Founder & Principal, Blue Polaris | Former Salesforce & PwC Leader | Double Star Ranger | 15x Salesforce Certified | Transforming Businesses with Innovation
Have you noticed the overuse of words "#unlock" and "#unlocking" everywhere lately? it feels like these words have multiplied faster than a click-bait headline. Why? Is this the dark influence of #AI? Here's the thing: #businesses thrive on clear, impactful #communication. When #language gets stale, so does #engagement. How can you transform a business when you can’t even change a sentence? Let's reclaim creativity! Let's unlock (pun intended) a fresh wave of powerful communication. As Annette Simmons stated in Story Factor: Inspiration, Influence, and Persuasion through the Art of Storytelling: “If a picture is worth a thousand words, then a story is worth a thousand assurances.” It's important to remember that AI-generated assurances, while informative, can't replace the nuance of human understanding.
Trust is a dance that starts when we share our stories.
2moMy experiments with AI have revealed how often paradoxes (ind/group, structure/freedom, control/participation) end up framed as conflicts to win instead of contrasts to manage. So that’s a distortion we must address. As for AI imagined images…I viscerally distrust them. If you can’t find a true story/image then the chances are it doesn’t occur in real life. Digging in to find a real example is where the learning happens!