùng và doanh nghiệp. Nhưng muốn phát triển nội dung bài bản, không bị trùng lặp thì việc đầu tiên là bạn phải có một keyword maps cực kỳ rõ ràng. Keyword Maps giúp bạn trả lời những câu hỏi như:
Nội dung tiếp theo của website là gì?
Những topic nào đã được viết, chưa viết?
Nội dung của bạn có trùng lặp hay không?
Keyword cannibalization là hiện tượng từ khóa ăn thịt lẫn nhau khi không có lộ trình nội dung rõ ràng. Viết nhiều nội dung dựa trên một từ khóa làm công cụ tìm kiếm bối rối trong việc lựa chọn bài viết để xếp hạng. Việc nghiên cứu từ khóa và có bản đồ từ khóa bài bản giúp hạn chế điều này. Để hiểu hơn về hiện tượng này, bạn có thể tham khảo bài viết keyword cannibalization của chúng tôi.
Định hướng dự án seo, tiết kiệm chi phí cho doanh nghiệp
Chọn sai từ khóa ngay lúc đầu dẫn đến việc “seo lên top mà không có doanh thu” hoặc tệ hơn là dự án không đạt KPI đề ra. Vì vậy, việc chọn từ khóa Seo cực kỳ quan trọng quyết định đến 60% sự thành công của dự án. Nếu chọn đúng từ khóa seo giúp website lên top, mang lại doanh thu cho doanh nghiệp hiệu quả.
4. Các ý định tìm kiếm phổ biến của khách hàng
Mỗi từ khóa luôn ẩn dấu một ý định tìm kiếm, để có thể chọn lọc và phân loại được từ khóa khi nghiên cứu bạn buộc phải hiểu được ý định của khách hàng sau mỗi truy vấn. Thông thường sẽ có 4 ý định tìm kiếm chính mà bạn phải quan tâm:
Các ý định tìm kiếm của khách hàng là gì?
Các ý định tìm kiếm của khách hàng là gì?
Ý định tìm kiếm thông tin (Informational Intent)
Xem thêm tại dichvuseouser .com”
―
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